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Imagine browsing your favorite online store using the grid view, and every time you switch categories, the layout defaults back to the list view. Frustrating, right? In the fast-paced world of e-commerce, user experience is paramount. Customers desire seamless navigation, personalized shopping experiences, and consistency. For Magento ver. 2.4.5-p5 users, this means ensuring that layout preferences, such as grid view, persist as shoppers move between categories.
This article delves into the importance of maintaining selected layout views, specifically the grid view, across different categories in Magento 2.4.5-p5. By the end of this post, you will understand why this feature is crucial, how to implement it, and additional tips for optimizing your Magento store. Let's get started!
A consistent layout significantly improves the overall user experience. When customers select a preferred view, such as the grid layout, they expect it to remain unchanged unless they decide otherwise. Automatically reverting to the default list view every time a category is switched disrupts the browsing flow and can lead to frustration.
A seamless and predictable navigation experience can help reduce bounce rates. If users face inconveniences such as changing view settings repetitively, they are more likely to leave the site and seek alternatives. Maintaining the selected layout ensures a smoother and more engaging shopping journey, retaining potential buyers longer on the site.
A better user experience and reduced bounce rates naturally contribute to higher conversion rates. Happy customers who find it effortless to browse through products are more likely to make a purchase, thereby boosting the overall sales of your Magento store.
Maintaining the grid view across categories in Magento 2.4.5-p5 requires a bit of technical tweaking. Here are some steps to ensure that the user's preference for the grid layout is preserved:
Begin by customizing the JavaScript settings to store the user's preference locally. You can use localStorage for this purpose:
localStorage
// JavaScript code to remember and apply the grid view document.addEventListener('DOMContentLoaded', function () { if (localStorage.getItem('productListView') === 'grid') { document.querySelector('#grid-view-button').click(); } document.querySelector('#grid-view-button').addEventListener('click', function () { localStorage.setItem('productListView', 'grid'); }); document.querySelector('#list-view-button').addEventListener('click', function () { localStorage.setItem('productListView', 'list'); }); });
You'll need to update the layout XML files to ensure that the chosen view is applied as per the stored preference. Add the following to your module's layout XML file:
<referenceContainer name="content"> <block class="Magento\Catalog\Block\Product\ListProduct" name="category.products.list" template="Magento_Catalog::product/list.phtml"> <action method="setColumnCount"> <argument name="count" xsi:type="string">4</argument> </action> </block> </referenceContainer>
This snippet helps in defining the view templates based on the selected preference.
Ensure that your list.phtml file includes the necessary logic to apply the user preference. You can check the stored value and conditionally apply the grid or list layout:
list.phtml
<?php $viewMode = isset($_SESSION['view_mode']) ? $_SESSION['view_mode'] : 'grid'; ?> <div class="products-grid <?php echo $viewMode === 'grid' ? 'active' : ''; ?>"> <!-- Grid view code --> </div> <div class="products-list <?php echo $viewMode === 'list' ? 'active' : ''; ?>"> <!-- List view code --> </div>
A crucial aspect of user experience is the page load speed. Magento stores can benefit immensely from optimizing images, leveraging caching mechanisms, and ensuring that the server configuration is optimal to handle traffic efficiently.
With a significant portion of online shopping occurring on mobile devices, ensuring your Magento store is fully responsive is non-negotiable. Test your site across various devices to guarantee a seamless shopping experience for all users.
Consider implementing tools that personalize the shopping experience, such as recommending products based on user behavior and preferences. Personalized experiences can increase engagement and drive more sales.
A complicated checkout process can deter customers from completing their purchase. Simplify your checkout process by minimizing the number of steps and offering multiple payment options.
Maintaining consistency in user-selected layout preferences, such as the grid view, is crucial for enhancing the shopping experience on your Magento store. By implementing the discussed technical changes, you can ensure this consistency and enjoy the associated benefits such as reduced bounce rates and increased conversions. Additionally, optimizing various aspects such as page load speed, mobile responsiveness, and checkout processes will further improve your store's performance and user satisfaction.
To maintain user preferences across different browsers, consider implementing server-side storage of these preferences. This can be achieved by saving the layout preference in the user's account settings if they are logged in.
For stores with extensive catalogs, ensure that your grid view implementation is optimized for performance. Techniques such as lazy loading images and pagination can help handle large datasets without compromising user experience.
Yes, there are several Magento extensions available that can help in maintaining user preferences, including grid and list views. These extensions can offer more advanced functionalities and easier customization options.
While not mandatory, offering both grid and list views caters to different user preferences, enhancing the overall user experience. Some users may prefer one view over the other based on the type of products they are browsing and their personal shopping habits.
Enisa B. is a Marketing Lead at HulkApps who finds solace in the pages of a good book, the trails of a steep hike, and the exploration of new locales. With every journey, whether through written words or rugged paths, Enisa aims to gather new insights and experiences.
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