Shopify Subscription Apps: Bundler ‑ Product Bundles VS Bundles & Upsell | PickyStory

Table of Contents

  1. Introduction
  2. How Does Bundler ‑ Product Bundles Work?
  3. How Does Bundles & Upsell | PickyStory Work?
  4. How Much Does Bundler ‑ Product Bundles Cost?
  5. How Much Does Bundles & Upsell | PickyStory Cost?
  6. Cost Analysis: Bundler ‑ Product Bundles vs. Bundles & Upsell | PickyStory
  7. User Reviews & Customer Support Insights
  8. Integrations and Compatibility
  9. Conclusion


The rise of subscription services in e-commerce has seen a phenomenal growth of 100% year over year for the last five years. Implementing a subscription model is becoming an increasingly economic and efficient way for online businesses to gain a reliable revenue stream and build customer loyalty. Two apps stand out in this thriving sector: Bundler ‑ Product Bundles and Bundles & Upsell | PickyStory. Both have a track record of success, with promising features to help online retailers make the most of their subscription-based offerings.

How Does Bundler ‑ Product Bundles Work?

The Bundler app was developed by to simplify the way online retailers offer and manage their product bundles. The app's core mission is to increase the average order value, boost sales, and promote popular products. Both startups and large enterprises can benefit from its features, which include customizable widgets, mixed and matched bundles, and volume discounts. As a hypothetical example, an online skincare retailer may use the Bundler app to couple frequently purchased items together, offering a discounted price to customers. This not only increases the order value but also exposes customers to new products.

How Does Bundles & Upsell | PickyStory Work?

Unlike the Bundler app, Bundles & Upsell | PickyStory showcases a superior ability in upselling. Developed by PickyStory, this app excels at capturing additional revenue by creating bundles, volume discounts, and post-purchase upselling. Its AI technology leverages the store's data to create meaningful recommendations, thus fostering upselling opportunities.

How Much Does Bundler ‑ Product Bundles Cost?

When it comes to pricing, Bundler ‑ Product Bundles offers a Free Plan and a $6.99 per month Premium Plan. The Free Plan includes unlimited bundles, customizable widgets, Shopify POS integration, among other features, while the Premium Plan offers added capabilities like landing pages, discount in cart, and funnels. Larger enterprises would typically find the Premium Plan more beneficial due to its advanced features.

How Much Does Bundles & Upsell | PickyStory Cost?

On the other hand, Bundles & Upsell | PickyStory offers three pricing tiers, ranging from Free to $89.50 per month. All plans include unlimited bundles and AI-Cart upsell, providing flexibility for businesses at different stages.

Cost Analysis: Bundler ‑ Product Bundles vs. Bundles & Upsell | PickyStory

In terms of value for money, both apps offer a generous set of features in their free package, with a scaling gradient of additional features as you move to higher-priced subscriptions. However, Bundles & Upsell | PickyStory appears to offer a more comprehensive range of features at all levels.

User Reviews & Customer Support Insights

Is Bundler ‑ Product Bundles Good?

With an impressive 4.9-star rating from over 1075 reviews, it's clear that Bundler is meeting user expectations. Reviewers often praise its user-friendly interface and efficient support team.

Is Bundles & Upsell | PickyStory Good?

Though slightly trailing Bundler in terms of user rating, Bundles & Upsell | PickyStory holds a 4.8-star rating from 542 reviews. Its intelligent AI-cart feature and responsive support team have earned it great user reviews.

User Preference: Which App Wins?

Going by ratings alone, Bundler - Product Bundles takes the lead. However, due to the varying features of the two apps, user preference may depend more on specific business needs than rating alone.

Integrations and Compatibility

Bundler ‑ Product Bundles Integrations:

Bundler - Product Bundles integrates seamlessly with Shopify POS and offers currency converters and subscriptions. Enhancing the ease of use of the platform.

Bundles & Upsell | PickyStory Integrations:

In contrast, Bundles & Upsell | PickyStory supports integrations with checkout and slide cart, allowing for a smoother shopping process.

Still Searching for the Right Fit?

Choosing the right subscription app for your Shopify store can be a pivotal decision. Have you found yourself wondering if there's a tool that can simplify your subscription management while providing valuable insights into your customer’s journey?

Consider Subscription Plus. Launched in June 2021, this app has swiftly aligned with Shopify's high standards for speed, ease of use, and merchant value. But what makes it stand out?

Ease of Use:

Subscription Plus is designed to integrate seamlessly with your Shopify admin and the latest themes, making the setup a breeze. You can manage your subscriptions directly within the Shopify environment, ensuring a smooth workflow.


Whether you're selling monthly mystery boxes or offering premium content, the app allows you to create flexible subscriptions for a variety of products and collections. This flexibility extends to your customers as well, who can easily update their information after placing an order.

Insights and Management:

Understanding why customers cancel is just as important as managing active ones. Subscription Plus provides unique insights into subscriber retention, helping you make informed decisions to keep your customer base growing.

Customer Support:

A dedicated support team is ready to assist you, ensuring that any hiccups are resolved promptly, allowing you to focus on what you do best — growing your business.


The app is free to install, with a fee model that scales with your success. You pay nothing for the first $1,000 in order volume per month, and only a 1% revenue share thereafter.

Moreover, the app's reviews speak volumes. Merchants praise its user-friendly platform and the seamless integration with other Shopify services, like Sky Pilot for digital product delivery. While no service is without its challenges, the overall sentiment from users is one of satisfaction and improved operational efficiency. So, if you're looking for a subscription management solution that is both powerful and user-friendly, why not give Subscription Plus a closer look? It might just be the partner you need to streamline your subscriptions and bolster your recurring revenue. Have you experienced the ease of managing subscriptions with Subscription Plus? If not, what's holding you back from trying a solution that could transform your business? Learn More.