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All you need to know about ReCharge Shopify Subscription Solution

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Are you searching for a solid recurring billing app for your Shopify Store? In case so, Recharge Shopify Integration can be the solution that helps manage subscription orders, customer interactions, marketing, and explore new growth markets.

Merchants of all kinds are taking note that Shopify Recharge e-commerce subscriptions or direct-to-consumer product offerings are gaining massive traction with the beginning of the pandemic.

If you want to optimize the subscriptions, you must know one thing- Shopify subscription solutions must scale with the changing and trending subscription scenarios. The flexibility and right usability of subscription architecture ensure that your customers are happy with significant functionality they want to use as and when they require. Hence, subscription management is the essence that builds powerful and profitable subscription e-commerce for you.

When it comes to creating the best-in-class subscription experience, the Recharge app Shopify gives you unique ways to manage subscriptions. It doubles the figure of profits with recurring orders - alongside regular one-time product management, increasing customer lifetime value (LTV) and average order value (AOV) across all verticals.

Here is our blog that gives you everything about how you can create optimized subscriber experiences and make subscription management flexible for merchants with the Recharge Shopify app.

This review takes an in-depth look at its features, hits, and misses to help you determine if it is the right fit for your subscription business model. Let us dive deep.

 

1. What is Recharge Payments for Shopify?

What is Recharge Payments for Shopify

Recharge is a subscription management app that works as a Shopify checkout extension to manage recurring orders, billing, and payments.

It offers more than basic features that complement your vertical needs with an extensive and comprehensive subscription management portfolio. In addition to it, it gives you the ability to turn Shopify’s existing product catalog into any kind of recurring orders or build a whole new subscription experience.

Other than waiting for conversion from regular items, recurring purchases conveniently reduce the hassles of routine shopping and foster long-term customer relationships- especially during the uncertainty of pandemics.

The need to maintain wellbeing and safety increases travel restrictions, urging customers to leverage subscription solutions on a regular basis. The best Shopify subscription app Recharge brings you the flexibility to charge for recurring orders- some of which are sometimes not easily accessible through local grocery stores or departmental stores.

A range of unique products like oat drinks, or the more usual form of men’s grooming range, pet food, cereal bars accommodate in weekly, monthly, or annual plans. With subscribers taking advantage of features like subscribe, pause, and cancel, this app helps merchants earn brand advocacy and trust.

Also, merchants can use Shopify subscriptions API to achieve subscription functionality- however, they support a simple subscription model with basic features like ‘subscribe and save’.

Leverage Shopify subscriptions APIs

Start your subscription journey using Shopify subscription APIs. Experiment with how it works with your vertical and product structure to radiate more into diversifying subscription possibilities as you grow.

Join HulkApps Shopify experts to set you up for enabling possible subscription offers.

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2. Why is the Recharge Payments and Subscription app best for Shopify?

Shopify has many subscription management apps in its store. Recharge, however, looks more agile, scalable, and flexible than the others. Here’s why this subscription app is best suited for Shopify.

Unified checkout - allow friction-free conversions

Most recurring billing apps are not native to Shopify checkout. For example, Chargebee allows recurring billing and payments via Shopify in-app checkout.

This may be a poor experience with a user interface- which is neither interactive nor simple. If checkout is not integrated with the native platform - subscribers need to opt for one-time products and recurring subscriptions via a separate checkout.

This is a complicated process, leaving them irritated and impatient - while causing cart abandonment. Recharge when integrated with Shopify checkout using Subscription APIs support reduces friction and offers a unified checkout experience for improved conversions.

To create a unified checkout experience, leverage HulkApps Recharge expertise and experience to migrate from Recharge checkout to Shopify checkout integration.

Independent order management (subscriber)

Subscribers are more independent in handling their charge date and rearranging their subscriptions through an intuitive customer portal or dashboard. With customer care support easily accessible through SMS and phone calls, they are less confused about handling order management. Surprisingly, your subscribers find phone support quite convenient during major troubles - and to create a seamless customer experience, you do not need to subscribe to premium packages.

Fast and flexible mobile conversions

This app offers a mobile-first approach, optimizing all services to be readily available for users to leverage benefits on the go.

