Introduction
In this blog post, we will be comparing two popular Shopify apps, Loox and Yotpo. Both apps are designed to enhance the ecommerce experience by incorporating social proofs into Shopify stores. Let’s dig deeper to find out which one may be the best fit for your online business.
Overview of Loox
Key Features
Loox consists of prominent features such as photo reviews, referrals, and automated emails., among others. Loox enables customers to upload their product photos along with their reviews, creating a more persuasive social proof. The referral system rewards customers for sharing their reviews, encouraging more engagement. Automated emails help enhancing the review generation by reminding customers to create a review.
Benefits
Using Loox can enhance the user's ecommerce experience by increasing trust in the shop's products and the overall brand. It also encourages social sharing and increases purchase decisions.
Pricing
Loox comes with four different pricing plans: Basic ($9.99/month), Advanced ($29.99/month), Pro ($59.99/month), and Unlimited ($99.99/month).
Overview of Yotpo
Key Features
Yotpo comes with a full suite of features for customer reviews, visual marketing, loyalty programs, and referrals. Its review system is highly customizable and offers rich-snippets for better SEO. The Visual marketing feature gathers user-generated photos and videos from reviews or social media. Loyalty & referrals program encourages repeat purchases and new customer acquisition.
Benefits
Benefits of using Yotpo include enhanced site traffic via SEO, increased conversion rates, customer retention, and incentivizing customer engagement.
Pricing
Yotpo offers flexible pricing plans that include a free version and Growth plan accordingly to customer’s annual GMV.
Direct Comparison
While both apps offer review functionalities, the photo reviews feature is only available with Loox. Yotpo exceeds with a comprehensive suite for loyalty and referrals, and loading speed optimized reviews display. Integration capabilities with other platforms and customer support are excellent for both solutions.
Pros and Cons
Loox:
Pros: User-friendly, incentivizes customer reviews with discount codes, strong visual proofing with photo reviews.
Cons: Less comprehensive compared to Yotpo, No native loyalty program.
Yotpo:
Pros: Full suite of features for customer reviews and loyalty, customizable reviews widget, SEO optimized reviews.
Cons: Could be overwhelming for small businesses, the pricing could get expensive.
User Reviews and Ratings
Both apps have high ratings on Shopify with Loox having a 4.9 rating and Yotpo with 4.6. Users have a positive perception of their functionalities and customer service.
Conclusion/Recommendation
Considering the variety of features, Yotpo would be the recommended choice for larger businesses while Loox with its simplicity would be more suitable for smaller businesses or beginners.
FAQs
Is the photo reviews feature available with Yotpo?
Not as a reviews feature. Visual UGC can be extracted from social media and displayed on the site.
Does Loox provide a loyalty program feature?
Loox does not offer an inbuilt loyalty program but provides integrations with popular loyalty apps.
Still Searching for the Right Fit?
If you haven't settled on a review app after our comparison, you might want to explore the Shopify Product Reviews & Ratings App by HulkApps. With a 4.7-star rating from over 300 users, this app is more than just a tool—it's a solution. Here's a snapshot of its standout features:
- Smart AI Approval:
This tool auto-publishes positive reviews. It means your store always shows the best feedback, helping build trust with shoppers.
- Social Sharing:
Share customer reviews easily on social media platforms. It's a great way to let more people know about the good things customers are saying.
- Photo Reviews:
Customers can add photos to their reviews. It gives others a real look at what they can expect.
- Custom Fields:
Add up to 5 extra fields in your review form. It helps you get more specific feedback about things like product size, color, or delivery.
- Structured Data:
Improve your store's online visibility. Show customer review counts in search results, making your products stand out more.
HulkApps offers different plans to fit your needs, including a free option. Check out the HulkApps Product Reviews for a full review solution.