Table of Contents
- Introduction
- How Does Snowball: Affiliate Marketing Work?
- How Does Enlistly ‑ Affiliate Marketing Work?
- How Much Does Snowball: Affiliate Marketing Cost
- How much does Enlistly ‑ Affiliate Marketing cost?
- Cost Analysis: Snowball: Affiliate Marketing vs. Enlistly ‑ Affiliate Marketing
- User Reviews & Customer Support Insights
- Integration and Compatibility Comparison
- Conclusion
Introduction
Affiliate marketing has become a keystone of e-commerce strategy, with 51% of sales driven by this channel. These programs, utilizing third-party affiliates to drive traffic and sales, have been responsible for expanding brand reach, forming partnerships and ultimately, lifting revenue. Two prominent apps in this field are Snowball: Affiliate Marketing and Enlistly ‑ Affiliate Marketing. These software solutions aim to help Shopify store owners easily launch, manage and optimize their affiliate programs, as key components of their marketing and sales strategies.
How Does Snowball: Affiliate Marketing Work?
Snowball: Affiliate Marketing works by automating affiliate, referral, and influencer programs for businesses. This app is like a control center, allowing business owners to easily track referral sales, send commission rewards, and largely put the program on automation. It offers options like sign-up forms and product gifting, all while supporting up to 2( or 10, in the Blizzard plan) affiliate programs. And what if you wanted to turn every single purchase into an affiliate opportunity? Snowball has you covered: it can automatically turn customers into affiliates after a purchase.
How Does Enlistly ‑ Affiliate Marketing Work?
Enlistly ‑ Affiliate Marketing, however, takes a slightly different approach for affiliate marketers. It focuses more on tracking orders, creating custom affiliate links and trackable URLs. where it really shines is in its brand growth strategies, enabling you to turn influencers into affiliates and scale your programs with a variety of tools, including the provision of marketing data to your affiliates to boost their success. Enlistly is more than just an affiliate tool—it's a growth tool.
How Much Does Snowball: Affiliate Marketing Cost
Budgeting is central to any effective marketing strategy. Snowball: Affiliate Marketing comes with two different pricing tiers. The "Snow Day" option costs $99/month and offers benefits such as unlimited affiliates, customer referrals, influencer management and up to 2 affiliate programs. On the higher end, the "Blizzard" plan, costing $499/month, offers everything in the Snow Day plan with extra perks including no commission fees, customizable affiliate dashboards and up to 10 affiliate programs.
How much does Enlistly ‑ Affiliate Marketing cost?
For Enlistly ‑ Affiliate Marketing, the pricing tiers are a tad more diverse, catering to different types of businesses. The primary plan, "Crew," is free, offering unlimited orders and the ability to maintain up to three active affiliates. The subsequent plans—"Squad," "Company," and "Battalion"—cost $9, $39, and $99 per month respectively. Squad offers 50 active affiliates and 1GB of marketing material. Company allows for 1,000 active affiliates, 1,000 assigned discount codes, and 2GB of marketing material. Battalion accommodates unlimited active affiliates and offers 10GB for marketing material.
Cost Analysis: Snowball: Affiliate Marketing vs. Enlistly ‑ Affiliate Marketing
When comparing both apps, it's clear that Enlistly offers more scalability, accommodating growth without significantly increasing costs. Snowball, conversely, provides two direct options aimed at both ends of business sizes but may restrict mid-size businesses. However, the perks and freedom from commission fees in the Blizzard plan might be worth considering for businesses who can afford the premium.
User Reviews & Customer Support Insights
Is Snowball: Affiliate Marketing good?
With an average rating of 4.9 stars from a total of 164 reviews, Snowball: Affiliate Marketing users seem highly satisfied. The high rating suggests an appreciation for the app's user interface, easy setup and integration capabilities, and the automation options it provides.Is Enlistly ‑ Affiliate Marketing good?
Meanwhile, Enlistly ‑ Affiliate Marketing also performs admirably with an average rating of 4.8 stars from 90 users. Its success points to its ease of use, variety of pricing options, and the ability to manage affiliate programs on different scales, proving an asset for a wide range of businesses.Integration and Compatibility Comparison
Snowball: Affiliate Marketing Integrations:
Snowball: Affiliate Marketing stands out with its reputable integration partners, including Klaviyo, Tremendous, Zapier, Postscript, PageFly, and Knocommerce. They ensure a smooth affiliate marketing experience with automated commission rewards, accurate attribution for influencer marketing campaigns and elimination of potential affiliate code leaks.Enlistly ‑ Affiliate Marketing Integrations:
Enlistly ‑ Affiliate Marketing, on the other hand, has fewer integration partners. It integrates with Paypal, Veem, and Zapier, which are primarily payment-focused. So, if ease of payment is a high priority for your business, Enlistly could be the better choice.Conclusion
In summary, both Snowball: Affiliate Marketing and Enlistly ‑ Affiliate Marketing have their own strengths. Snowball thrives in automating programs and turning customers into affiliates automatically, while Enlistly excels in order tracking, providing custom affiliate links and scaling affiliate programs. Remarkably, Enlistly's flexible pricing is well suited for varying business sizes, but Snowball's deluxe Blizzard plan offers a wide array of enticing features. Choosing between the two will depend on specific business size, ease of use, available budget, and specific integration needs. All things considered, both apps are potent tools businesses can use to leverage the power of affiliate marketing and scale their reach and revenue.
Still Searching For The Right Fit?
Affiliate marketing is a powerful tool in the e-commerce landscape, and choosing the right app can make all the difference. Let us introduce you to an app that stands out in this category.
SC Conjured Referrals by Shop Circle
Elevate your marketing strategy with SC Conjured Referrals, a top-rated app designed to transform your loyal customers into brand ambassadors. Launched in 2016 and available in multiple languages, this app is built to fit any business. It offers a seamless experience with the latest Shopify themes and can be managed directly from the Shopify admin. SC Conjured Referrals excels in creating a bridge between your brand and potential customers, leveraging the trust of your existing clientele. Key features include generating unlimited referral links, automatic coupon creation, post-purchase popups for immediate sharing, and newsletter incentives to boost subscriber engagement. The app also ensures genuine referrals with its advanced fraud detection system. Reward your successful referrals with free gifts and gift cards, making it a comprehensive solution for any Shopify store. Merchants have praised SC Conjured Referrals for its user-friendly interface, customization options, and seamless integration with platforms like Klaviyo. The app's responsive and helpful customer support team adds to its appeal. Discover SC Conjured Referrals and start leveraging the power of trusted referrals today.
