Table of Contents
- Introduction
- How Does Searchanise Upsell & Marketing Work?
- How Does Ultimate Recently Viewed Work?
- How Much Does Searchanise Upsell & Marketing Cost?
- How Much Does Ultimate Recently Viewed Cost?
- Cost Analysis: Searchanise Upsell & Marketing vs. Ultimate Recently Viewed
- User Reviews & Customer Support Insights
- Integration and Compatibility Comparison
- Conclusion
Introduction
It's estimated that about 35% of Amazon.com's revenue is generated by its upselling and cross-selling strategies. Clearly, these sales techniques can significantly boost e-commerce revenues. On Shopify, upselling and cross-selling apps help enhance customer experience, increase average order value, and ultimately, lift sales. In this blog post, we'll compare two such apps: Searchanise Upsell & Marketing and Ultimate Recently Viewed.
How Does Searchanise Upsell & Marketing Work?
Searchanise Upsell & Marketing, launched in July 2022, is a powerful app that leverages upsell and cross-sell tactics to improve conversion rates and increase revenue. At its core, the app provides upsell and cross-sell widgets, a Countdown Timer Bar, a Free Shipping Bar, and a Scroll to Top Button. These features motivate shoppers, direct them on their customer journey, and enhance usability for e-commerce sites. For instance, startups can establish their marketing strategy by using these tools to boost user experience and sales. Small to medium businesses can increase average cart value with the Free Shipping Bar and large enterprises can use the Email Collection Bar and Discount Pop-ups to gather data for targeted marketing strategies.
How Does Ultimate Recently Viewed Work?
Ultimate Recently Viewed, launched in January 2020, creates a recently viewed products section that automatically matches your theme styles and settings. It's a straightforward tool that enhances store navigation and could potentially boost sales. Ease of use is notable as it’s developed leveraging Shopify API, ensuring it won't impact your page speed and automatically installs on new themes you add to your store. No matter the scale of your business, if you run an e-commerce store on Shopify, the Ultimate Recently Viewed app can be a game-changer.
How Much Does Searchanise Upsell & Marketing Cost?
The Searchanise Upsell & Marketing app has four distinct pricing plans catering to various business operational needs. The Free plan offers a range of upselling tools at no cost, which could be ideal for startups. Meanwhile, the Pro plan, at $25.99 per month, offers priority email support and is available for Shopify Plus users, making it suitable for larger enterprises. However, business owners need to factor in the cost of basic modifications, which range from 30 minutes per month for the Basic plan to 2 hours per month for the Pro plan.
How Much Does Ultimate Recently Viewed Cost?
Ultimate Recently Viewed, on the other hand, offers a single Ultimate plan, priced at $4.99 per month. It is perfectly viable for businesses of all sizes who prefer a straightforward pricing structure.
Cost Analysis: Searchanise Upsell & Marketing vs. Ultimate Recently Viewed
In a comparative cost analysis, Ultimate Recently Viewed appears to be more economically viable with a fixed cost and minimal varyings. Meanwhile, Searchanise Upsell & Marketing's multiple tiers allow for scaling and targeted investment with room for customization, but at a higher cost.
User Reviews & Customer Support Insights
Is Searchanise Upsell & Marketing Good?
With a 4.7-star rating from a total of 12 reviews, the answer appears to be a resounding yes. It's reasonable to assume that users appreciate the app's features and might praise its integral role in enhancing sales and ease of use.Is Ultimate Recently Viewed Good?
Ultimate Recently Viewed has a perfect cumulative rating of 5 stars from 4 reviews, which indicates high user satisfaction. The app's effectiveness in improving store navigation and boosting sales likely contributes to its success among users.User Preference: Searchanise Upsell & Marketing or Ultimate Recently Viewed?
Potential reasons for differences in ratings could stem from varying user preferences and needs. While Searchanise Upsell & Marketing offers a variety of features conducive to upselling strategies, Ultimate Recently Viewed simplifies the buyer's journey which in turn, may better appeal to some users.Integration and Compatibility Comparison
Integrations of Searchanise Upsell & Marketing:
Searchanise Upsell & Marketing integrates with Wishlist King, enhancing the app’s functionality and expanding its appeal.Integrations of Ultimate Recently Viewed:
On the other hand, Ultimate Recently Viewed offers broad integration with product reviews apps, currency convertors, wishlist apps, custom theme features, add to cart buttons, and variant selectors, adding to its versatility and suitability for a range of businesses.Conclusion
In summary, both Searchanise Upsell & Marketing and Ultimate Recently Viewed offer excellent features that can significantly impact an e-commerce business’s success on Shopify. While Searchanise Upsell & Marketing offers a comprehensive platform for executing upselling and cross-selling strategies, Ultimate Recently Viewed provides a simple yet powerful tool to enhance store navigation and potentially boost sales.
Our Top Picks for Upselling and Cross-Selling Apps on Shopify
In the competitive world of e-commerce, upselling and cross-selling are essential strategies for increasing average order value (AOV) and enhancing customer experience. Here, we compare three outstanding Shopify apps that can help you achieve these goals:
VolumeBoost - Volume Discounts by HulkApps
- Key Features: VolumeBoost allows you to create discounted prices for bulk purchases, making it ideal for wholesale pricing and incentivizing larger orders. It offers a variety of discount types, a cart-saving message, and the ability to import/export offers.
- Why We Recommend It: This app is perfect for stores looking to increase their AOV through bulk purchase incentives. Its seamless integration with Shopify, user-friendly interface, and excellent tracking features make it a top choice for merchants.
- Pricing: Starts at $10/month with a 7-day free trial.
- Merchant Feedback: Highly praised for its ability to offer automatic discounts and its compatibility with most themes.
- Explore More: Try VolumeBoost - Volume Discounts by Hulkapps
SC Order Tags & Flows by Shop Circle
- Key Features: This app automates order management workflows by adding, removing, delaying, or backdating order tags. It connects with shipping and fulfillment partners and integrates with thousands of apps through Zapier.
- Why We Recommend It: SC Order Tags & Flows is ideal for merchants who need to streamline their order management process. Its automated tagging and custom workflows save considerable time and improve business operations.
- Pricing: Free plan available; paid plans start at $5.99/month after a 7-day free trial.
- Merchant Feedback: Users appreciate its reliability, user-friendly interface, and responsive support team.
- Explore More: Try SC Order Tags & Flows
CartHook Post Purchase Offers by CartHook
- Key Features: CartHook specializes in post-purchase offers with one-click upsells at checkout. It works seamlessly with Shop Pay, PayPal, and offers a drag-and-drop builder for designing offers.
- Why We Recommend It: This app is a game-changer for creating impulse buy opportunities at checkout. It’s particularly effective because it presents offers after the initial purchase, eliminating the risk of cart abandonment.
- Pricing: Starts at $50/month with a 14-day free trial.
- Merchant Feedback: Merchants report significant increases in sales and appreciate the app’s ease of use and customization options.
- Explore More: Try CartHook Post Purchase Offer