Introduction
The growing ecommerce market has made the online shopping industry highly competitive, and trust plays a significant role in attracting and retaining customers. In this blog post, we will compare two popular Shopify apps for building customer trust: Seal Subscriptions and Google Reviews Trust Badge.
Overview of Seal Subscriptions
Key Features
Seal Subscriptions offers features such as automatic review reminders, review incentives, and product reviews. These tools enable users to collect and display customer product ratings and reviews which serve as powerful purchasing decision influencers.
Benefits
This app plays a crucial role in establishing brand credibility by showcasing unbiased customer opinions. Furthermore, it can enhance SEO performance by generating fresh, user-generated content, which in turn can boost sales.
Pricing
Seal Subscriptions follows a freemium model. It's free to install and offers paid plans which start from $14.90 per month, depending on the features required.
Overview of Google Reviews Trust Badge
Key Features
Google Reviews Trust Badge collects and displays Google reviews on your website. The app automatically updates new reviews, and you can select which ones to display. It can show 5-star rating badges for increased user trust.
Benefits
This app enhances the credibility of your online store by leveraging the power of Google's brand. Seeing Google reviews can instill instant trust in potential customers. This can increase conversion rates and boost sales.
Pricing
Google Reviews Trust Badge is free to install but offers 'Premium' plans starting from $5.99 per month, depending on features and services.
Direct Comparison
Both Seal Subscriptions and Google Reviews Trust Badge amplify trust among customers but by utilizing different strategies. While the former focuses on in-depth product reviews from customers, the latter leverages Google's brand trust and showcases Google reviews.
Pros and Cons
Seal Subscriptions:
- Pros: Offers incentive system, adds fresh content for SEO, rich customisation options
- Cons: Limited free version features
Google Reviews Trust Badge:
- Pros: Leverages Google's brand trust, auto-updates reviews, easy to install and use
- Cons: Less customisable, relies on Google reviews which may not be product-specific
User Reviews and Ratings
Both apps have good user reviews and ratings on Shopify. Seal Subscriptions has an average rating of 4.6 stars out of 5 based on user reviews, while Google Reviews Trust Badge has an average rating of 4.8 stars. Users appreciate their functionalities and accessible customer support.
Conclusion/Recommendation
The choice between the two apps depends largely on your brand's specific needs. If you want to leverage Google's reputation, opt for Google Reviews Trust Badge. If you want to incentivise reviews and harness user-generated content for SEO, Seal Subscriptions could be the better choice.
FAQs
Do these apps require any coding skills for Installation?
No, both these apps can be installed without any coding knowledge.
Can I switch from one app to another?
Yes, you can switch these apps at any time however getting past customer data migrated may require assistance from the app support.
Still Searching for the Right Fit?
If you haven't settled on a review app after our comparison, you might want to explore the Shopify Product Reviews & Ratings App by HulkApps. With a 4.7-star rating from over 300 users, this app is more than just a tool—it's a solution. Here's a snapshot of its standout features:
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Smart AI Approval:
This tool auto-publishes positive reviews. It means your store always shows the best feedback, helping build trust with shoppers. -
Social Sharing:
Share customer reviews easily on social media platforms. It's a great way to let more people know about the good things customers are saying. -
Photo Reviews:
Customers can add photos to their reviews. It gives others a real look at what they can expect. -
Custom Fields:
Add up to 5 extra fields in your review form. It helps you get more specific feedback about things like product size, color, or delivery. -
Structured Data:
Improve your store's online visibility. Show customer review counts in search results, making your products stand out more.
HulkApps offers different plans to fit your needs, including a free option. Check out the HulkApps Product Reviews for a full review solution.