Table of Contents

  1. Introduction
  2. How Does MLV Recently Viewed Products Work?
  3. How Does AAA Product Recommendations Work?
  4. How much does MLV Recently Viewed Products cost?
  5. How much does AAA Product Recommendations cost?
  6. Cost Analysis: MLV Recently Viewed Products vs. AAA Product Recommendations
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion

Introduction

Modern e-commerce platforms provide a host of opportunities for generating revenue. Upselling and cross-selling strategies are among the most effective ways to increase e-commerce revenue, contributing to a sales boost of up to 35%. Merchants implement these strategies by using innovative Shopify apps like MLV Recently Viewed Products and AAA Product Recommendations. Both these apps are designed to optimize customer experience and increase average order value by prompting Shopify store customers to add relevant and complementary products to their carts. This blog post aims to compare these apps in detail, exploring how they contribute to improved sales growth and customer satisfaction.

How Does MLV Recently Viewed Products Work?

The MLV Recently Viewed Products app, developed by MLVeda, is a straightforward tool designed to improve user experience and increase the time consumers spend on a website. The app works by displaying recently viewed products automatically on all page types, including Home, Collections, Product, and Cart pages. This feature significantly reduces user effort in finding products they may have viewed earlier and subsequently increases the likelihood of them adding more items to the cart. Furthermore, MLV Recently Viewed Products allows merchants to customize the pages and the position where they want the recently viewed products to be displayed. They can also display up to ten products in the widget with a customizable title text, giving them the flexibility to highlight the most enticing products to the customer. It's a simple, yet effective tool that can substantially increase upselling and cross-selling efforts in the Shopify environment.

How Does AAA Product Recommendations Work?

AAA Product Recommendations, developed by AAAeCommerce Inc, offers a comprehensive suite of personalization tools for merchants, powered by AI-driven recommendations. The app's primary function is to provide product recommendations based on customer's previous viewing history, purchases and preferences. In addition to the product recommendation feature, the app includes capabilities like sales pop-up notifications and upselling pop-ups, helping to directly drive conversions and average order value (AOV). The "Buy One, Get One" (BOGO) offer is another feature that convincingly influences customers’ purchasing decisions. Moreover, AAA Product Recommendations uses AI technology to personalize every aspect of online shopping, from performance marketing to customer engagement through product suggestions. This automation enhances the customer experience and ultimately leads to an increase in conversion rates and transaction sizes.

How much does MLV Recently Viewed Products cost?

When it comes to cost, MLV Recently Viewed Products offers a PRO Plan at $9.95 per month, making it an affordable solution for businesses of all sizes. This plan includes all the aforementioned features, allowing merchants to customize the recently viewed product display as per their preferences without any limitation. The plan is suitable for beginners, growing businesses, or large enterprises looking for a cost-effective way to leverage product recommendations for upselling or cross-selling.

How much does AAA Product Recommendations cost?

On the other hand, AAA Product Recommendations is slightly cheaper, priced at $9 per month for their "One Plan." This plan includes all features, including product recommendations, sales pop-up notifications, upselling popup, and BOGO offers. This offering presents a comprehensive suite of personalization services at an affordable price point.

Cost Analysis: MLV Recently Viewed Products vs. AAA Product Recommendations

In terms of cost, both apps are reasonably priced. However, AAA Product Recommendations offers more features than MLV Recently Viewed Products. Thus, AAA Product Recommendations might offer better cost efficiency, especially for larger businesses.

User Reviews & Customer Support Insights

 

Is MLV Recently Viewed Products good?

With 30 reviews averaging 3.9 stars, the MLV Recently Viewed Products app consistently receives positive feedback. Users likely appreciate its simplicity, ease of setup, and effectiveness in driving sales.

Is AAA Product Recommendations good?

AAA Product Recommendations, with an average rating of 4.1 stars from 18 reviews, hints that its users particularly appreciate the AI capabilities and the ability to customize multiple aspects of the store's shopping experience.

User Preference: MLV Recently Viewed Products or AAA Product Recommendations?

Despite the smaller number of reviews, AAA Product Recommendations leads slightly in average ratings. However, given the positive feedback received by both apps, it would be safe to say that each has its strengths and can be a suitable choice depending on the specifics of the online store.

Integration and Compatibility Comparison

 

Integrations of MLV Recently Viewed Products:

Currently, MLV Recently Viewed Products does not provide information about its integration capabilities.

Integrations of AAA Product Recommendations:

AAA Product Recommendations integrates with AiTrillion, offering additional perks like advanced analytics, engagement tools, and more.

Conclusion

Overall, both MLV Recently Viewed Products and AAA Product Recommendations offer unique ways to increase sales through their different upselling and cross-selling features. MLV Recently Viewed Products shines in simplicity and is perfect for stores wanting a straightforward, user-friendly tool for displaying recently viewed products. In contrast, AAA Product Recommendations offers a more sophisticated service with AI-powered personalization features and is better suited for stores that want multifaceted tools to boost their sales. Ultimately, the right choice depends on the store's specific needs and business goals.

Our Top Picks for Upselling and Cross-Selling Apps on Shopify

In the competitive world of e-commerce, upselling and cross-selling are essential strategies for increasing average order value (AOV) and enhancing customer experience. Here, we compare three outstanding Shopify apps that can help you achieve these goals:

VolumeBoost - Volume Discounts by HulkApps

  • Key Features: VolumeBoost allows you to create discounted prices for bulk purchases, making it ideal for wholesale pricing and incentivizing larger orders. It offers a variety of discount types, a cart-saving message, and the ability to import/export offers.
  • Why We Recommend It: This app is perfect for stores looking to increase their AOV through bulk purchase incentives. Its seamless integration with Shopify, user-friendly interface, and excellent tracking features make it a top choice for merchants.
  • Pricing: Starts at $10/month with a 7-day free trial.
  • Merchant Feedback: Highly praised for its ability to offer automatic discounts and its compatibility with most themes.
  • Explore More: Try VolumeBoost - Volume Discounts by Hulkapps

SC Order Tags & Flows by Shop Circle

  • Key Features: This app automates order management workflows by adding, removing, delaying, or backdating order tags. It connects with shipping and fulfillment partners and integrates with thousands of apps through Zapier.
  • Why We Recommend It: SC Order Tags & Flows is ideal for merchants who need to streamline their order management process. Its automated tagging and custom workflows save considerable time and improve business operations.
  • Pricing: Free plan available; paid plans start at $5.99/month after a 7-day free trial.
  • Merchant Feedback: Users appreciate its reliability, user-friendly interface, and responsive support team.
  • Explore More: Try SC Order Tags & Flows

CartHook Post Purchase Offers by CartHook

  • Key Features: CartHook specializes in post-purchase offers with one-click upsells at checkout. It works seamlessly with Shop Pay, PayPal, and offers a drag-and-drop builder for designing offers.
  • Why We Recommend It: This app is a game-changer for creating impulse buy opportunities at checkout. It’s particularly effective because it presents offers after the initial purchase, eliminating the risk of cart abandonment.
  • Pricing: Starts at $50/month with a 14-day free trial.
  • Merchant Feedback: Merchants report significant increases in sales and appreciate the app’s ease of use and customization options.
  • Explore More: Try CartHook Post Purchase Offer