Imagine this- a subscriber on the move wants to update the next charge date. But, he fails to do it because of the absence of a mobile-optimized feature. By the time he reaches home and gets ready to do the essential job, he may lose interest or become unmindful. With mobile app readiness, you can intrigue users to act immediately and support conversions on this recurring billing engine.

LTV & AOV redefined - increase subscriber growth

Your subscribers will never miss what they love to have before it exhausts. The weekly delivery of grooming kits, bio-monthly delivery of meal kits, monthly delivery of grocery or beauty products are the essential regular items for them.

Subscriptions work well if you provide products that customers need to reorder regularly. It also comes in handy once you offer a service that customers utilize repeatedly.

This new way of selling helps to increase your customer’s average lifetime value through repeat sales.

Clients who subscribe here want to pick up exclusive access to your products. This is often where you offer membership.

Each category has its own one-of-a-kind set of challenges. This needs to do with decreasing the cost of acquisition, churn, and increasing average order value. In any case, combining referral marketing tactics, user-generated content, and customer loyalty helps subscription businesses grow.

Extended customization and integration

Recharge has similar features as Bold. But, the former is more user-friendly and concentrated with subscriptions only as opposed to the latter. Provided extensibility in customization that the billing and payments app offers, it is worth paying $300. The flexibility allows for complete control over the customer portal and UI backend to reflect brand cohesiveness.

More than any other app, it offers integrations with leading industry tech stacks, including Gorgias, Automate, Klaviyo, Zapier, LoyaltyLion, Mailchimp, and lots more.

Advanced analytics - track growth performance or gaps

Shopify Recharge connection with Google Analytics and LIttledata helps merchants separately discover metrics. You can analyze how one-time products and recurring orders are performing and their conversion ratio or rates.

Let’s compare - Recharge v Subscription Plus v Bold v PayWhirl v Seal Subscription v Appstle

Quick comparison overview

Quick comparison overview

The comparison table shows how the Shopify Recharge subscription management app is built to give merchants growth support at a higher level than any other subscription management app. On the other hand, it has an extensive level of compatibility with the Shopify ecosystem to be termed the best subscription management platform.

Need help with Recharge?

HulkApps deep integration with ReCharge allows brands to meet their subscription goals using our expert’s technical skills. Together, brands have the ability to drive high-value subscription-related actions and provide a much more thoughtful redemption process for shoppers.

With ReCharge and HulkApps, brands can leverage the Shopify expertise to increase subscriptions with flexible dashboards, upsells for non-subscription products, implement advanced tracking via custom funnel development, and many more…

Want to join?

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3. How does Recharge work with Shopify?

It works natively with Shopify checkout and helps merchants sell subscription orders. When customers buy recurring orders, they go through a separate payment page managed by the app itself.

With the advent of Shopify Subscription APIs, the app can utilize Shopify checkout integration and offers to create a unified checkout that reduces complicated processes for payments and increases cart value without having to go through two different checkout pages for regular and recurring items.

Recurring billing Recharge app adapts to Shopify architecture, thus enabling subscription management seamlessly. Some of the Shopify core features supported by the app are -

  • Online store
  • Themes
  • Customer accounts
  • Shopify weight-based shipping rates
  • Carrier-calculated shipping rates
  • Abandoned checkouts
  • Shopify Payments
  • PayPal Express
  • Shopify Scripts
  • Line item properties

However, this recurring billing app has some limitations and compatibility issues with Shopify’s APIs- that include Shopify Mobile App, POS, Local Delivery, Local Pickup, Dynamic checkout and Buy Now Buttons.


4.How does Recharge architecture look?

To help merchants build and optimize recurring revenue flows, the Recharge subscription app for Shopify has carefully combined excellent tools in its architecture. Allowing you to leverage its full suite of tools, you can have complete peace of mind as you take control of a number of functionalities for recurring order management.

Key features of Recharge Payments

  1. Pricing & tax automation

    The most critical activity that builds an engaging customer experience is to offer accurate payment information. Based on the products and their variants, this recurring order engine or subscription billing automates payments- thus allowing you to accomplish a lot of functions-

    • Enable price customization for different product categories based on geolocation
    • Offer accurate tax rates as applicable to a variety of jurisdictions
    • Get Avalara AvaTax solutions for Shopify Plus business needs
  2. Behind-the-scene - administration support

    Merchant tooling that you need to customize and enable different functionalities helps you design and develop the UI/UX to suit the tone of your brand. The admin portal allows you to take control of how you can take care of -

    • Customer experience
    • Customization
    • Order management
    • Inventory management
    • Payment management
    • Customer retention
    • Reporting
    • Security
    • Integrations

    Additionally, you can build customer interactions through email notifications or SMS notifications using Klaviyo or Mailchimp integration support. For various use cases, you can utilize APIs and workflows to automate processes and keep your customers engaged.

