Shopify Retargeting Ads Apps: Ako Loyalty & Retargeting Ads vs Retargeting for Google Ads

Table of Contents

  1. Introduction
  2. How Does Ako Loyalty & Retargeting Ads Work?
  3. How Does Retargeting for Google Ads Work?
  4. How Much Does Ako Loyalty & Retargeting Ads Cost?
  5. How Much Does Retargeting for Google Ads Cost?
  6. Cost Analysis: Ako Loyalty & Retargeting Ads vs. Retargeting for Google Ads
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


Retargeting ads have revolutionized the way online businesses reconnect with visitors who haven't made an immediate purchase, with 98% of traffic leaving websites without converting. Retargeting apps have become a key tool, enabling marketers to recapture the interest of potential customers and significantly improve conversion rates. Amongst these, Ako Loyalty & Retargeting Ads and Retargeting for Google Ads stand out for their robust features and seamless platform integrations. Let's delve into how they refine the retargeting process and contribute to a well-rounded marketing strategy.

How Does Ako Loyalty & Retargeting Ads Work?

Ako Loyalty & Retargeting Ads is essentially a marketing Swiss Army knife for Shopify store owners. Offering a suite of tools from loyalty programs to automated direct messaging via Instagram Reels, Ako is designed for businesses seeking to foster loyalty and enhance customer retention. For example, Ako's loyalty program encourages repeat purchases by creating VIP Tiers and rewarding customers for referrals, reviews, or even birthday celebrations. What distinguishes Ako is its seamless integration of reward points redemption, greatly simplifying the checkout process. A small startup, for instance, can employ social login features to streamline user access, while a large enterprise could leverage the unlimited ad budget on the Advanced plan to fuel extensive retargeting campaigns. Imagine an online fashion retailer enhancing the shopping experience with style quizzes that yield personalized loyalty rewards. This not only incentivizes purchases but also amplifies engagement by leveraging Ako’s targeted functionalities.

How Does Retargeting for Google Ads Work?

Retargeting for Google Ads by AdNabu streamlines the otherwise technical pixel installation process. With just two clicks, you can have a retargeting pixel installed, paving the way for sophisticated remarketing strategies. Importantly, the dynamic remarketing capability keeps your ads up-to-date with real-time product information pulled from Google Merchant Center. This simplicity is a boon for businesses of all sizes—a startup can get started with no upfront costs, utilizing standard remarketing, and an SMB or enterprise can leverage the dynamic features to fine-tune their campaigns. For instance, a high-traffic e-commerce store can use AdNabu to craft personalized ad experiences based on user behavior, dynamically displaying products that users have previously viewed or expressed interest in.

How Much Does Ako Loyalty & Retargeting Ads Cost?

Cost is a critical factor for businesses, and Ako provides options for a range of budgets. The Starter plan is free and supports entry-level retargeting needs, while the advanced plans, scaling up to $99/month, offer more comprehensive solutions with loyalty programs and higher ad budget caps. For example, the Platinum plan hits a sweet spot for mid-sized businesses with its balance of features and affordability. No added fees are cited, making the financial commitment clear from the outset.

How Much Does Retargeting for Google Ads Cost?

Retargeting for Google Ads prioritizes simplicity, offering a Free Forever plan and an Advanced plan at $19.99/month. These include unlimited orders and priority support, with the dynamic remarketing feature being the key differentiator in the Advanced plan. This straightforward pricing structure ensures that businesses can easily anticipate their retargeting costs without the concern of hidden fees.

Cost Analysis: Ako Loyalty & Retargeting Ads vs. Retargeting for Google Ads

When comparing the two, Ako provides a rich loyalty program and a broader toolkit that could justify its higher price point for businesses seeking an all-encompassing solution. On the other hand, Retargeting for Google Ads may be the more attractive choice for businesses focused on Google Ad retargeting due to its more attractive price and the streamlined approach to dynamic ads.

User Reviews & Customer Support Insights

Is Ako Loyalty & Retargeting Ads Good?

With its 4.6-star rating over 170 reviews, the Ako app appears well-received. The high rating suggests that users value its multifaceted marketing options, although it would not be surprising to see some feedback regarding the complexity for newer users. Good customer support could explain high user satisfaction, as evidenced by testimonials highlighting responsive assistance.

Is Retargeting for Google Ads Good?

