Shopify Sales Analytics Apps: TrueProfit: Profit Analytics vs Littledata ‑ Revenue Tracking

Table of Contents

  1. Introduction
  2. How Does TrueProfit: Profit Analytics Work?
  3. How Does Littledata ‑ Revenue Tracking Work?
  4. How Much Does TrueProfit: Profit Analytics Cost?
  5. How Much Does Littledata ‑ Revenue Tracking Cost?
  6. Cost Analysis: TrueProfit: Profit Analytics vs. Littledata ‑ Revenue Tracking
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


In our data-driven market, sales analytics have transcended being just a buzzword to become the powerhouse of e-commerce strategies. The right analytics tools not only refine customer experience but also bolster revenue growth, giving merchants a competitive edge. Shopify, understanding this need, offers a plethora of apps designed to unlock actionable insights. Two such prominent apps are TrueProfit: Profit Analytics and Littledata ‑ Revenue Tracking. Both have tailored their offerings to leverage seamless integration with other platforms, enhancing the user experience and enabling businesses to strategize with precision.

How Does TrueProfit: Profit Analytics Work?

TrueProfit: Profit Analytics is a tool that explicitly targets the critical metric of Net Profit. It facilitates real-time, autopilot tracking of this all-important figure, employs cost tracking for Comprehensive Order Profit/Loss Analytics, and presents an intelligible Customer Lifetime Value Report. Small businesses can greatly benefit from the Basic plan, while the Ultimate and Enterprise plans offer extensive features for high-volume stores, such as unlimited orders, marketing attribution, and team access – empowering them to make data-driven decisions.

How Does Littledata ‑ Revenue Tracking Work?

Littledata ‑ Revenue Tracking serves as a robust tracking solution that connects with Google Analytics 4 and various marketing channels. Its strengths lie in implementing both client and server-side tracking, which offers businesses an unaltered view of revenue streams and marketing effectiveness. Ideal for businesses that lean heavily on data for decision-making, Littledata's offerings can range from enabling startups with accurate tracking to equipping large-scale enterprises with comprehensive, managed analytics.

How Much Does TrueProfit: Profit Analytics Cost?

Cost-effectiveness is indispensable in sales analytics, and TrueProfit: Profit Analytics offers a tiered pricing strategy to address this. The Basic plan is affordable for startups, while the Advanced, Ultimate, and Enterprise plans encompass additional tools suitable for expanding businesses and large enterprises. Incremental features such as weight-based shipping cost analysis, marketing attribution, and an unlimited team size incrementally add value, and there are no hidden fees, making financial planning predictable.

How Much Does Littledata ‑ Revenue Tracking Cost?

Littledata ‑ Revenue Tracking positions itself in a higher pricing bracket, focusing on comprehensive GA4 integrations and specialized tracking capabilities. With plans ranging from Standard to Plus, they cater to clients who require in-depth analysis and multi-country tracking, offering guaranteed uptime and client-side features. These plans are well-suited for medium to larger businesses that prioritize deep analytics insights and need dedicated support to manage complex data streams.

Cost Analysis: TrueProfit: Profit Analytics vs. Littledata ‑ Revenue Tracking

Comparing the two, TrueProfit: Profit Analytics starts at a more accessible price point, ideal for smaller operations or those newer to analytics, offering a progressive feature set as costs increase. Littledata ‑ Revenue Tracking, on the other hand, caters to a more analytics-intensive user base with its pricing reflecting the robustness of its tracking capabilities. Both apps offer trial periods, allowing users to gauge the app's utility before committing financially. Considering operational scale and specific analytics needs is key in determining which app provides the greater cost-efficient solution.

User Reviews & Customer Support Insights

Is TrueProfit: Profit Analytics Good?

TrueProfit's 4.9-star rating from 266 reviews suggests high user satisfaction, likely due to its expansive feature set and ease of use. Users likely value the automation of complex profit-tracking tasks and the clarity provided in financial insights. As for customer support, the app's description indicates a focus on data-driven profitability, suggesting an attentive and supportive user experience.

Is Littledata ‑ Revenue Tracking Good?

