Shopify Upselling and Cross-selling Apps: PageFly Landing Page Builder vs Bundler ‑ Product Bundles

Table of Contents

  1. Introduction
  2. How Does PageFly Landing Page Builder Work?
  3. How Does Bundler ‑ Product Bundles Work?
  4. How Much Does PageFly Landing Page Builder Cost?
  5. How Much Does Bundler ‑ Product Bundles Cost?
  6. Cost Analysis: PageFly Landing Page Builder vs. Bundler ‑ Product Bundles
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


In the e-commerce landscape, upselling and cross-selling strategies can lead to an increase in purchase size by as much as 30%. The ability to suggest related products or upgrades at the point of sale isn't just about boosting revenue; it's about enhancing the customer experience by providing additional value. Upselling and cross-selling apps play a pivotal role in streamlining this process, offering automated solutions that enrich customer interaction while driving sales. Let's delve into two notable apps in this arena: PageFly Landing Page Builder and Bundler ‑ Product Bundles, each with distinctive features that aid Shopify store owners in elevating their upselling and cross-selling efforts.

How Does PageFly Landing Page Builder Work?

PageFly Landing Page Builder serves as an all-in-one design solution, equipping merchants with an intuitive drag-and-drop editor to create custom pages. Its unique selling point lies in the abundant customization options, making upselling a core part of the page design process. This app is invaluable for businesses of all sizes, allowing them to tailor the shopping experience by highlighting promotions or related products directly on custom landing pages. PageFly's features like SEO-friendly pages and responsive design choices ensure appeal to visitors across devices, while its compatibility with any theme means seamless integration with a store's branding. Imagine a thriving online store launching a new product line. With PageFly, they can swiftly create a feature-rich product page that showcases related products in an attractive, easy-to-navigate format, significantly improving the upselling potential.

How Does Bundler ‑ Product Bundles Work?

Bundler ‑ Product Bundles operates with a focus on creating product packages that tempt customers to increase their spend by purchasing complementary items or product quantities together at a discount. Apps like Bundler are essential for merchants looking to enhance their average order value through effective bundling strategies. This app caters to all business sizes by offering a variety of bundle types, including Mix & Match and volume discounts. Bundler's uncomplicated widget setup allows seamless integration into existing store layouts, promoting featured bundles strategically to maximize sales. Consider a dynamic storefront seeking to move inventory quickly by offering mix bundles. Bundler enables the store to set attractive discounts for bundled purchases, effortlessly encouraging customers to buy more while securing savings, a win-win scenario.

How Much Does PageFly Landing Page Builder Cost?

Cost-effective solutions are crucial in upselling and cross-selling to ensure the benefit outweighs the investment. PageFly Landing Page Builder offers a free plan, which includes all features and add-ons, but is limited to 1 page/section. While suitable for new or small businesses, larger enterprises may opt for the paid plan starting at $24/month due to the expanded needs for customization and scale. There are no hidden fees, allowing businesses to choose according to their size and requirements.

How Much Does Bundler ‑ Product Bundles Cost?

Bundler ‑ Product Bundles strikes with a free plan that encompasses unlimited bundles and orders, tailor-made for small businesses aiming to explore bundling strategies without initial investment. The Premium plan at $6.99/month and the Executive plan at $9.99/month introduce advanced features like analytics and support, appealing to growing and larger businesses seeking deeper insights and more robust support structures. Their transparent pricing model means users can anticipate the costs without concern for unexpected charges.

Cost Analysis: PageFly Landing Page Builder vs. Bundler ‑ Product Bundles

Both apps cater to budget-conscious businesses by offering free starter plans. As businesses scale, PageFly presents a single paid tier, while Bundler introduces tiered pricing with added functionalities at each level. Bundler's graduated pricing structure may be more attractive to businesses scaling incrementally, whereas PageFly's flat pricing could be advantageous for firms requiring extensive customization at a predictable cost.

User Reviews & Customer Support Insights

Is PageFly Landing Page Builder Good?

