Table of Contents
- Introduction
- Step 1: Create a Professional Seller Account on Amazon
- Step 2: Check and Get Category Approval from Amazon
- Step 3: Find a Third-party App for Amazon Shopify Integration
- Step 4: Set Inventory Tracking
- Step 5: Complete the Amazon Orders
In today's bustling e-commerce environment, diversifying your sales channels is not just beneficial; it's essential. If you're a Shopify store owner, expanding your reach by selling on Amazon can open up a vast new avenue for sales and visibility that you might not have tapped into yet. In this blog post, we'll walk you through how to sell your Shopify products on Amazon, ensuring you grasp this golden opportunity to boost your business's reach and revenue.
Introduction
Imagine this: your Shopify store is thriving, stocked with products you believe in and powered by branding you've painstakingly crafted. Yet, there's a nagging feeling you could be reaching more customers, seeing more sales, and scaling your business further. With Amazon's colossal customer base and unmatched market presence, integrating your Shopify store with this e-commerce giant seems like a no-brainer. But how do you start, and what are the steps to ensure a seamless integration that brings your business to new heights? That's exactly what we'll uncover in this comprehensive guide.
In the following sections, we will delve into a step-by-step process on how to sell on Amazon with Shopify. Whether you're a small business venturing into online sales or an established brand eyeing global expansion, this guide is your ticket to understanding and leveraging the power of Amazon Shopify integration to its full potential.
Step 1: Create a Professional Seller Account on Amazon
Your journey on how to sell Shopify products on Amazon begins with setting up a Professional Seller account on Amazon's Seller Central. This account type offers more features and flexibility, making it ideal for businesses aiming for growth. To start, visit Amazon Seller Central and follow the application process, ensuring you have all necessary business information at hand.
Step 2: Check and Get Category Approval from Amazon
Before listing your Shopify products on Amazon, identify which categories your items belong to. Some categories might require Amazon's approval, so it's crucial to obtain this beforehand to avoid any selling hiccups. Explore Amazon's category list and submission processes to ensure your products comply and are ready for listing.
Step 3: Find a Third-party App for Amazon Shopify Integration
Since Shopify delisted Amazon as a sales channel in 2021, utilizing third-party apps has become the norm for integrating your Shopify store with Amazon. Apps like CedCommerce Amazon Channel or Marketplace Connect offer user-friendly platforms that bridge your Shopify store with Amazon, streamlining inventory syncing, order management, and more. Choose an app that aligns with your business needs and budget, ensuring it supports a hassle-free integration.
Step 4: Set Inventory Tracking
Maintaining accurate inventory levels across both your Shopify store and Amazon is crucial to avoid overselling or stock discrepancies. Most integration apps provide features to sync your inventory automatically, ensuring real-time updates and consistency across both platforms. Dive into your chosen app's inventory management tools, customizing settings to match your operational workflow.
Step 5: Complete the Amazon Orders
With your Shopify products now listed on Amazon, order management becomes a shared task between both platforms. Orders placed on Amazon will appear on your Shopify dashboard, where you can fulfill them seamlessly, adhering to Amazon's fulfillment policies. It's essential to familiarize yourself with Amazon's shipping and customer service expectations to maintain a high seller rating and ensure customer satisfaction.
Conclusion
By merging the customization and branding power of Shopify with the vast audience and logistical prowess of Amazon, you unlock a new realm of potential for your business. Following the steps outlined in this guide not only simplifies the integration process but also positions your Shopify store for amplified visibility, increased sales, and strategic business growth. Remember, the key to success in this endeavor lies in diligent planning, continuous optimization, and a commitment to providing outstanding customer experiences across all your sales channels.
FAQs
Q: Is selling on Amazon via Shopify free? A: Both Shopify and Amazon have their own set of fees. Amazon charges a referral fee for each item sold plus a monthly subscription fee for using its platform. Shopify has its subscription plans as well.
Q: Can I use Amazon FBA for orders placed on Shopify? A: Yes, but it requires using specific Amazon integration apps designed to facilitate FBA for Shopify orders, such as Amazon MCF: US Fulfillment by Shopify. Keep in mind, geographic and other limitations may apply.
Q: What are the main benefits of selling on Amazon through Shopify? A: Selling on Amazon via Shopify offers you the ability to reach Amazon's massive customer base, leverage its fulfillment network for efficient shipping, and manage your products and orders conveniently from your Shopify dashboard.
By embarking on this integration journey, you're not just expanding your sales channels; you're embracing a strategic maneuver to scale your business, capitalize on new market opportunities, and ultimately enhance your brand's footprint in the competitive landscape of e-commerce.
Start your Amazon Shopify integration today and unlock the door to exponential growth and boundless opportunities for your e-commerce venture.
