Give us your feedback! We need to know what you think! Help us progress! It’s likely you’ve gotten a feedback survey at a few points, either online or in a store. In reality, according to our research, 89% of individuals have. In spite of the fact that we’re not too surprised by this, we wanted to know more about how and why people are completing those surveys.
All-in-all, we learned that people are likely to take your feedback surveys if you’re giving them what they need. Based on our survey comes about, we came up with 5 ways to maximize the chance that customers will complete your feedback surveys–so you can increase your survey response rate and get data you'll count on.
Let’s dive into each of these points in more detail so that you can better understand and account for them on your other survey!
According to our information, people are most likely completing online surveys on Thursdays and Fridays between 7 a.m. and 1 p.m. PST. In case you need more responses speedier, attempt sending out survey requests during peak response times
KEEP IT SHORT
Just make sure each question is a gem–and designed to get you important data that will answer your greatest questions–so you don’t squander your respondents’ time (or yours)
When asked what incentive they need most, People said they need a gift card (31%), cash (23%) or a discount (22%). You may to try our approach: Make a gift to your respondent’s favorite charity each time they total an overview.
BE CLEAR AND APPLICABLE
You can improve the quality of the survey data you analyze by writing good survey questions and by following our previous article to make sure you’re crystal clear and applicable.
Here’s a short route to the article:
Show people, you’re grateful for the time they took to fill out your survey beyond a thank you page or incentive. Publish a report of your findings on your website, or ask respondents for their contact information so you can follow up with them. Tell them how you’ve used their input to make positive changes.