Table of Contents
- Introduction
- How Does Assortion: Upsell & Bundles Work?
- How Does Glood Product Recommendations Work?
- How Much Does Assortion: Upsell & Bundles Cost?
- How much does Glood Product Recommendations cost?
- Cost Analysis: Assortion: Upsell & Bundles vs. Glood Product Recommendations
- User Reviews & Customer Support Insights
- Integration and Compatibility Comparison
- Conclusion
Introduction
Did you know that upselling and cross-selling strategies can improve your average order value (AOV) by 10-30% on average? In the highly competitive e-commerce landscape, leveraging these tactics has become crucial for merchants aiming to maximize revenue per customer. A multitude of Shopify apps caters to this need, but today, we're focusing on two standout providers: Assortion: Upsell & Bundles, and Glood Product Recommendations. Both applications promise a robust suite of features for upselling and cross-selling, seamless platform integration, and a noticeable impact on the customer shopping experience.
How Does Assortion: Upsell & Bundles Work?
At the heart of Assortion's approach is a comprehensive toolbox designed for optimizing upsell and cross-sell opportunities. Whether it's packaging deals together or suggesting complementary products, Assortion simplifies the process for businesses of all sizes. Here's a breakdown of its key features: Assortion’s volume discounts incentivize bulk purchases, while their product add-ons and recommendations encourage higher ticket sales. Their 'frequently bought together' widget replicates the successful Amazon strategy by prompting customers to increase their spend. Meanwhile, post-purchase upsells capitalize on the customer's willingness to buy, presenting deals after an initial commitment. Even for enterprises, the upsell cart drawer feature in their Growth plan is of significant use, enabling last-minute upsells before checkout. Imagine a small beauty retailer implementing Assortion's features: They could bundle a day cream with a night serum, offer a discount on makeup brushes with every foundation purchase, and entice customers to add more to their carts with tiered pricing. The result? An effortlessly higher AOV.
How Does Glood Product Recommendations Work?
Turning to Glood Product Recommendations, we find an AI-powered platform specializing in personalized shopping experiences. Here's how their offering is structured: Their free plan is an excellent starting point for new stores, providing basic recommendation widgets like 'Recently Viewed' and 'Trending Products’. As businesses grow, so does the need for refined strategies — Glood’s BASIC and PRO plans introduce personalization and smart bundling, leaning into their machine learning capabilities. For large-scale operations, their Plus plan even supports A/B testing and provides a hefty 500,000 widget displays. Glood's AI-driven tech means a clothing store could show a personalized carousel of accessory recommendations based on a customer’s browsing habits, or a bookstore could bundle similar genres together for avid readers. This level of customization can lead to a much more curated shopping journey, nudging the average order value north.
How Much Does Assortion: Upsell & Bundles Cost?
Cost is a crucial consideration when evaluating tools for your e-commerce stack. Assortion starts with a Basic plan at $14.99 per month, suitable for small businesses looking to introduce bundling and upselling. Their Pro plan, at $29.99, and Growth plan, at $49.99, unlock more advanced features like popup upsells and an upsell cart drawer. Notably, there are no hidden fees, making the costs predictable for budgeting purposes.
How much does Glood Product Recommendations cost?
Glood stands apart with its “100% FREE FOREVER” tier, appealing to startups and cost-conscious businesses. The subsequent tiers - BASIC and PRO - come at $19.99 and $69.99 per month, respectively, offering larger widget displays and more advanced recommendation capabilities. Their top-tier Plus plan will set you back $299.99 monthly, targeting large enterprises that desire comprehensive customization and extensive A/B testing features.
Cost Analysis: Assortion: Upsell & Bundles vs. Glood Product Recommendations
Comparing the two, Assortion's pricing is simpler and more linear, with a clear progression as businesses scale. Glood's approach caters to merchants of any size with its free offering, though jumping to higher tiers introduces a significant price increase.
User Reviews & Customer Support Insights
Is Assortion: Upsell & Bundles good?
