Table of Contents

  1. Introduction
  2. How Does Simile | Personalization Suite Work?
  3. How Does DMetaSoul Recommendations Work?
  4. How much does Simile | Personalization Suite cost?
  5. How much does DMetaSoul Recommendations cost?
  6. Cost Analysis: Simile | Personalization Suite vs. DMetaSoul Recommendations
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


Boosting online sales is at the core of any ecommerce business strategy. Upselling and cross-selling techniques are just two of the methodologies proven to increase product sales and Average Order Value (AOV) on ecommerce platforms. The effective use of these techniques can be significantly enhanced with dedicated apps that focus on personalized recommendations. Today, our spotlight is on two such apps: Simile | Personalization Suite and DMetaSoul Recommendations. Let's go over their capabilities in executing upselling and cross-selling strategies within a Shopify store.

How Does Simile | Personalization Suite Work?

Launched in 2019, Simile | Personalization Suite uses AI to track individual customer preferences over time and deliver targeted product recommendations. A standout feature is its multiple touchpoint personalization which ensures customers are shown relevant products irrespective of where they are on the site. This app also tackles cross-selling, helping to increase sales and revenue. As a startup or a small business, you could leverage these features to tailor shopping experiences. For large enterprises, Simile could help automate upselling activities while keeping relevance and personalisation at the forefront.

How Does DMetaSoul Recommendations Work?

DMetaSoul Recommendations serves as a friendly plugin using AI-powered recommendation algorithms that integrate accurate suggestions into your store. Launched more recently in 2022, it provides personalized suggestions including 'You May Also Like', 'Similar Products', 'Recently Viewed', 'New Arrival', and 'Frequently Bought Together'. It is easily integrated into the homepage, collection page, cart page, and product detail page. Just like Simile, DMetaSoul shows great utility for businesses at different stages and for various product types. The app's detailed analytics can provide businesses with insights on growth directly attributed to its recommendations.

How much does Simile | Personalization Suite cost?

Information on pricing for Simile | Personalization Suite was not available in provided data. However, given its specific features and functionalities, businesses would need to consider the potential value it could bring in customer retention and increased sales before assessing its cost-effectiveness.

How much does DMetaSoul Recommendations cost?

DMetaSoul Recommendations offers its Standard Plan at $19.99 per month, and it includes product placements on the home, collection, product, and cart pages. With its diverse recommendations and flexibility, this pricing point could provide immense value across varied business scales.

Cost Analysis: Simile | Personalization Suite vs. DMetaSoul Recommendations

It's difficult to provide a cost comparison between Simile | Personalization Suite and DMetaSoul Recommendations without the precise pricing info of Simile. Both apps, however, have features guaranteed to add value to your business.

User Reviews & Customer Support Insights


Is Simile | Personalization Suite good?

With 6 reviews and an average rating of 2.8 stars, Simile seems to evoke mixed reactions. The cause may be the app's complexities or possible shortcomings in matching customer expectations.

Is DMetaSoul Recommendations good?

DMetaSoul, with a perfect average rating of 5 stars from only one review, could suggest user satisfaction, but the lower number of reviews indicates the necessity of gathering more user feedback to confirm this premise.

User Preference: Simile | Personalization Suite or DMetaSoul Recommendations?

At a glance, DMetaSoul Recommendations seems to be more favoured by users based on its perfect rating. However, as it is newer and has fewer reviews, you might want to explore more before deciding.

Integration and Compatibility Comparison

Not much data is provided on the integration capabilities of both apps. Still, given they both use AI technology, you could anticipate seamless integration with existing tools or platforms.


Shopify store owners looking to enhance their upselling and cross-selling strategies can harness the capabilities of either Simile | Personalization Suite or DMetaSoul Recommendations. While DMetaSoul offers a more comprehensive approach with detailed analytics and diverse placement options, Simile excels in customer experience personalization. For decision making, it's advisable to delve deeper into the features, cost, and compatibility of each app that aligns best with your business needs and makes a real difference in your sales with upselling and cross-selling.

Our Top Picks for Upselling and Cross-Selling Apps on Shopify

In the competitive world of e-commerce, upselling and cross-selling are essential strategies for increasing average order value (AOV) and enhancing customer experience. Here, we compare three outstanding Shopify apps that can help you achieve these goals:

VolumeBoost - Volume Discounts by HulkApps

  • Key Features: VolumeBoost allows you to create discounted prices for bulk purchases, making it ideal for wholesale pricing and incentivizing larger orders. It offers a variety of discount types, a cart-saving message, and the ability to import/export offers.
  • Why We Recommend It: This app is perfect for stores looking to increase their AOV through bulk purchase incentives. Its seamless integration with Shopify, user-friendly interface, and excellent tracking features make it a top choice for merchants.
  • Pricing: Starts at $10/month with a 7-day free trial.
  • Merchant Feedback: Highly praised for its ability to offer automatic discounts and its compatibility with most themes.
  • Explore More: Try VolumeBoost - Volume Discounts by Hulkapps

SC Order Tags & Flows by Shop Circle

  • Key Features: This app automates order management workflows by adding, removing, delaying, or backdating order tags. It connects with shipping and fulfillment partners and integrates with thousands of apps through Zapier.
  • Why We Recommend It: SC Order Tags & Flows is ideal for merchants who need to streamline their order management process. Its automated tagging and custom workflows save considerable time and improve business operations.
  • Pricing: Free plan available; paid plans start at $5.99/month after a 7-day free trial.
  • Merchant Feedback: Users appreciate its reliability, user-friendly interface, and responsive support team.
  • Explore More: Try SC Order Tags & Flows

CartHook Post Purchase Offers by CartHook

  • Key Features: CartHook specializes in post-purchase offers with one-click upsells at checkout. It works seamlessly with Shop Pay, PayPal, and offers a drag-and-drop builder for designing offers.
  • Why We Recommend It: This app is a game-changer for creating impulse buy opportunities at checkout. It’s particularly effective because it presents offers after the initial purchase, eliminating the risk of cart abandonment.
  • Pricing: Starts at $50/month with a 14-day free trial.
  • Merchant Feedback: Merchants report significant increases in sales and appreciate the app’s ease of use and customization options.
  • Explore More: Try CartHook Post Purchase Offer