Shopify Upselling and Cross-Selling Apps: Honeycomb Upsell & Cross Sell vs Gift Lab: Gift Wrap & Message

Table of Contents

  1. Introduction
  2. How Does Honeycomb Upsell & Cross Sell Work?
  3. How Does Gift Lab: Gift Wrap & Message Work?
  4. How Much Does Honeycomb Upsell & Cross Sell Cost?
  5. How Much Does Gift Lab: Gift Wrap & Message Cost?
  6. Cost Analysis: Honeycomb Upsell & Cross Sell vs. Gift Lab: Gift Wrap & Message
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


Data shows that upselling and cross-selling strategies can improve sales by 10-30% on average. In the e-commerce landscape, these strategies are crucial for maximizing revenue, improving customer experience, and increasing the average order value. Upselling and cross-selling apps on Shopify like Honeycomb Upsell & Cross Sell and Gift Lab: Gift Wrap & Message offer businesses the tools to achieve these goals effectively. They integrate seamlessly, adding value to the customer journey and enhancing overall sales performance.

How Does Honeycomb Upsell & Cross Sell Work?

Honeycomb Upsell & Cross Sell is tailored to optimize your customer's purchasing journey with strategic upsell and cross-sell offers. It uses an AI-powered recommendation engine to present the most relevant offers, aiming to lift your store’s average order value. Whether you are a fledgling start-up or an established enterprise, this app provides product page funnels, cart page suggestions, and post-purchase one-click upsells to sharpen your sales strategy. The benefits lie in its ability to dynamically increase sales without adding intrusive steps for the customer. Imagine a user contemplating a purchase on your site; Honeycomb offers them a complementary item, boosting their satisfaction and your sales in one go.

How Does Gift Lab: Gift Wrap & Message Work?

Gift Lab takes a unique approach by concentrating on the gifting experience. It allows customers to add personal touches like gift messages or video greetings and choose their preferred delivery date. The app increases order values by offering appealing gift wrap and greeting card upsells. From small businesses looking to add a personal touch to large retailers catering to the gifting needs of a diverse customer base, Gift Lab provides a thoughtful and customizable shopping experience. A customer purchasing a gift on your site can easily add a specialized card and wrapping, making the experience memorable for both the giver and the receiver.

How Much Does Honeycomb Upsell & Cross Sell Cost?

Cost-effectively enhancing the customer journey is key to upselling and cross-selling. Honeycomb offers a Free plan for those testing the upsell waters, with basic features like product & cart page upsells limited to 100 monthly funnel views. The Silver, Gold, and Platinum plans scale up in price and features, offering more monthly funnel views and additional capabilities like branding removal and split tests, suitable for growing businesses and large enterprises that need more robust solutions. Keep an eye out for extra fees to ensure the chosen plan aligns with your budget and business needs.

How Much Does Gift Lab: Gift Wrap & Message Cost?

Gift Lab offers a 'Free Forever Plan' ideal for startups not on Shopify Advanced or Plus, progressing to the 'Essential' and 'Plus Plan' which offer more extensive gifting options and functionalities like video messages and custom packing slips. These affordable plans cater to a range of business sizes and requirements, without breaking the bank.

Cost Analysis: Honeycomb Upsell & Cross Sell vs. Gift Lab: Gift Wrap & Message

Each app offers different price points based on scale and scope of services. While Honeycomb focuses on a range of comprehensive upselling tools with higher price tiers, Gift Lab provides a niche gifting service at a more accessible cost. Promotions, discounts, or trial periods vary for each app, influencing their cost efficiency for operations depending on the complexity of the upselling and cross-selling needs.

User Reviews & Customer Support Insights

Is Honeycomb Upsell & Cross Sell Good?

With a 4.9-star rating from 533 reviews, users seem to appreciate Honeycomb's comprehensive upsell features and AI-driven recommendations. Customer support is critical to such success, and while insights into personalized service are limited, the high rating indicates positive user sentiment.

Is Gift Lab: Gift Wrap & Message Good?

Gift Lab boasts a perfect 5-star rating from 100 reviews, signaling a strong approval from its users. Its targeted approach to gifting might be seen as a differentiator that secures a loyal user base.