With a near-perfect rating of 4.9 stars based on 367 reviews, Assortion's customer satisfaction speaks volumes. Users likely appreciate the integrated analytics and the singular, consistent design ethos across all widgets. The high rating suggests a strong support network, though specifics aren't provided.
Is Glood Product Recommendations good?
Glood's 4.7-star rating out of 208 reviews indicates a robust platform, albeit with room for improvement compared to Assortion. What gains praise is their 24/7 customer support and the AI-driven personalization, which could explain the positive reception despite being newer to the market.
User Preference: Assortion: Upsell & Bundles or Glood Product Recommendations?
Assortion edges out slightly with a higher rating and larger volume of reviews, suggesting higher user satisfaction. Whether this is due to Assortion’s ease of use, feature set, or performance would require deeper analysis, but Glood’s AI technology and extensive language support are strong contenders for a global user base.
Integration and Compatibility Comparison
Assortion: Upsell & Bundles Integrations:
Assortion’s primary integration is with Shopify's checkout, ensuring a seamless experience within the platform. The simplicity of this integration likely contributes to its high user ratings.
Glood Product Recommendations Integrations:
Glood offers a broad range of integrations with other apps like Loox and Klaviyo, making it a potentially more versatile choice for stores that rely on these services for reviews and marketing automation. Its multi-language support caters to a diverse global audience, positioning it as the go-to for international e-commerce platforms.
Conclusion
Assortion: Upsell & Bundles and Glood Product Recommendations each bring unique strengths to the Shopify ecosystem. Assortion's seamless, all-in-one experience makes upsell and cross-sell strategies accessible to even novice Shopify users, while Glood stands out with its AI-driven, personalized approach to product recommendations. Assortion may be the better pick for those who value integrated solutions with a straightforward pricing model. In contrast, Glood should appeal to those prioritizing advanced customization and global reach. Both tools have their merits, and choosing the right one depends largely on your business model, scaling ambitions, and the level of personalization you wish to offer your customers.
Still Searching for the Right Fit?
Finding the perfect app to enhance your Shopify store's functionality can be a challenge, especially when it comes to upselling and cross-selling. You want an option that not only boosts revenue but elevates your customers' shopping experience. Allow us to introduce a contender that might just end your search: Frequently Bought Together, developed by Code Black Belt.
Key Features of Frequently Bought Together
Frequently Bought Together brings a host of powerful features to your storefront:
- AI-driven recommendations: Offers personalized product suggestions, based on years of continuous algorithm training.
- Customizable product bundles: Enables you to create your own bundles for every product to suit your business strategy.
- Multiple discount types: Includes four types of bundle discounts to tempt customers and improve conversion rates.
- Seamless theme integration: Adapts beautifully to your store's design, with customizable styles to match your brand.
- High-performance handling: Efficiently deals with large volumes of products, orders, and high traffic without a hitch.
Why We Recommend Frequently Bought Together
In the landscape of upselling and cross-selling apps, Frequently Bought Together stands out for its sophisticated AI algorithm which has been trained and refined since its launch in March 2017. It’s not merely about increasing order values—it’s about understanding your customers and providing them with valuable recommendations that enhance their shopping experience. Moreover, the app's ability to smoothly integrate with various review platforms like Shopify POS, Yotpo, Judge.me, and others, ensures that your recommendations are bolstered by social proof.
Pricing Structure
The value-packed pricing of Frequently Bought Together begins at $9.99/month, which includes a 30-day free trial. This transparent investment is a testament to the app's confidence in providing ROI through its advanced functionality.
Merchant Feedback
The app boasts a stellar rating of 4.9 out of 2327 reviews. It's clear that merchants aren't just satisfied—they're delighted with the results. From the ease of installation and customization to the exceptional customer support, Frequently Bought Together earns its high praise. The merchants emphasize the significant impact on sales, the professional aesthetic, and the smart bundling options that the app brings to their stores.
Experience the synergy of advanced machine learning and practical e-commerce tools. Let Frequently Bought Together propel your store towards more conversions and a better shopping journey for your customers. The right tools make all the difference—see the proof for yourself.
Explore Frequently Bought Together Now
Transform your store's potential into tangible success—effortlessly.