With an impressive 4.9-star rating from over 9,000 reviews, users praise PageFly for its extensive customization and user-friendly design interface. It’s reasonable to infer that the high ratings correlate with PageFly’s ability to merge aesthetic appeal with functional design, enhancing the upselling process. Substantive customer support is often mentioned, underpinning the app's reliability and the company’s commitment to user satisfaction.

Is Bundler ‑ Product Bundles Good?

Matching PageFly's stellar ratings, Bundler ‑ Product Bundles also enjoys a 4.9-star average from 1,222 reviews. Customers celebrate its ease of use and the effective bundle offerings that boost sales. Such high marks suggest users are experiencing tangible increases in average order value, thanks in part to Bundler’s versatile options and responsive customer service.

User Preference: PageFly Landing Page Builder or Bundler ‑ Product Bundles?

While both apps score nearly identically in ratings, PageFly's larger number of reviews may indicate a wider user base or longer market presence. This could translate into a preference for PageFly's comprehensive page-building capabilities. However, businesses solely focused on bundling might lean towards Bundler for its specialized functions.

Integration and Compatibility Comparison

PageFly Landing Page Builder Integrations:

PageFly boasts a diverse range of crucial integrations, including marketing tools like Klaviyo and analytics enhancers like Facebook Pixel, simplifying the user journey from landing page to purchase.

Bundler ‑ Product Bundles Integrations:

Bundler aligns with sales-boosting tools such as Shopify POS and enhances functionality with subscriptions and currency converters, offering a convenient bundle management system within the Shopify ecosystem.


PageFly Landing Page Builder and Bundler ‑ Product Bundles each offer powerful features for enriching the upselling and cross-selling experience. PageFly shines with expansive customization potential, while Bundler excels in creating effective product combinations. Users commonly praise both apps, indicating strong performance, with PageFly edging slightly forward in user count. Both apps integrate well within Shopify, but PageFly offers wider language support and a broader integration list, potentially providing a more comprehensive solution for diversified global operations. For businesses seeking in-depth page customization with an eye toward upselling and cross-selling, PageFly is a standout choice. Meanwhile, Bundler is the go-to for shops focusing on bundling strategies to lift their average order value. Each excels within its specialty, making the choice dependent on the user's specific upselling and cross-selling priorities.

Still searching for the right fit?

When it comes to maximizing your Shopify store's revenue, selecting the right tools for upselling and cross-selling can make all the difference.

Introducing Frequently Bought Together

Developed by Code Black Belt, this robust app excels in creating product bundles and suggesting personalized recommendations, simulating the successful Amazon strategy right on your Shopify store. Since its launch on March 15, 2017, it has been helping stores like yours leverage the power of AI-driven recommendations to increase the average order value effectively.

Key Features

  • Smart AI Algorithm: Years of refinement have made its recommendations incredibly accurate and tailored to drive up conversion rates.
  • Customizable Bundles: You are in full control to adjust product recommendations and craft impeccable bundles.
  • Flexible Discounts: Apply four different types of discounts to incentivize bundle purchases.
  • Compatible Styling: The app’s widget harmonizes beautifully with your existing theme, also allowing for custom style tweaks.
  • Scalable Performance: Rest assured it can handle any number of products, orders, or traffic with utmost smoothness.

Why We Recommend This App

Frequently Bought Together is your go-to app because it not only understands customer behavior but also adapts to it, giving your customers exactly what they want with just a single click. We're confident in its ability to enhance the shopping experience, hence boosting your sales. It's not just about making a sale; it’s about creating a shopping experience that feels natural and inviting.

Pricing Structure

Starting at $9.99/month after a 30-day free trial, you get access to all the premium features of the app without breaking the bank. Given the wealth of functions and the potential for a significant return on investment, Frequently Bought Together is competitively priced.

Merchant Feedback

With an impressive rating of 4.9 out of 5 stars from 2327 reviews, it’s clear that merchants are benefiting greatly from Frequently Bought Together. They commend its seamless integration, the boost in conversion rates through discounts and bundles, and the exceptional customer service. The tool is not only easy to install and customize but also quick to increase sales and enhance the professional appeal of your online store.

Convert browsers into buyers and elevate the shopping experience on your Shopify store with Frequently Bought Together. It’s time to let the results speak for themselves.

Enhance Your Store Now