Destination for All Things Shopify

With Twitter being one of the top social media platforms for business owners to showcase their new products and directly engage with their customers, the latest collaboration project with the...

在建立业务的初期阶段，很难知道从何处开始。如果您希望您的电子商店取得成功，您需要吸引正确的客户以增加品牌知名度。最大的挑战是确定最适合您业务的电子商务营销渠道。 那么您如何决定要集中精力的地方呢？ 这就是我们提供帮助的地方！ 在更详细地介绍热门营销渠道之前，我们将介绍一些基础知识，以便您可以很好地开始营销，并确保您的电子商店接收到持续的高质量流量。 什么是营销渠道？ 营销渠道由人员、团队和活动组成，使消费者能够获得商品和服务。它将商品所有权从生产地转移到使用地。 您选择的营销渠道对于公司的整体营销计划起到了重要作用。我们将提到的大多数渠道被归类为数字营销，这使电子商务企业可以接触到正在浏览网络的人群。其他渠道，如举办实况活动或分发直邮，试图与人们面对面交流。 来看一下现有的最佳营销渠道： SEO营销 电子邮件营销 社交媒体营销 付费广告营销 内容营销 联盟营销 合作伙伴营销 活动营销 搜索引擎优化（SEO） 这是优化您的网站以在人们搜索与您业务相关的物品和服务时更加可见的过程。您的网站在页面搜索结果中的排名越高，吸引的访问者就越多。利用SEO作为营销渠道的好处在于，由于流量目标，它生成了更稳定的收入流。为了获得更好的SEO业绩，开始进行内容优化非常重要，可以通过深入的关键字研究和在发布的内容中使用引人注目的正版图片来实现。 使用SEO的好处： 节省费用 更好的投资回报率 使您的网站导航更加便捷 为您的网站带来额外的访问者 使您更值得信赖和可靠 保持竞争力 有机会扩大业务 您的网站可见度更高 电子邮件营销 电子邮件营销是通过电子邮件与客户进行互动，以增加品牌认知度、客户忠诚度并增强营销活动的一种方式。这使您能够与当前和过去的客户取得联系，旨在提高品牌忠诚度，使电子邮件营销成为一种具有重要影响力且成本合理的数字营销渠道。 以下是典型电子邮件营销的示例：...

Want to entice your customers to shop in your store without compromising your product value, like giving a discount or bundling products to increase AOV? Founded in 2015 in Australia...

Shopify or Squarespace 一 which platform would be ideal to set up an ecommerce online store for your business? Comparing Shopify vs Squarespace is the best way to divulge the...

With the recent developments in the commerce industry and the way the pandemic took us closer to ecommerce, many consumers are still working from home and prefer to make purchases...

Shopify Inventory management is one important aspect for merchants to keep products well-stocked for buyers. With so many essential things to manage and nurture consistent online sales growth, merchants view...

With so much going on this year, particularly with Shopify merchants smashing records with $2.9 billion in sales, a 21% increase in sales from the previous year 2020, prepare your...

When you take your business to ecommerce, your website becomes the essential representation of your brand and the primary point of interaction with your customers. It is no longer satisfactory...

Your store design matters not only because it affects your business experience with your brand but also because it affects your ability to convert visitors into customers.  Learning how to...

To help you gain agility and position yourself for growth, HulkApps Product Options is integrated with the PageFly Shopify landing page builder app. HulkApps Infinite Product Options Shopify App gives...

The Key Performance Indicators (KPIs) account for a large portion of the data used to make decisions such as "did we do what we intended?" and "what should we do...