Shopify Wishlists Apps: Wishlist King vs iWish: Wishlist

Table of Contents

  1. Introduction
  2. How Does Wishlist King Work?
  3. How Does iWish: Wishlist Work?
  4. How Much Does Wishlist King Cost?
  5. How Much Does iWish: Wishlist Cost?
  6. Cost Analysis: Wishlist King vs. iWish: Wishlist
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


Chances are, if you're a regular online shopper, you've used a wishlist feature at some point to bookmark items for future consideration. In the fast-paced world of e-commerce, wishlists can be a game-changer, leading to enhanced customer experiences and, ultimately, higher conversion rates. Apps like Wishlist King and iWish: Wishlist are pioneering tools in this space, equipping Shopify store owners with the ability to offer versatile and user-friendly wishlist options. Seamlessly integrating with Shopify's platform, these apps are pivotal in shaping a tailored and intuitive shopping environment that can drive sales and deepen customer engagement.

How Does Wishlist King Work?

Wishlist King is a robust wishlist solution provided by Appmate that advocates for simplicity and customization. It not only allows shoppers to keep a record of their coveted items for future purchases but also grants store owners valuable insights into customer preferences. Integrations with vital marketing tools and analytics platforms, like Facebook Pixel and Google Analytics, extend its usefulness, enhancing how businesses connect with their customers. Small startups to large-scale operations can leverage Wishlist King’s effectiveness in boosting customer retention and increasing sales, with unique features that cater to a broad spectrum of ecommerce wishes. For example, imagine a scenario where a customer spots the perfect gift for a friend but isn't ready to buy. Wishlist King allows the customer to easily add the product to a wishlist, and later, the shop owner can use integrated email marketing to gently remind the customer of their interest, perhaps nudging them closer to a purchase.

How Does iWish: Wishlist Work?

In contrast, iWish: Wishlist from Mascot Software Technologies takes a more singular yet streamlined approach. With its fixed flat cost, this app provides an affordable solution for wishlisting without skimping on key features. Shoppers can enjoy creating multiple wishlists and even sharing them, which can be particularly useful for gift registries or collaborative shopping. Imagine a guest user who encounters the ideal product but isn't ready to create an account or checkout. iWish provides an accessible guest wishlist feature, ensuring that even temporary visitors can curate their preferred products with ease, bolstering the potential for future sales.

How Much Does Wishlist King Cost?

Cost-effectiveness in wishlist apps is essential for ensuring businesses of all sizes can access this valuable sales and engagement tool. Wishlist King offers tiered pricing, starting with a basic Shopify plan at $4.95 per month, catering to smaller stores, up to the Shopify Plus plan at $49 per month, which includes priority support and advanced compatibility, ideal for large enterprises looking to scale. No matter your business size, Wishlist King provides an all-encompassing service with clear-cut pricing and comprehensive functionality.

How Much Does iWish: Wishlist Cost?

On the other hand, iWish: Wishlist presents a straightforward pricing model – a single monthly plan at a cost of $2 per month. This plan encompasses all the app's features, making it a fitting choice for entrepreneurs conscious of budget and seeking an uncomplicated wishlisting system. With no limitations on wishlist items or user numbers, it especially suits startups and medium-sized stores intending to offer an essential yet powerful wishlist tool to their customers.

Cost Analysis: Wishlist King vs. iWish: Wishlist

When comparing the costs of Wishlist King and iWish: Wishlist, consider not just the price but also the value each app provides at its respective price point. Wishlist King's tiered pricing structure accommodates growth and scalability, while iWish prides itself on a no-frills, one-size-fits-all approach that could offer better cost efficiency for stores not requiring extensive customization.

User Reviews & Customer Support Insights

Is Wishlist King Good?

Averaging at 4.9 stars from 322 reviews, Wishlist King enjoys high user regalement. This stellar rating can be attributed to its comprehensive wishlist functionalities and customizable features, which resonate well with users. Moreover, the mention of free setup and customizations, coupled with seamless theme integrations, suggests that their customer support is attuned to client satisfaction, a factor likely influencing positive reviews.

Is iWish: Wishlist Good?

iWish: Wishlist's 4.6 stars out of 217 reviews point to a robust application as well. While it might not offer the same depth of customization as Wishlist King, its simplicity and the efficacy of its wishlist features have garnered a favorable customer response.

