Table of Contents
- Introduction
- The Importance of Product Page Customization
- Step-by-Step Guide to Customizing Product Display
- FAQs
- Conclusion
Introduction
Have you ever found yourself scrolling through a Shopify store, wondering why you can only view a limited number of products per page? Or perhaps, as a store owner, you've wanted to display more products on your collection pages to enhance user experience and showcase a wider array of your inventory. Adjusting the number of products displayed per page on your Shopify store can significantly impact your site's usability and customer satisfaction. This comprehensive guide will delve into why this customization is crucial for your Shopify store and provide you with a detailed, step-by-step tutorial on how to implement this change effectively. Stay tuned as we unlock the secrets to optimizing your Shopify product pages for maximum engagement and conversion.
The Importance of Product Page Customization
Customizing how many products are displayed per page in your Shopify store is not just about aesthetics; it's a strategic decision that can influence your store's performance and customer experience. A well-optimized product page can lead to increased engagement, higher conversion rates, and a decrease in bounce rates. It allows customers to view more options without the need for excessive scrolling or clicking, making their shopping experience smoother and more enjoyable.
Customization for Engagement and Conversion
By displaying an optimal number of products per page, you can ensure that your customers are exposed to a wider variety of your inventory, potentially increasing the likelihood of finding something they love. This adjustment caters to varied consumer preferences, enhancing the overall shopping experience which can directly impact your conversion rates.
User Experience Optimization
A cluttered or sparse product page can deter potential customers. Conversely, a well-organized collection page that displays an ideal number of products per view can significantly improve user experience, making navigation and comparison more accessible, encouraging longer site visits, and ultimately, leading to more sales.
Step-by-Step Guide to Customizing Product Display
Step 1: Checking Theme Settings
Before diving into code editing, it's essential to check your theme settings. Many Shopify themes offer a straightforward means to adjust the number of products per page within the theme editor. Navigate to your theme editor and select a collection page to see if there are adjustable settings for product display. If available, this is the simplest way to make changes.
Step 2: Editing the Theme Code
If your theme does not support this customization through settings, or if you want to exceed the preset limits, editing your theme's code is the next step.
Navigate to Online Store > Themes: Find the theme you wish to edit, click on "Actions," and select "Edit code."
Updating Collection Files: The specific files you need to edit can vary based on your theme. Typically, you'd look for
collection-template.liquidorcollection.liquidwithin the 'Templates' directory.Adjusting Product Display Codes: Inside the file, find the line of code that dictates the number of products displayed. It usually looks something like
{% paginate collection.products by 9 %}or involves alimitvariable. Change the number or limit variable to your desired number of products per page, ensuring it does not exceed Shopify's limit of 50 products per page.Saving Changes: After making the necessary adjustments, save your changes and preview your collection page. It's essential to review your site's performance and loading times, as displaying a large number of products might affect these.
Step 3: Considering Pagination Settings
When editing your theme's code, consider how these changes affect your collection pages' pagination settings. Adjusting the limit variable or product count directly in the code might remove your ability to alter pagination settings from the theme editor in the future. The aim is to strike a balance between offering a comprehensive view of your products and maintaining an optimal page load speed and user experience.
FAQs
Q: What is the maximum number of products I can display per page on Shopify? A: Shopify limits the number of products displayed per page to 50. This is to ensure optimal loading times and site performance.
Q: Will changing the number of products per page affect my website's loading speed? A: Yes, displaying more products per page can affect loading times, as more data (including images) needs to be loaded. It's essential to balance user experience with performance.
Q: Can I revert to the original settings if needed? A: Yes, you can revert to the original settings by either adjusting the theme settings again (if your theme provides this option) or by editing the code back to its original state.
Q: Is it necessary to adjust the number of products per page for mobile views separately? A: Some themes automatically adjust the number of products displayed for mobile views for optimal performance. However, it's worth checking your theme's mobile responsiveness after making changes to ensure a seamless shopping experience across all devices.
Conclusion
Customizing the number of products displayed per page in your Shopify store is a powerful way to enhance user experience and engagement. By following the steps outlined in this guide, you're well on your way to creating a more navigable and attractive product display. Remember, the goal is to provide a seamless shopping experience that not only showcases your inventory effectively but also encourages conversions and customer satisfaction. Happy customizing!