  3. Subscriber tool - self-driven subscription management

    Subscriber tool

    This is an amazing feature from recurring billing Recharge Payments that lets your customers manage their recurring orders with full flexibility.

    The built-in capabilities rapidly interact with customer requirements as they need to add one-time products to their regular recurring orders through cross-selling capabilities.

    They can skip, swap, reschedule their charge date instead of canceling them inside of an intuitive dashboard. Also, there is less burden on the customer support team as transactional emails and SMSes communicate the major part of customer demands and requirements. Altogether, it strengthens subscriber-merchant relationships- while dedicatedly reducing churn.

  4. Frictionless payments to revolutionize subscriber experience

    Frictionless payments

    The significant benefit of this recurring billing and payments app is that it supports major payment processors like Amex, Maestro, VISA, and more enabled by -

    • Stripe
    • Braintree
    • Paypal
    • Authorize.net

    You can also enable Google Pay, Apple Pay, and much more from the payment world.

    Built to support all-cart type checkout

    With Shopify checkout integration, there is no separate checkout processing that would otherwise cause cart abandonment. This gives unified payment processing capabilities- reducing customer friction as they are free to purchase one-time products or mixed cart products together.

    Payment vaulting and dunning management

    Secure vaulting of third-party credit card information enables you to store information in your database. With webhooks working in the backend, it sends notifications through emails or SMS, alerting customers of the credit card expiry. Similarly, retrying failed payments facilitate conversions from cart abandonment. By unleashing all of these efficient efforts, Shopify Recharge offers effectiveness for dunning management and reduces involuntary churn.

  5. Measure ROI with analytics tools

    Measure ROI with analytics tools

    With hands-on data that gives your actionable insights into what you have achieved through order or inventory management, you will be better prepared to handle gaps and improve the performance of your subscription flows. Based on different customer interactions and activities on the dashboard, you can track events like-

    • Order skipped
    • Product swapped
    • Recurring subscription paused, etc

    These insights let you discover what prompts your users to take such specific actions. However, you can build more enhanced analytics capability to reveal metrics about complex and unique business processes.

    Quick actions within Klaviyo flows

    Quick actions within Klaviyo flows

    Unravel powerful actions triggered via emails and text messages. Using the standards URLs of Quick Actions inside of Klaviyo, you can improve brand loyalty, reduce churn, scale conversions, and enhance subscriber retention through-

    • Subscription reactivation
    • Skipping next order
    • Current order swapping
    • One-time product addition to the next order
    • Discount application
    • Reactivation of recurring orders + discounts
    • Reactivation of recurring orders + one-time product addition

    Using all of these techniques, you are able to create or customize post-purchase experiences for customers - and to help in customer retention and boost your scaling.

Implementing Klaviyo + Quick Actions inside your merchant tooling or dashboard increases your ability to draw more subscribers and enhance AOV with LTV. Get quick and expert support from HulkApps.

Get Klaviyo + Quick Actions Support

5. How would you be able to build holistic subscription management solutions with the Recharge subscription app on Shopify?

Subscription solutions aim to build a seamless customer experience with the convenience of recurring order delivery at a specific interval.

At a time when you lay a foundation to create excellent recurring revenue streams, you are working hard to anticipate what your customers want - and thereby meeting their needs that efficiently nurture long-term growth between your brand and customers.

But, the key is how do you choose your recurring services based on the customer demographics, markets, and demands.

Depending on the subscription models, you can optimize your offerings and set yourself up for running your subscription business.

  1. Types of Shopify Recharge subscription models

    You can deliver exceptional value to your customers regardless of your niches. Be it a fashion brand, grocery, pet care products, or grooming range - this Shopify app has a wide range of subscription solutions - and you can implement them into your vertical by leveraging,

    • Replenishment - it is built for regular deliveries for consumable products, i.e, milk, drinks, coffee beans, and more.
    • Curation - it helps you personalize your offerings with experimentation- in which you can build a box of surprises - and with positive feedback from your subscribers, you can go ahead and deliver a box with exclusive and limited offerings for a specific customer group.
    • Access - it is a membership type of subscription solution- which gives your users easy access to offers, discounts, and personalized services.