Similarly, Retargeting for Google Ads slightly edges out with a 4.7 rating from 125 reviews, signalling that its ease of use for Google Ads retargeting resonates with its user base. This could imply a preference for its tighter focus and simplicity, an assumption supported by positive feedback regarding their smooth integration and efficient automation.

User Preference: Ako Loyalty & Retargeting Ads or Retargeting for Google Ads?

User preferences often reflect the specific needs of their stores, with Ako Loyalty & Retargeting Ads leading in comprehensive features, while Retargeting for Google Ads garners praise for its narrower yet effective retargeting toolset.

Integration and Compatibility Comparison

Ako Loyalty & Retargeting Ads Integrations:

Ako boasts integrations with major platforms like Instagram, Google, and Facebook Ads, enhancing its app's utility by melding seamlessly into the marketing ecosystem. These integrations bolster the efficiency of managing diverse marketing functions from one dashboard.

Retargeting for Google Ads Integrations:

Conversely, Retargeting for Google Ads focuses on direct integration with Google-related services, which is vital for those centered on Google's digital advertising network. Its one-click installation for Google Ads and Google Merchant Center, makes it formidable in its niche of Google Ads retargeting.


Retargeting ads play an indispensable role in transforming potential customers into loyal patrons. Ako Loyalty & Retargeting Ads stand out with an expansive set of tools for businesses requiring a comprehensive marketing strategy, while Retargeting for Google Ads excels in delivering targeted Google Ads solutions with simplicity and ease. Both have been validated by high user satisfaction ratings, yet their individual features might appeal to different merchant profiles. For a business seeking an all-in-one marketing solution, Ako is the robust choice, whereas for those specifically aiming to enhance their Google Ads retargeting, AdNabu’s offering is second to none. Choosing the right app will hinge on your specific business needs and how these platforms align with your marketing goals.

Still Searching for the Right Fit?

Finding the perfect app to boost your Shopify store can be a challenging quest. If you're delving into the world of retargeting ads, the importance of engaging with your audience through strategic campaigns cannot be overstressed. But have you considered the power of leveraging your existing customer base to generate new, organic leads? That's where SC Conjured Referrals steps into the spotlight.

Transforming Customers Into Brand Ambassadors

At its core, SC Conjured Referrals is not just a tool—it's an ambassador for your brand. Built by Shop Circle, with a focus on affiliate programs and loyalty rewards, it ensures that your most loyal customers become the advocates driving your marketing efforts. Here's how:

  • Generate Unlimited Referral Links: Provide your customers with the means to spread the word about your brand.
  • Auto-Coupon Rewards: Automatically delight customers who bring in referrals with enticing coupons.
  • Post-Purchase Popups: Encourage immediate sharing from customers who've just had a satisfying purchase experience.
  • Newsletter Incentives: Keep your subscribers engaged and turn them into a referral source with attractive rewards.
  • Advanced Fraud Detection: Maintain the integrity of your referral program with cutting-edge fraud prevention.
  • Customizations & Styling: Offer a tailored experience that aligns with your brand identity.

Why We Stand Behind SC Conjured Referrals

We believe in the power of genuine customer relationships. With the SC Conjured Referrals app, you're not just blasting ads into the void; you're cultivating a community that grows with every satisfied customer who sings your praises. The seamless integration with popular platforms, such as Klaviyo, Shopify Flow, and Mailchimp, plus additional features like gift card rewards and newsletter engagement strategies, allows for a retargeting approach that feels personal and authentic.

An Investment in Your Brand's Growth

SC Conjured Referrals offers multiple pricing options to fit your business size and goals. Starting with a free plan and a 14-day free trial, you have the liberty to experiment and measure the true value it can bring to your store. Additional charges are tailored to scale with your success, ensuring you have the right resources as your referral program blossoms.

Positive Feedback from Merchants

With a 5-star rating from 226 reviews, SC Conjured Referrals has made a tangible impact on stores just like yours. Business owners emphasize the ease-of-use, customization potential, and seamless integrations that not only safeguard the brand's value but also substantially elevate customer bases and sales figures.

Take the Next Step in Growing Your Brand

Enables you to harness the power of customer satisfaction in expanding your reach and strengthening your market presence. Are you ready to optimize your store's growth with a proven, customer-centric approach to referrals and rewards?

Experience the difference today by visiting SC Conjured Referrals on Shopify and embark on the journey to turn happy customers into your most valuable promoters. Your brand's community awaits you—will you take the first step?