Table of Contents
- Introduction
- How Does MLV Recently Viewed Products Work?
- How Does Popular Products on Your Store Work?
- How much does MLV Recently Viewed Products Cost?
- How much does Popular Products on Your Store Cost?
- Cost Analysis: MLV Recently Viewed Products vs. Popular Products on Your Store
- User Reviews & Customer Support Insights
- Integration and Compatibility Comparison
- Conclusion
Introduction
Did you know that existing customers are reported to be 50% more likely to try new products, and spend 31% more compared to new customers? Upselling and cross-selling strategies can substantially boost e-commerce revenue. They play a pivotal role in increasing average order value and improve customer experience. Apps like MLV Recently Viewed Products and Popular Products on Your Store have been developed to capitalize on these strategies and significantly contribute to sales growth and customer satisfaction.
How Does MLV Recently Viewed Products Work?
MLV Recently Viewed Products, launched by MLVeda in 2014, provides an innovative way to upsell and cross-sell by displaying the user's recently viewed products across the website. The list of recently viewed products, customizable up to ten items, minimizes the need for customers to search for products again hence potentially increasing the time spent on a website and sales.
How Does Popular Products on Your Store Work?
Popular Products on Your Store, a product of Zestard Technologies introduced in 2018, offers a unique approach to upselling by displaying your most popular products in an image slider. The app keeps track of your best-selling items and allows users to add any item to their cart with just a single click. Furthermore, it gives the store owner adequate control over the border, colors, and other styling aspects of the slider.
How much does MLV Recently Viewed Products Cost?
Having a cost-effective solution is a critical factor in driving upselling and crossselling strategies. For a fee of $9.95/month, MLV Recently Viewed Products provides features that include displaying recently viewed products and customizing where such information appears on your store. It is a straightforward yet effective solution that is ideal for all business sizes.
How much does Popular Products on Your Store Cost?
Popular Products on Your Store offers its comprehensive features for just $4.99/month. The 'Starter' plan offers the ability to keep customers informed about the latest products, an up-sell option on any pages, and tracking of the most viewed and popular products.
Cost Analysis: MLV Recently Viewed Products vs. Popular Products on Your Store
Comparatively, MLV Recently Viewed Products, though slightly more expensive than Popular Products on Your Store, offers a proactive approach to upselling by showing customers products they have previously viewed.
User Reviews & Customer Support Insights
MLV Recently Viewed Products has a 3.9-star rating based on 30 reviews, indicating a generally positive reaction from users, while Popular Products on Your Store has received a slightly higher average rating of 4 stars, albeit from only one review.
Integration and Compatibility Comparison
Currently, neither of the apps integrates with other software or tools. Yet both are compatible with Shopify's fluid ecosystem due to their exclusive development for the platform.
Conclusion
Both MLV Recently Viewed Products and Popular Products on Your store offer unique and efficient ways to capitalize on upselling and cross-selling strategies. While the former emphasizes customer experiences and hassle-free browsing, the latter leverages the power of popularity and customer familiarity with products.
Our Top Picks for Upselling and Cross-Selling Apps on Shopify
In the competitive world of e-commerce, upselling and cross-selling are essential strategies for increasing average order value (AOV) and enhancing customer experience. Here, we compare three outstanding Shopify apps that can help you achieve these goals:
VolumeBoost - Volume Discounts by HulkApps
- Key Features: VolumeBoost allows you to create discounted prices for bulk purchases, making it ideal for wholesale pricing and incentivizing larger orders. It offers a variety of discount types, a cart-saving message, and the ability to import/export offers.
- Why We Recommend It: This app is perfect for stores looking to increase their AOV through bulk purchase incentives. Its seamless integration with Shopify, user-friendly interface, and excellent tracking features make it a top choice for merchants.
- Pricing: Starts at $10/month with a 7-day free trial.
- Merchant Feedback: Highly praised for its ability to offer automatic discounts and its compatibility with most themes.
- Explore More: Try VolumeBoost - Volume Discounts by Hulkapps
SC Order Tags & Flows by Shop Circle
- Key Features: This app automates order management workflows by adding, removing, delaying, or backdating order tags. It connects with shipping and fulfillment partners and integrates with thousands of apps through Zapier.
- Why We Recommend It: SC Order Tags & Flows is ideal for merchants who need to streamline their order management process. Its automated tagging and custom workflows save considerable time and improve business operations.
- Pricing: Free plan available; paid plans start at $5.99/month after a 7-day free trial.
- Merchant Feedback: Users appreciate its reliability, user-friendly interface, and responsive support team.
- Explore More: Try SC Order Tags & Flows
CartHook Post Purchase Offers by CartHook
- Key Features: CartHook specializes in post-purchase offers with one-click upsells at checkout. It works seamlessly with Shop Pay, PayPal, and offers a drag-and-drop builder for designing offers.
- Why We Recommend It: This app is a game-changer for creating impulse buy opportunities at checkout. It’s particularly effective because it presents offers after the initial purchase, eliminating the risk of cart abandonment.
- Pricing: Starts at $50/month with a 14-day free trial.
- Merchant Feedback: Merchants report significant increases in sales and appreciate the app’s ease of use and customization options.
- Explore More: Try CartHook Post Purchase Offer
