Shopify Abandoned cart Apps: OrderlyEmails: Email Templates vs TCW: SMS Marketing & Whatsapp

Table of Contents

  1. Introduction
  2. How Does OrderlyEmails: Email Templates Work?
  3. How Does TCW: SMS Marketing & Whatsapp Work?
  4. How Much Does OrderlyEmails: Email Templates Cost?
  5. How much does TCW: SMS Marketing & Whatsapp cost?
  6. Cost Analysis: OrderlyEmails: Email Templates vs. TCW: SMS Marketing & Whatsapp
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion

Introduction

Imagine the impact on revenue if each abandoned shopping cart turned into a completed purchase. Abandoned cart recovery is not just about recapturing lost sales; it's a strategic move to enhance customer engagement and drive business growth. Shopify state-of-the-art apps, OrderlyEmails: Email Templates and TCW: SMS Marketing & Whatsapp, offer innovative solutions for transforming abandoned checkouts into successful transactions. With a broad range of features from customizable email templates to targeted messaging via SMS and WhatsApp, these apps facilitate seamless integration with several platforms to boost the recovery of abandoned carts and enhance the overall shopping experience.

How Does OrderlyEmails: Email Templates Work?

OrderlyEmails: Email Templates is an app designed to revamp the standard transactional emails provided by Shopify. By allowing full customization of email notifications with your brand's unique identity, it opens a door to elevate customer experience and encourages repeat purchases. The Magic Designer tool instantly tailors emails with your preferred logo, colors, and fonts. Besides aesthetic changes, the app enables the inclusion of post-purchase discounts, product recommendations, and upsells directly within the email, catering to various business sizes, from startups to large enterprises. Take, for instance, a growing fashion boutique; OrderlyEmails can empower them to craft email narratives that resonate with their audience while positioning new product lines for upsell opportunities.

How Does TCW: SMS Marketing & Whatsapp Work?

TCW: SMS Marketing & Whatsapp by Shipway takes a different approach by leveraging the power of direct messaging. This app allows you to automate cart recovery, customer reactivation, and marketing campaigns via SMS and WhatsApp. Its array of features includes segmentation for targeted messaging, scratch card campaigns to engage and retain customers, and one-on-one conversations to assist and convert customers in real time. By sending personalized text messages directly to a customer's phone, businesses can capture attention more efficiently. A medium-sized cosmetics company could use TCW to send timely reminders, offers, and product tips to a customer who's shown interest but hasn't completed the purchase, thereby increasing the likelihood of completing the sale.

How Much Does OrderlyEmails: Email Templates Cost?

Providing cost-effective solutions is crucial within the Shopify ecosystem. OrderlyEmails is free to install, asking for a one-time fee per email theme. The simplicity of this pricing strategy makes it accessible for businesses of all scopes. Yet, it's particularly advantageous for startups requiring minimal up-front investment. The only additional cost is the annual $99 for each theme, which includes all Shopify template updates and round-the-clock support.

How much does TCW: SMS Marketing & Whatsapp cost?

Conversely, TCW offers a more tiered pricing structure with a free plan adopting basic features suitable for new businesses testing the waters of SMS and WhatsApp marketing. The Premium Plan, priced at $29 a month, includes branded messages and a larger subscriber capacity, fitting for businesses on a growth trajectory. The Growth and Enterprise Plans, at $49 and $299 per month respectively, cater to larger operations with extensive subscriber lists and the need for more sophisticated automation flows and personalized support.

Cost Analysis: OrderlyEmails: Email Templates vs. TCW: SMS Marketing & Whatsapp

While both apps serve to reduce abandoned cart rates, their pricing models reflect different strategies. OrderlyEmails's one-off pricing model may appeal to budget-conscious businesses that prefer not to add another recurring cost. In contrast, TCW's variable monthly plans offer scalable solutions that can align with a company's growth and customer outreach expansion. Businesses probing for a direct marketing approach with continuous engagement might find the TCW plans a suitable investment.

User Reviews & Customer Support Insights

Is OrderlyEmails: Email Templates good?

With a stellar average rating of 4.9 stars from 761 reviews, OrderlyEmails's popularity suggests high user satisfaction. The praise could be attributed to the app's easy-to-use design tool, which allows businesses to create professional emails without requiring coding expertise. Support is also a highlight, considering the description's focus on 24/7 friendly, human support.

Is TCW: SMS Marketing & Whatsapp good?