    No matter what you choose, Recharge offers holistic solutions, helping you optimize and scale your business by utilizing integrations and APIs.

  2. Integrations and APIs

    Merchants can have access to loads of integration flexibilities that make operational processes more efficient and easier for customers.

    Get integration support from a large number of tech stack including,

    • Tax solutions with Avalara or default offering
    • LoyaltyLion for retention solutions
    • Google Analytics for analytics solutions
    • One Click Upsell or Ultimate Upsell for upsell opportunities
    • Klaviyo/Mailchimp/Sendgrid for email interactions
    • Gorgias for customer support
    • Littledata for unified data assimilation
    • Etc

    Not only does this large array of integrations help you boost customer engagement, but Recharge also offers innovations with an API-first-foundation. These APIs are efficient to allow for the next-level customization of your offerings. You can develop discounts, loyalty programs - and build out-of-the-box subscription solutions on the checkout page for customers. So, more customized recurring order solutions mean - there is no stopping for growth and scalability for your brand.

Need Recharge Integration assistance?

Thriving in the competitive world of subscription e-commerce means you must leverage the best-in-class integrations- that can enable enhanced customer interaction and engagement.

With integrations come a lot of deep-level functionality enablement, which you can achieve with expert support only.

Want to join?

Be it Google Analytics Integration with Recharge or Klaviyo/Mailchimp Recharge Integration- you need only one thing - the careful and dedicated support from Shopify Recharge experts. HulkApps is your right and trusted strategic subscription partner for your technical needs.

LEARN MORE

Are you eager to build a better customer experience with Recharge Shopify subscription solutions? Let us see -


6. How can HulkApps help you with the Recharge subscription development journey?

With HulkApps integration with ReCharge, you can get up and running with ReCharge payments in minutes with our Shopify expertise, support, and resources working for you to automate your work and find productivity superpowers.

Shopify Recharge customer portal customization is our high-level skill- where we prioritize customer flexibility to allow them to take control over their recurring orders. We make it easy for merchants to focus on core business objectives rather than engage in subscription management challenges with themes.

We use out-of-the-box customization capabilities, and we know the proper utilization of CSS, HTML, and APIs to their fullest potential so that we can deliver solutions to suit the merchant's brand persona. For Shopify Plus merchants, we guide them with the proper strategic support by offering better control over theme engine customization. Our customization support for the Novum theme also helps merchants leverage built-in-revenue protection features at their best.

By optimizing the best features and functionalities, we help customers utilize

  • Order now
  • Swap
  • Add-on
  • Reactivation
  • Bulk subscription management
  • Etc

Besides handling integrations, we help our merchants migrate to the Recharge Shopify app seamlessly.

Our Recharge migration support is designed to help you migrate your subscribers or recurring orders from a wide variety of subscription apps like Bold, PayWhirl, Seal Subscription, Cratejoy - and even from Recharge checkout to Shopify Checkout Integration.

What is more, you can supercharge your subscription business using our support for-

  • Recharge setup
  • Custom dashboard setu
  • Subscription management flexibility
  • Custom funnel setup

Choosing us to set up your subscription management is the best way to start and earn recurring revenue rapidly. With HulkApps strategic support, you can yearn for long-term success - while becoming more independent in building a seamless subscription experience.

Conclusion

Recurring billing and payments app Shopify Recharge is slightly priced high. The Standard package comes at zero monthly fees; however, it costs you 1% + 10¢ per transaction. Pro package is priced at $300 per month along with 1% + 19¢ per transaction.

You may find cheap subscription apps in the market. But, the uncompromised functionality and high-grade customization flexibility are worth looking for as you are geared to start your subscription business.

Because the Shopify app gives you much more flexibility and convenience than any other apps- to enable the next level of customization, customer independence, and customer support. Overall, this recurring billing and payments app is ideally suited for your growth.

Are you experiencing awful disappointments using ReCharge Payments due to a lack of technical knowledge? We’d love to hear from you! Get in touch with us.

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