Shopify Product Bundles Apps: MultiVariants ‑ Bulk Order vs Shopify Bundles

Table of Contents

  1. Introduction
  2. How Does MultiVariants ‑ Bulk Order Work?
  3. How Does Shopify Bundles Work?
  4. How Much Does MultiVariants ‑ Bulk Order Cost?
  5. How much does Shopify Bundles cost?
  6. Cost Analysis: MultiVariants ‑ Bulk Order vs. Shopify Bundles
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


In e-commerce, a smart and effective strategy to enhance sales and improve customer experience is through product bundling. In fact, studies reveal that bundles can increase a store's average order value by as much as 30%. Two top players providing product bundling options for Shopify stores are MultiVariants ‑ Bulk Order by EFOLI, LLC and Shopify Bundles by Shopify. This blog offers an insightful comparison of both apps to aid in finding the perfect tool for your online enterprise.

How Does MultiVariants ‑ Bulk Order Work?

The MultiVariants - Bulk Order app is a comprehensive tool that aims to simplify and streamline bundling options. It allows customers to create unique bundles by mixing and matching variants, thus elevating their shopping experience. Notable features include: - Variants table/grid display that makes the B2C/B2B/wholesale ordering process uncomplicated. - Bundling options that permit customers to compile a selection of variants. - Options to limit the minimum/maximum order quantity per variant or combination of variants. - Integrated multi currency function that facilitates B2B transactions. - Compatibility with several Shopify apps like Seal Subscriptions, Deposits split payments, BEST Currency Converter, and more. These features are adaptable and can be beneficial for small businesses looking to boost sales through strategic bundling, as well as for large enterprises aiming to optimize their product display and B2B operations.

How Does Shopify Bundles Work?

Shopify Bundles aims to increase the average order value and improve product curation. It enables users to create fixed bundles and multipacks, which customers can select from. Notable features include: - Inventory updates in real time, to prevent overselling. - No requirement for coding or customization, facilitating swift creation of bundles. - Options for customers to choose variables like size or color for bundled products. - Customizable bundle product pages which include images, variants, and product options. These user-friendly features make Shopify Bundles an appealing choice for businesses seeking a straightforward, hands-off approach to product bundling.

How Much Does MultiVariants ‑ Bulk Order Cost?

MultiVariants ‑ Bulk Order offers a tiered pricing model catering to businesses of varying sizes and needs. The available plans are: - Starter: A free plan offering basic functions like inventory check and price display. - Standard: Priced at $9.99/month, it provides extended features applicable to specific group of products. - Professional: At $19.99/month, this plan offers all standard features with additional controls over variant quantities.

How much does Shopify Bundles cost?

At the time of this blog, Shopify Bundles doesn't list specific pricing tiers or plans. This lack of information may make it harder for businesses to decide whether or not it fits within their budget.

Cost Analysis: MultiVariants ‑ Bulk Order vs. Shopify Bundles

Without detailed pricing information for Shopify Bundles, it makes a direct cost comparison to MultiVariants ‑ Bulk Order challenging. However, with MultiVariants ‑ Bulk Order's transparent tiered pricing model and the availability of a free plan, it appears to offer excellent value for businesses.

User Reviews & Customer Support Insights

Is MultiVariants ‑ Bulk Order good?

With an impressive average rating of 5 stars based on 239 reviews, MultiVariants ‑ Bulk Order seems to have a satisfied user base. Users might appreciate the app's variety of features, flexibility, and the unique value it offers for B2B transactions.

Is Shopify Bundles good?

With an average rating of 3.6 stars based on 280 reviews, Shopify Bundles holds respectable user satisfaction, however, compared to MultiVariants ‑ Bulk Order, it doesn't match up. Feedback indicates users appreciate the ease of use that comes with Shopify Bundles, but it may lack some of the more advanced customization features offered by its counterpart.

Integration and Compatibility Comparison

MultiVariants ‑ Bulk Order Integrations:

MultiVariants ‑ Bulk Order integrates with multiple tools including Seal Subscriptions, Deposits split payments, BEST Currency Converter, and more. This compatibility offers an added layer of dynamics for business operations.

Shopify Bundles Integrations:

Unfortunately, there is no specific information available regarding Shopify Bundles’ integrations. This could mean that it may not provide the same level of adaptability that MultiVariants ‑ Bulk Order affords its users.


In summary, if the priority lies with advanced features and customization, MultiVariants ‑ Bulk Order is a strong contender. Alternatively, for those looking for a simpler, easy-to-use interface, Shopify Bundles may be the way to go. However, based on this analysis, MultiVariants ‑ Bulk Order edges out its competition with a higher average rating and clear advantages in features, costing, and integration capabilities, providing users with overall superior value. Considering your business needs, budget, and user feedback, you can make an informed decision as to which application is the best fit for your Shopify store. Remember, the primary aim is to enhance the customer shopping experience and positively impact your bottom line. The right tool can boost conversions, enhance customer retention, and ultimately drive growth for your business. Disclaimer: The information contained in this comparison is accurate as of the writing date. For the most current data, visit the corresponding product pages on the Shopify App Store.

Still searching for the right fit? Try out these bundling solutions

Frequently Bought Together by Code Black Belt

Elevate your Shopify store’s bundling strategy with Frequently Bought Together. This app is a powerhouse in driving sales through smart product recommendations and bundle discounts. Here’s why it’s a must-have:

  • AI-Driven Recommendations: Automatically suggests products that complement each other, enhancing the shopping experience.
  • Customizable Bundles: Tailor bundles to your store’s needs, with options to exclude certain products.
  • Seamless Integration: Works effortlessly with various Shopify themes.
  • Exceptional Customer Service: Quick and helpful support for any issues or optimization needs.
  • High Conversion Value: Proven to boost sales and customer engagement.

With a stellar overall rating, Frequently Bought Together is a top choice for Shopify stores looking to capitalize on bundle sales. Ready to boost your revenue? Explore Frequently Bought Together..

VolumeBoost ‑ Volume Discounts by HulkApps

Maximize your store’s potential with VolumeBoost - Volume Discounts. This app offers a unique approach to incentivizing bulk purchases, making it ideal for businesses aiming to increase average order values. Key features include:

  • Tiered Discount Structures: Create multiple discount levels to encourage larger purchases.
  • Customizable Design: Tailor the app’s appearance to match your store’s branding.
  • User-Friendly Interface: Easy to set up and manage within your Shopify store..
  • Responsive Customer Support: Quick assistance for any setup or operational queries.
  • Boost in Sales and Satisfaction: Merchants report significant increases in bulk buying rates and customer satisfaction.

With a high overall rating, VolumeBoost - Volume Discounts is an excellent choice for stores looking to enhance their bundling strategy and increase sales. Discover VolumeBoost - Volume Discounts..

Both Frequently Bought Together and VolumeBoost - Volume Discounts offer unique advantages for Shopify store owners. Whether you’re looking to create AI-driven product bundles or incentivize bulk purchases with tiered discounts, these apps provide the tools you need. Check them out to see which one aligns best with your business strategy!