TCW: SMS Marketing & Whatsapp, with a solid 4.6-star rating from 340 reviews, indicates that users find value in its offerings. Its effectiveness in engaging customers through personalized messaging and the variety of marketing campaigns are likely contributors to its positive reception. Additionally, its interactive features like the scratch card campaigns resonate well with businesses seeking innovative ways to engage their customers.

User Preference: OrderlyEmails: Email Templates or TCW: SMS Marketing & Whatsapp?

While OrderlyEmails leads with a higher number of reviews and a slightly better rating, this doesn't necessarily mean it's superior in all aspects. OrderlyEmails's success may stem from its focus on email customization, a fundamental need for any online business. Meanwhile, TCW's lower number of reviews does not detract from its effective use of SMS and WhatsApp to capture immediate customer attention, a strategy that can be more impactful for customer interaction yet might be a newer approach for some businesses.

Integration and Compatibility Comparison

OrderlyEmails: Email Templates Integrations:

OrderlyEmails can integrate with a variety of apps such SendOwl and Store Pickup + Delivery, enhancing the functionality of existing Shopify setups. The seamless integration process ensures that complementing apps enhance the user experience without complex configurations.

TCW: SMS Marketing & Whatsapp Integrations:

TCW's integrations with Shopify Flow and Judge.me among others, extend the app's utility, allowing businesses to automate workflows and gather valuable customer feedback. Integration with these tools ensures a consistent and automated approach to customer messaging that can save time and optimize customer interactions.

Conclusion

In the realm of abandoned cart recovery, OrderlyEmails: Email Templates shines with its unique email customization capabilities, while TCW: SMS Marketing & Whatsapp stands out for its direct engagement via SMS and WhatsApp. Users express high levels of satisfaction with both apps, albeit for different functionalities. Strengths & Weaknesses: OrderlyEmails excels in giving emails a branded touch and is user-friendly for those with no technical background. However, it does lack the direct, immediate communication that messaging offers. In contrast, TCW provides effective and direct communication but might require a more hands-on approach to manage conversations or campaigns. Recommendations: OrderlyEmails would be the go-to solution for businesses placing heavy emphasis on a consistent brand image, whereas TCW could be more impactful for those looking to engage directly with customers in real time. For a business that prioritizes an active approach in abandoned cart recovery with a focus on immediate communication, TCW would likely be the better choice.


Still Searching for the Right Fit?

When it comes to choosing the perfect app for your Shopify store, the process can feel overwhelming, with so many options available, particularly in the Abandoned Cart category. However, sometimes, the solution lies in a related tool that not only compliments your existing suite but also enhances the overall functionality of your store. That's where Reorder Master - Repeat Orders by HulkApps.com comes into play.

Key Features of Reorder Master ‑ Repeat Orders

Reorder Master offers a suite of features designed to make the reordering process a breeze for returning customers, resulting in increased sales and strengthened loyalty. Here are a few highlights:

  • One-click Reorder: Customers can easily repeat their past orders with just a single click, saving time and hassle.
  • Automated Reminders: The app can send automated reminder emails through integration with Klaviyo or Mailchimp, nudging customers to repurchase.
  • Discount Incentives: Encourage repeat business by offering discounts for future purchases.
  • Thank-you Page Promotions: Showcase recommended products on the thank you page, incentivizing additional sales.
  • Seamless Line Item Transfers: Even personalized notes from previous orders can be transferred smoothly to ensure a custom shopping experience.

Why We Recommend Reorder Master

Moreover, we understand that your goal is to recover potentially lost sales from abandoned carts. In contrast to traditional abandoned cart apps, Reorder Master helps by cultivating a habit of repurchase. This approach can lead to a reduction in cart abandonment rates over time, as customers become more accustomed to the ease of buying again from your store.

Pricing Structure

Crafting a strategy that fits your budget is straightforward with Reorder Master's pricing options. With a free plan available and a 7-day free trial, you can test the app's capabilities without any upfront investment. As your needs grow, you can choose from tiered pricing plans that offer expanded features and support.

Merchant Feedback

With a stellar rating of 4.9, derived from a total of 67 reviews, it's clear that merchants who've chosen Reorder Master are reaping the benefits. Though we don't have the 'What Merchant Think' section, the rating speaks volumes about user satisfaction and the app's performance.

Join the Reorder Revolution

So, if you're looking for an app that not only complements your Abandoned Cart strategy but also enhances the overall shopping experience, Reorder Master ‑ Repeat Orders is the app for you. Streamline your customers' journey, boost your sales, and build a loyal customer base starting today.

Curious to see how Reorder Master can transform your customers' repeat purchasing experience? Give it a try now!