Table of Contents
- Introduction
- How Does Bundler ‑ Product Bundles Work?
- How Does Assortion: Upsell & Bundles Work?
- How Much Does Bundler ‑ Product Bundles Cost?
- How Much Does Assortion: Upsell & Bundles Cost?
- Cost Analysis: Bundler ‑ Product Bundles vs. Assortion: Upsell & Bundles
- Conclusion
Introduction
The rise of subscription services in e-commerce is an undeniable trend. As more customers opt for the convenience and reliability offered by such services, online businesses rush to accommodate this demand. In this blog, we'll explore two popular subscription service apps designed for Shopify stores: Bundler ‑ Product Bundles developed by Bundler.app and Assortion: Upsell & Bundles developed by Assortion.
How Does Bundler ‑ Product Bundles Work?
Bundler - Product Bundles is an app aimed to help boost sales through offering bundle discounts. Created by Bundler.app and launching in July 2019, the app aims to increase average order value and spike sales by promoting popular products together. With its ability to create classic bundles, volume discounts, and automatic bundle discounts, it caters perfectly to businesses at different stages - from startups to large enterprises. Imagine a startup yoga wear company, for instance, offering an exclusive discount to their customers when they purchase a complete outfit (a yoga mat, yoga pants, and one yoga top). The discount triggers are customizable, making Bundler ‑ Product Bundles a versatile and accommodating tool for firms.
How Does Assortion: Upsell & Bundles Work?
Launched at the end of 2021 by Assortion, Assortion: Upsell & Bundles seeks to increase Shopify store's average order value (AOV) through its upselling, cross-selling and frequently bought together features. Unlike Bundler ‑ Product Bundles, it offers post-purchase offers, providing additional space for increasing sales. Consider a medium-sized business selling interactive toys. It can boost sales by offering discounts on a bundle of toys usually bought together or create post-purchase offers like batteries or protective covers.
How Much Does Bundler ‑ Product Bundles Cost?
Bundler ‑ Product Bundles offers two plans. The FREE PLAN, as the name suggests, comes at no cost. It allows the user to create unlimited bundles with customizable widgets. This plan may be ideal for startups and small businesses looking to experiment with bundle discounts. The Premium plan, costing $6.99 per month, offers more advanced features, such as creating landing pages, shortcodes for bundles, discount options in cart, and more. Thus, it might suit larger, more established businesses looking for comprehensive bundle sales solutions.
How Much Does Assortion: Upsell & Bundles Cost?
Next, Assortion: Upsell & Bundles offers three pricing tiers. The Basic plan, at $14.99 per month, includes volume discounts and product recommendations. It is an excellent choice for small businesses. For a higher price of $29.99 per month, the Pro plan includes popup upsells and cross-sells, and post-purchase upsell offerings. Businesses wanting to increase their upsell opportunities may find this plan fitting. Lastly, the Growth plan, priced at $49.99 per month, includes features from the Pro plan as well as an upsell cart drawer. It is perfect for larger businesses seeking advanced upselling & cross-selling solutions.
Cost Analysis: Bundler ‑ Product Bundles vs. Assortion: Upsell & Bundles
Bundler ‑ Product Bundles is more price-friendly, while Assortion: Upsell & Bundles comes with advanced features at a higher price. However, it is crucial to remember that each online business has unique demands and workflows, and monetary costs should be balanced against the potential for increased profits.
Is Bundler ‑ Product Bundles Good?
Based on 1075 reviews, Bundler ‑ Product Bundles enjoys a high user satisfaction rating of 4.9 stars. With the versatile toolset it offers at an affordable price, as well as its compatibility with various Shopify applications including POS and Pagefly, it's clear why it would have earned such commendations from users.Is Assortion: Upsell & Bundles Good?
Matching Bundler ‑ Product Bundles's rating of 4.9 stars based on 340 reviews, Assortion: Upsell & Bundles shows solid performance in user satisfaction. Its unique feature, such as post-purchase offers, and integrated approach to upselling and cross-selling, likely contribute to its popularity.Bundler ‑ Product Bundles Integrations:
Bundler ‑ Product Bundles integrates with popular Shopify POS, Currency Converters, Subscriptions and more. These integrations enhance the functionality of the app by adding versatility to its discount features.Assortion: Upsell & Bundles Integrations:
On the other hand, Assortion: Upsell & Bundles integrates only with the Shopify checkout. This would make it less flexible in adapting to the unique workflows of diverse businesses compared to Bundler ‑ Product Bundles. Still Searching for the Right Fit?
Choosing the right subscription app for your Shopify store can be a pivotal decision. Have you found yourself wondering if there's a tool that can simplify your subscription management while providing valuable insights into your customer’s journey?
Consider Subscription Plus. Launched in June 2021, this app has swiftly aligned with Shopify's high standards for speed, ease of use, and merchant value. But what makes it stand out?
Ease of Use:
Subscription Plus is designed to integrate seamlessly with your Shopify admin and the latest themes, making the setup a breeze. You can manage your subscriptions directly within the Shopify environment, ensuring a smooth workflow.
Flexibility:
Whether you're selling monthly mystery boxes or offering premium content, the app allows you to create flexible subscriptions for a variety of products and collections. This flexibility extends to your customers as well, who can easily update their information after placing an order.
Insights and Management:
Understanding why customers cancel is just as important as managing active ones. Subscription Plus provides unique insights into subscriber retention, helping you make informed decisions to keep your customer base growing.
Customer Support:
A dedicated support team is ready to assist you, ensuring that any hiccups are resolved promptly, allowing you to focus on what you do best — growing your business.
Pricing:
The app is free to install, with a fee model that scales with your success. You pay nothing for the first $1,000 in order volume per month, and only a 1% revenue share thereafter.
Moreover, the app's reviews speak volumes. Merchants praise its user-friendly platform and the seamless integration with other Shopify services, like Sky Pilot for digital product delivery. While no service is without its challenges, the overall sentiment from users is one of satisfaction and improved operational efficiency. So, if you're looking for a subscription management solution that is both powerful and user-friendly, why not give Subscription Plus a closer look? It might just be the partner you need to streamline your subscriptions and bolster your recurring revenue. Have you experienced the ease of managing subscriptions with Subscription Plus? If not, what's holding you back from trying a solution that could transform your business? Learn More.
