Shopify Sales Analytics Apps: FBTrack ‑ Facebook Pixels App vs TiXel ‑ Multiple TikTok Pixels

Table of Contents

  1. Introduction
  2. How Does FBTrack ‑ Facebook Pixels App Work?
  3. How Does TiXel ‑ Multiple TikTok Pixels Work?
  4. How Much Does FBTrack ‑ Facebook Pixels App Cost?
  5. How Much Does TiXel ‑ Multiple TikTok Pixels Cost?
  6. Cost Analysis: FBTrack ‑ Facebook Pixels App vs. TiXel ‑ Multiple TikTok Pixels
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


Data-driven decision-making is integral to the success of any online business, with research indicating that companies who adopt data analytics can gain a competitive advantage and increase profitability. Sales analytics apps play a crucial role in translating customer interactions into actionable insights, allowing businesses to optimize marketing strategies and enhance customer experiences. Introducing FBTrack ‑ Facebook Pixels App and TiXel ‑ Multiple TikTok Pixels, both tools offer robust analytics capabilities, seamless integration with marketing platforms, and powerful tracking features that help businesses make informed decisions to improve performance.

How Does FBTrack ‑ Facebook Pixels App Work?

FBTrack provides a comprehensive solution for managing Facebook Pixels, specifically addressing the challenges of iOS 14.5+ tracking limitations. It allows for the installation of multiple Facebook Pixels, server-side tracking through Meta's Conversions API, and real-time support. This suite of features is essential for businesses of all sizes as it enables data collection for improved retargeting, ad optimization, and attribution. The server-side tracking is particularly beneficial for larger enterprises dealing with massive amounts of traffic, where conventional pixel methods might falter.

How Does TiXel ‑ Multiple TikTok Pixels Work?

TiXel simplifies the process of integrating multiple TikTok Pixels into your Shopify store, offering automatic event triggering without manual setup in TikTok's Ads Manager. Its ease of use is perfect for businesses venturing into TikTok advertising. TiXel's strength lies in its ability to capture detailed eCommerce events, which can significantly benefit stores of any scale by enhancing their retargeting efforts and providing granular insights into ad performance.

How Much Does FBTrack ‑ Facebook Pixels App Cost?

The value of cost-effective solutions in Sales analytics cannot be overstated as they can directly influence a business's bottom line. FBTrack offers a single, comprehensive plan: - **Price**: $7.99/month - **Features**: Unlimited Facebook/Meta Pixels, Unlimited Conversions APIs Tracking, Unlimited Server-side Events Collection, Super Reactive Support - **Limitations**: None specified - **Target Audience**: Businesses requiring an extensive tracking solution, flexible for startups to large enterprises - **Additional Costs**: None mentioned

How Much Does TiXel ‑ Multiple TikTok Pixels Cost?

TiXel's pricing strategy is also straightforward with one plan available: - **Price**: $4.99/month - **Features**: One-click installation of Multiple TikTok Pixels, Automatic event triggering, Online support - **Limitations**: None specified - **Target Audience**: Retailers of any size looking to optimize TikTok advertising engagements - **Additional Costs**: None reported

Cost Analysis: FBTrack ‑ Facebook Pixels App vs. TiXel ‑ Multiple TikTok Pixels

When comparing the two apps, FBTrack's plan is slightly higher priced than TiXel's, but it also provides functionalities for Facebook and Meta alongside TikTok. While TiXel focuses solely on TikTok analytics, the extra feature set of FBTrack may justify the cost difference, especially for brands targeting multiple social platforms. Neither app currently lists promotional offers or trial periods, but their monthly fees reflect a commitment to affordability in Sales analytics.

User Reviews & Customer Support Insights

Is FBTrack ‑ Facebook Pixels App Good?

Averaging 4.8 stars from 247 reviews, FBTrack evidently meets user expectations in functionality and customer support. The high rating suggests that users benefit from its multi-pixel tracking and robust support, indicating a level of satisfaction that correlates with the app's offerings in resolving tracking issues and improving ad performance.

Is TiXel ‑ Multiple TikTok Pixels Good?

With a perfect 5-star rating from 144 users, TiXel impresses its user base, pointing towards a streamlined experience and effective TikTok pixel management. This feedback implies the app's single-purpose focus delivers expected outcomes and resonates well with its audience.

User Preference: FBTrack ‑ Facebook Pixels App or TiXel ‑ Multiple TikTok Pixels?

Considering both apps' ratings and review counts, there’s a strong user preference for both, suggesting that businesses value specific and robust tracking capabilities. The lower number of reviews for TiXel might reflect its newer market presence or a more niche audience focused on TikTok, whereas FBTrack's broader scope and extended time in the market might attribute to its higher review count.

Integration and Compatibility Comparison

FBTrack ‑ Facebook Pixels App Integrations:

FBTrack offers seamless integrations with Facebook, Meta Pixel, Online Store 2.0, and the Meta Conversions API. These integrations streamline ad performance tracking and enhance user insights, making it a versatile option for businesses invested in Facebook's advertising ecosystem.

TiXel ‑ Multiple TikTok Pixels Integrations:

While TiXel is designed primarily for integration with TikTok, it efficiently performs its task, enabling the tracking of user actions and facilitating targeted advertising. The ease with which businesses can add multiple TikTok pixels to their store ensures a straightforward setup process benefiting users who prioritize efficiency.


FBTrack and TiXel each present powerful yet distinct capabilities in sales analytics on Shopify, with FBTrack emphasizing a broad coverage of tracking options and TiXel focusing intimately on TikTok's advertising environment. The positive user reviews for both apps reinforce their effectiveness in their respective domains. FBTrack's extended integrations offer diverse functionality, while TiXel's streamlined approach appeals to TikTok-focused marketers. Both apps stand out for their own reasons: FBTrack for its comprehensive features across various platforms and TiXel for its dedicated TikTok analytics. Depending on the desired scope and focus of analytics, FBTrack is suitable for businesses wanting an expansive, platform-inclusive analytics tool, while TiXel serves those who zero in on maximizing their TikTok advertising ROI.

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In your quest for the ultimate sales analytics tool on Shopify, we understand the importance of data-driven insights to track and boost your store's performance. While exploring various sales analytics apps, we'd like to introduce you to a distinctive solution that compliments any analytic endeavors by enhancing your customers' buying experience and encouraging repeat sales.

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Key Features of Reorder Master

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  • Checkout Enhancements: Craft personalized notes and ensure a smooth transition of items to checkout, epitomizing user convenience.
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Why We Recommend Reorder Master

This app transcends the boundaries of traditional cart modifications by offering a strategic tool for fostering customer loyalty and boosting sales. It works in tandem with apps like Appstle and Bold Product Options to create a seamless reordering process, which not only elevates user convenience but also contributes to recurring revenue.

Pricing Structure

Reorder Master offers a free plan that comes with a 7-day free trial, allowing you to experience the impact without immediate commitment. As your business scales, you can choose from diverse pricing plans tailored to fit the unique needs of your expanding customer base.

Merchant Feedback

Although we can't share specific merchant testimonials here, the app boasts an impressive average rating of 4.9 out of 67 reviews. This speaks volumes about its efficacy and the satisfaction it delivers to Shopify store owners.


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