User Preference: Honeycomb Upsell & Cross Sell or Gift Lab: Gift Wrap & Message?

Honeycomb’s broader user base and slightly lower rating might suggest more diverse applications across different businesses, while Gift Lab’s perfect score indicates a possibly more uniform, yet smaller, satisfied clientele. The best fit depends on a business’s specific requirements for upselling, cross-selling, or specialized gifting services.

Integration and Compatibility Comparison

Honeycomb Upsell & Cross Sell Integrations:

Honeycomb boasts integrations with Checkout, Recharge, and marketing analytics tools like Facebook Pixel, providing a versatile suite for enhancing marketing strategies.

Gift Lab: Gift Wrap & Message Integrations:

Gift Lab’s integrations aren't specified, but its focus on digital gifting experience hints at a seamless transition for businesses to include gift services without overhauling existing operations.


In conclusion, both Honeycomb Upsell & Cross Sell and Gift Lab offer dynamic and diverse approaches to upselling and cross-selling with unique features catering to varied business needs. While Honeycomb offers a robust and vast range of upselling tools suitable for businesses with a complex sales strategy, Gift Lab shines in providing a specialized and intuitive gifting experience, perfect for creating memorable customer moments. Users have rated both apps highly, but with a larger volume of feedback, Honeycomb Upsell & Cross Sell indicates a proven track record in a broader range of e-commerce circumstances. Integration capabilities lean towards Honeycomb for businesses looking to streamline operations with existing analytics and checkout tools. However, Gift Lab’s simplicity and personalized gifting solutions shouldn't be underestimated, especially for businesses looking to tap into the lucrative gifting market. Both apps showcase strengths in enhancing the customer journey through strategic upselling and thoughtful gifting options. The choice largely depends on your business's specific needs, whether you’re after a feature-rich suite for aggressive sales tactics or a dedicated gifting solution for customer-centric experiences.

Still Searching for the Right Fit?

Finding the perfect app to enhance your Shopify store's functionality can be a challenge, especially when it comes to upselling and cross-selling. You want an option that not only boosts revenue but elevates your customers' shopping experience. Allow us to introduce a contender that might just end your search: Frequently Bought Together, developed by Code Black Belt.

Key Features of Frequently Bought Together

Frequently Bought Together brings a host of powerful features to your storefront:

  • AI-driven recommendations: Offers personalized product suggestions, based on years of continuous algorithm training.
  • Customizable product bundles: Enables you to create your own bundles for every product to suit your business strategy.
  • Multiple discount types: Includes four types of bundle discounts to tempt customers and improve conversion rates.
  • Seamless theme integration: Adapts beautifully to your store's design, with customizable styles to match your brand.
  • High-performance handling: Efficiently deals with large volumes of products, orders, and high traffic without a hitch.

Why We Recommend Frequently Bought Together

In the landscape of upselling and cross-selling apps, Frequently Bought Together stands out for its sophisticated AI algorithm which has been trained and refined since its launch in March 2017. It’s not merely about increasing order values—it’s about understanding your customers and providing them with valuable recommendations that enhance their shopping experience. Moreover, the app's ability to smoothly integrate with various review platforms like Shopify POS, Yotpo,, and others, ensures that your recommendations are bolstered by social proof.

Pricing Structure

The value-packed pricing of Frequently Bought Together begins at $9.99/month, which includes a 30-day free trial. This transparent investment is a testament to the app's confidence in providing ROI through its advanced functionality.

Merchant Feedback

The app boasts a stellar rating of 4.9 out of 2327 reviews. It's clear that merchants aren't just satisfied—they're delighted with the results. From the ease of installation and customization to the exceptional customer support, Frequently Bought Together earns its high praise. The merchants emphasize the significant impact on sales, the professional aesthetic, and the smart bundling options that the app brings to their stores.

Experience the synergy of advanced machine learning and practical e-commerce tools. Let Frequently Bought Together propel your store towards more conversions and a better shopping journey for your customers. The right tools make all the difference—see the proof for yourself.

Explore Frequently Bought Together Now

Transform your store's potential into tangible success—effortlessly.