Littledata ‑ Revenue Tracking holds a 4.5-star rating from 107 reviews, speaking to its effective performance in analytics. The high rating points to its successful integration with key marketing platforms and detailed tracking capabilities. Its pricing strategy suggests a robust support system to accompany its advanced features.

User Preference: TrueProfit: Profit Analytics or Littledata ‑ Revenue Tracking?

TrueProfit appears to have a slight edge in user ratings and review volume. This preference may stem from TrueProfit's cost accessibility and ease of use for a wider business spectrum. Littledata, with its in-depth analytics, appeals to a more niche market that prioritizes detailed data analysis.

Integration and Compatibility Comparison

TrueProfit: Profit Analytics Integrations:

TrueProfit: Profit Analytics features integrations with key ad platforms, enhancing the sales analytics experience. Its compatibility with Facebook Ads, Google Ads, and more streamline the marketing attribution process, making it a convenient choice for those using multiple advertising channels.

Littledata ‑ Revenue Tracking Integrations:

Likewise, Littledata boasts a suite of integrations with Shopify Flow, GA4, and marketing platforms, offering a comprehensive tracking system. This app's particular strength is in headless tracking and its focused integration with Google Analytics 4, making it an essential tool for users reliant on Google's ecosystem.


Both TrueProfit: Profit Analytics and Littledata ‑ Revenue Tracking stand as pillars in the world of Shopify sales analytics. TrueProfit offers a broad range of features, catering to businesses of all sizes with its scalability, accompanied by stellar user ratings. Littledata, with its advanced tracking, appeals to a more specialized demographic, focusing on detailed analytics. Their strengths include TrueProfit's intuitive interface and accessibility, against Littledata's sophisticated data integration and depth of analysis. Weaknesses are less about deficiencies and more about niche focus—where one app leads, the other takes a targeted approach. Depending on a business's analytics complexity and integration needs, either app could be the key to unlocking its full potential in the realm of e-commerce analytics.

Still Searching for the Right Fit?

Discover Reorder Master ‑ Repeat Orders by HulkApps

In your quest for the ultimate sales analytics tool on Shopify, we understand the importance of data-driven insights to track and boost your store's performance. While exploring various sales analytics apps, we'd like to introduce you to a distinctive solution that compliments any analytic endeavors by enhancing your customers' buying experience and encouraging repeat sales.

Reorder Master by HulkApps is not just another app on the Shopify store. It's a powerful ally in building a robust reordering system, steering clear of complex jargon to embrace simplicity and efficiency.

Key Features of Reorder Master

  • One-Click Reorder: Empower your customers with the ability to repeat their orders effortlessly, thereby streamlining their shopping experience.
  • Automated Reminders: Connect with Klaviyo or Mailchimp to send timely prompts, nudging clients to refill or repurchase, directly impacting your sales cycle.
  • Discount Incentives: Offer special discounts to reward loyalty and encourage further purchasing, positively influencing your store's customer lifetime value.
  • Checkout Enhancements: Craft personalized notes and ensure a smooth transition of items to checkout, epitomizing user convenience.
  • Thank You Page Promotions: Utilize the art of upselling by showcasing related product promotions post-purchase, heightening the potential for additional sales.

Why We Recommend Reorder Master

This app transcends the boundaries of traditional cart modifications by offering a strategic tool for fostering customer loyalty and boosting sales. It works in tandem with apps like Appstle and Bold Product Options to create a seamless reordering process, which not only elevates user convenience but also contributes to recurring revenue.

Pricing Structure

Reorder Master offers a free plan that comes with a 7-day free trial, allowing you to experience the impact without immediate commitment. As your business scales, you can choose from diverse pricing plans tailored to fit the unique needs of your expanding customer base.

Merchant Feedback

Although we can't share specific merchant testimonials here, the app boasts an impressive average rating of 4.9 out of 67 reviews. This speaks volumes about its efficacy and the satisfaction it delivers to Shopify store owners.


In the dynamic digital marketplace, staying ahead means equipping your store with tools that not only analyze past performance but elevate future sales. Reorder Master ‑ Repeat Orders is crafted with precision to complement your analytics-driven strategies by ensuring your customers return, time and time again.

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