Shopify Loyalty & Rewards: Bold Memberships VS Gratisfaction Loyalty Giveaway

Table of Contents

  1. Introduction
  2. How Does Bold Memberships Work?
  3. How Does Gratisfaction Loyalty Giveaway Work?
  4. How Much Does Bold Memberships Cost?
  5. How Much Does Gratisfaction Loyalty Giveaway Cost?
  6. Cost Analysis: Bold Memberships vs. Gratisfaction Loyalty Giveaway
  7. User Reviews & Customer Support Insights
  8. Conclusion


The retention of customers is a factor of paramount importance for businesses of all sizes and across all industries. Loyalty programs are an effective mechanism to stimulate repeat business, with studies showing that it costs five times more to acquire a new customer than to keep an existing one. Two notable apps dedicated to this cause are Bold Memberships and Gratisfaction Loyalty Giveaway, offering unique features to enhance customer loyalty and forge strong brand relationships.

How Does Bold Memberships Work?

Developed by BOLD, Bold Memberships is anchored in the principle that customer retention is a key performance indicator for any successful business. The app allows businesses to run their own membership programs, tailoring unique privileges to different customer segments. For startups, Bold Memberships is a powerful tool to offer exclusive deals and discounts, thereby incentivizing first-time customers to engage repeatedly. Medium-sized enterprises can use the app to offer varying member tiers, thus segmenting the customer base and providing a more personalized shopping experience. Large corporations can leverage Bold Memberships to integrate their membership programs with existing systems through the app's robust integration capabilities.

How Does Gratisfaction Loyalty Giveaway Work?

Developed by Maverick Mav Pty Limited, Gratisfaction Loyalty Giveaway offers a plethora of features, bundling loyalty and rewards programs, birthdays and anniversaries, giveaways, contests, and refer-a-friend campaigns. This multi-faceted offering makes it a versatile solution for businesses. Startups can leverage the app to run easy-to-setup giveaways and contests to drive engagement and retention. For small and medium businesses, the app's feature-rich loyalty and rewards programs can assist in repeat business and increase average order value. At the enterprise level, the app can integrate with existing systems to provide holistic customer engagement and retention solutions.

How Much Does Bold Memberships Cost?

The pricing structure of any app plays a significant role in its selection, as it often reflects the value and features on offer. Bold Memberships offers four pricing tiers, with the least expensive plan starting at $9.99/month for up to 50 members and the most expensive running at $199.99/month for 1001-5000 members. In addition to fixed monthly costs, the app also charges a 1% transaction fee on each plan.

How Much Does Gratisfaction Loyalty Giveaway Cost?

Gratisfaction Loyalty Giveaway also provides four pricing tiers. Its basic tier, offering services to up to 100 users, is completely free. This scales up to their most expensive plan, priced at $79/month, servicing up to 5000 users.

Cost Analysis: Bold Memberships vs. Gratisfaction Loyalty Giveaway

While Bold Memberships offers a simple pricing structure based on your member count, Gratisfaction has a customer count-based model and includes all features in all of its plans. For businesses with more than 100 customers, Bold Memberships provides a more cost-effective solution, as Gratisfaction's pricing starts from $19.95/month against Bold's $9.99/month.

User Reviews & Customer Support Insights

Is Bold Memberships Good?

With a 4.4 star rating from 289 reviews, Bold Memberships generates favorable feedback. The app’s feature to change liquid templates for members, a feature absent in most membership apps, could be a potential cause for its positive reviews.

Is Gratisfaction Loyalty Giveaway Good?

Gratisfaction Loyalty Giveaway holds a slightly higher average rating of 4.5 stars but from fewer reviews, totaling 83. Its generous offering of a fully-featured free plan, rare amongst its competition, could be a significant reason behind this.

Which App is Better according to users?

With Gratisfaction Loyalty Giveaway having a lightly superior rating but Bold Memberships having more than triple the reviews, it's tough to outright declare a winner. The overall sentiment, however, suggests both apps are performing remarkably well in meeting their users' needs.

Integrations and Compatibility

Bold Memberships Integrations:

Bold Memberships integrates with Stripe for the seamless handling of transactions and also syncs with custom and wholesale pricing apps, which is significant for many online retailers.

Gratisfaction Loyalty Giveaway Integrations:

Gratisfaction scores extra points in this category, offering integrations with mailchimp, etsy, instagram, active campaign, klaviyo, and loox.

Our Top Recommendations For Your Store

While loyalty and rewards programs are key to retaining customers, other tools can also play a significant role in enhancing customer engagement and trust. Here are three apps that can help you build a stronger connection with your customers:

SC Conjured Referrals

Encourage your customers to become brand advocates with SC Conjured Referrals. This app helps you create a referral program that rewards your customers for sharing your products. It’s user-friendly and integrates directly with your Shopify admin, offering a free plan with more robust options starting at $19/month. Merchants appreciate its straightforward setup and the positive impact on sales.
Want to harness the power of word-of-mouth? Try out SC Conjured Referrals today.

Hulk Mobile App Builder

Beyond loyalty programs, providing a seamless mobile shopping experience can significantly increase customer retention. The Hulk Mobile App Builder allows you to create a native mobile app for your Shopify store without any coding. With features like real-time push notifications and a comprehensive dashboard, starting at $79/month, it's a valuable asset for any merchant looking to boost mobile engagement.
Ready to go mobile? Build your app with Hulk Mobile App Builder.

Opinew Product Reviews App UGC

Trust is essential in ecommerce, and displaying authentic customer reviews can help establish that trust. Opinew Product Reviews App UGC enables you to collect and showcase customer reviews, including photo and video reviews. This app offers a free plan and advanced features from $19/month, making it a favorite for its user-friendly interface and excellent customer support.
Looking to build trust with reviews? Start with Opinew today.

Each of these apps offers unique features that can help you improve customer engagement and trust, which are crucial for building loyalty. Which one will you integrate into your Shopify store first?