User Preference: Wishlist King or iWish: Wishlist?

While Wishlist King seems to have a slight edge in terms of user ratings and reviews, both apps serve distinct user bases effectively. Differences in ratings may reflect the varied expectations of users, with some preferring the expansive, tailorable nature of Wishlist King and others valuing the straightforward, no-limits approach of iWish.

Integration and Compatibility Comparison

Wishlist King Integrations:

Wishlist King touts notable integrations, including marketing giants like Klaviyo, enabling rich, analytics-driven marketing efforts to optimize wishlisting. Its harmonious integration with cutting-edge ecommerce functionalities indicates a versatile app capable of bolstering a store’s strategic arsenal significantly.

iWish: Wishlist Integrations:

While specific integrations for iWish: Wishlist were not provided, its inherent support for Shopify Theme 2.0 denotes its adaptation to the latest ecommerce trends and its preparedness to mesh fluently with the current Shopify landscape.


A deep dive into Wishlist King and iWish: Wishlist reveals two distinct paths towards integrating wishlist functionality into Shopify stores. User reviews shed light on the high satisfaction rates for both, with integration compatibility laying a foundation for fruitful partnerships. In terms of strengths, Wishlist King stands out with its versatility and customization capabilities, while iWish shines with its straightforward approach and cost-effective pricing. Each app's minor weaknesses should be seen as opportunities for growth, reflecting areas such as broader integrations or even more tiered pricing options. As for recommendations, businesses ready to invest in an intricate, feature-rich wishlist system may lean towards Wishlist King, whereas those seeking a straightforward, fixed-cost solution might find iWish: Wishlist perfectly aligns with their needs. Ultimately, the choice hinges on a blend of factors – cost considerations, desired features, and the business's size and aspirations in the ever-evolving world of ecommerce.

Still Searching for the Right Fit?

When it comes to creating an outstanding online shopping experience on Shopify, wishlists are indispensable. They empower your customers to curate their desired items, signaling which products stir the most interest. If you've been exploring various wishlist apps for your Shopify store, it may be time to consider the Hulk Advanced Wishlist.

Introducing Hulk Advanced Wishlist

Designed meticulously by, the Hulk Advanced Wishlist app stands as a pivotal tool to enrich your customer's shopping journey. With impeccable attention to user needs and a seamless experience, it bolsters your store in more ways than one.

Key Features

  • WCAG-Compliant Wishlist Experience: Your customers deserve the best, and Hulk Advanced Wishlist delivers just that with a fully compliant, accessible experience.

  • Variant Support: Not only can your customers add products to their wishlists, but also specific variants of those products.

  • Guest Wishlist Feature: Even non-registered shoppers can compile their favorite items, drastically reducing the chances of cart abandonment.

  • Social Sharing Capability: Sharing wishlists on social media, through links, and via email turns satisfied shoppers into brand advocates.

  • Analytical Insights: Understand your customer's preferences better with deep analytical insights from the wishlist dashboard.

  • Shopify Flow & Zapier Integration: Create unique automated workflows to enhance customer engagement and retention.

Why Hulk Advanced Wishlist?

In the landscape of Shopify wishlist apps, compatibility and advanced features make all the difference. Not only does Hulk Advanced Wishlist integrate with Shopify Flow, Klaviyo, Google Analytics, and other essential services, but it also ensures your customers can navigate and save their favored products without any hassles. By choosing Hulk Advanced Wishlist, you are not just installing an app; you're elevating the entire shopping experience.

Pricing Structure

Affordability meets functionality with Hulk Advanced Wishlist. Starting from just $4.90/month after a 7-day free trial, you get access to an array of features that are designed to cater to your specific business needs. The transparent pricing tiers ensure there's a plan that fits the scale and budget of your Shopify store.

Merchant Feedback

The app boasts an impressive rating of 4.9 stars, indicating high merchant satisfaction. With 109 reviews, the voice of success resonates through the feedback of happy users who have experienced growth and improved customer interaction.

In Conclusion

Redefine wishlisting in your Shopify store with Hulk Advanced Wishlist. It's time to give your customers the wishlist experience they deserve while boosting your store's performance. If you're ready to witness a transformative change in how your customers engage with your products, take the next step.

Make your customer's wishes come true with Hulk Advanced Wishlist →

Transform browsing into sales, and interest into action. Unleash the power of a sophisticated wishlist on your Shopify store today.