Shopify Subscription Apps: Assortion: Upsell & Bundles VS MultiVariants ‑ Bulk Order

Table of Contents

  1. Introduction
  2. How Does Assortion: Upsell & Bundles Work?
  3. How Does MultiVariants ‑ Bulk Order Work?
  4. How Much Does Assortion: Upsell & Bundles Cost?
  5. How Much Does MultiVariants ‑ Bulk Order Cost?
  6. Cost Analysis: Assortion: Upsell & Bundles vs. MultiVariants ‑ Bulk Order
  7. User Reviews & Customer Support Insights
  8. Integrations and Compatibility
  9. Conclusion

Introduction

: As e-commerce continues to encompass a larger percentage of global retail sales, the value of subscription services in this space is on the rise. Subscription services provide a predictable and often safer source of revenue for businesses of all sizes. Today, we’ll be exploring two prominent applications in the Shopify app marketplace that cater to these needs: Assortion: Upsell & Bundles and MultiVariants ‑ Bulk Order. Assortion: Upsell & Bundles, developed by Assortion, was launched in December 2021 and has already garnered an average rating of 4.9 out of 5 stars from 341 reviews. On the other hand, MultiVariants ‑ Bulk Order, created by EFOLI, LLC, boasts a perfect 5-star rating from its 223 reviewers since being launched in September 2020.

How Does Assortion: Upsell & Bundles Work?

Assortion: Upsell & Bundles aims to increase a business’s Average Order Value (AOV) by incorporating various features such as frequently-bought-together suggestions, volume discounts, upsells and post-purchase offers. It presents a unified platform instead of businesses having to juggle multiple apps with their distinct analytics, designs, and user interfaces. The utility of Assortion's features is versatile, whether you're a nascent business still building a customer base, an SMB working on customer retention, or an established enterprise seeking revenue optimization. For instance, the ability to create custom, frequently bought product bundles can tremendously simplify the purchasing process for startups appealing to new customers. Similarly, the volume discount feature can retain loyal customers in growing businesses, while post-purchase offers can optimize revenue in large enterprises by increasing repeat orders.

How Does MultiVariants ‑ Bulk Order Work?

As the name suggests, MultiVariants ‑ Bulk Order allows customers to add multiple variants to their cart in an easy, streamlined manner. It facilitates an efficient ordering process for B2B as well as B2C businesses, enabling customers to mix and match variants and order them in bulk with real-time inventory tracking. The combination of B2B catalog price lists, multi-currency support, and easy configuration of minimum and maximum order quantity limits per variant or per product, make the app a valuable asset for businesses of all sizes. The "out-of-stock" badge feature can be instrumental for startups to manage customer expectations, the inventory check feature can help SMBs maintain their stock efficiently, and dynamic cart restrictions can assist large enterprises in regulating the order volume.

How Much Does Assortion: Upsell & Bundles Cost?

Assortion: Upsell & Bundles offers three pricing tiers - Basic, Pro, and Growth. The Basic tier is $14.99/month with features such as volume discounts and product add-ons. The Pro version costs $29.99/month and includes additional features like popup upsells and cross-sells. The Growth tier, priced at $49.99/month, includes everything from the Pro plan along with an exclusive "Upsell cart drawer" feature. While the Basic plan is suitable for startups, the Pro and Growth versions can cater well to the growing and larger enterprises, respectively, by allowing them more opportunity and strategy in upselling and cross-selling.

How Much Does MultiVariants ‑ Bulk Order Cost?

MultiVariants ‑ Bulk Order is more affordable than Assortion: Upsell & Bundles and has three tiers - Starter, Standard, and Professional. The Starter tier is free and comprises several features like an inventory check, price display in unit/total, and out-of-stock badge. The Standard plan at $9.99/month includes all the Starter features and additional ones like variant grid display and cart restrictions. The Professional tier at $19.99/month provides further control over quantities and restrictions on variants. The Starter plan is a great choice for budding businesses, while for growing businesses, the Standard plan offers a wider gamut of features. The Professional plan is ideal for established enterprises selling multiple variants with complex inventory management.

Cost Analysis: Assortion: Upsell & Bundles vs. MultiVariants ‑ Bulk Order

When comparing the pricing tiers, MultiVariants ‑ Bulk Order is the more affordable option, especially with a free Starter plan. However, Assortion: Upsell & Bundles offers unique features at each price point that could potentially increase AOV and optimize revenue, justifying the higher price for some businesses.

User Reviews & Customer Support Insights

Is Assortion: Upsell & Bundles Good?

Based on 341 reviews and an average rating of 4.9 stars, Assortion: Upsell & Bundles seems highly appreciated by users. The app's dedication to integrated analytics and a consistent design are likely among the applaudable features.

Is MultiVariants ‑ Bulk Order Good?

With a perfect 5-star rating from 223 reviews, MultiVariants ‑ Bulk Order has a commendable reputation. The app's ability to simplify the ordering process, especially for B2B and wholesale businesses, can be a significant contributing factor to the stellar reviews.

User Preference: Which App Wins?

Both apps have excellent ratings, but Assortion: Upsell & Bundles has a larger number of reviews, suggesting it is more widely used. However, the perfect 5-star rating of MultiVariants ‑ Bulk Order can't be overlooked, indicating high user satisfaction with its offerings.

Integrations and Compatibility

Assortion: Upsell & Bundles Integrations:

Assortion integrates natively with Shopify's Checkout, ensuring a seamless shopping experience for the customers.

MultiVariants ‑ Bulk Order Integrations:

MultiVariants ‑ Bulk Order offers a broader range of integrations, including Seal Subscriptions, Deposits split payments, BEST Currency Converter, Pagefly Page Builder, Bundle builder, and Appstle Subscriptions. These integrations, providing added functionality, might be particularly appealing to businesses seeking a high degree of optimization in their ordering processes.

Still Searching for the Right Fit?

Choosing the right subscription app for your Shopify store can be a pivotal decision. Have you found yourself wondering if there's a tool that can simplify your subscription management while providing valuable insights into your customer’s journey?

Consider Subscription Plus. Launched in June 2021, this app has swiftly aligned with Shopify's high standards for speed, ease of use, and merchant value. But what makes it stand out?

Ease of Use:

Subscription Plus is designed to integrate seamlessly with your Shopify admin and the latest themes, making the setup a breeze. You can manage your subscriptions directly within the Shopify environment, ensuring a smooth workflow.

Flexibility:

Whether you're selling monthly mystery boxes or offering premium content, the app allows you to create flexible subscriptions for a variety of products and collections. This flexibility extends to your customers as well, who can easily update their information after placing an order.

Insights and Management:

Understanding why customers cancel is just as important as managing active ones. Subscription Plus provides unique insights into subscriber retention, helping you make informed decisions to keep your customer base growing.

Customer Support:

A dedicated support team is ready to assist you, ensuring that any hiccups are resolved promptly, allowing you to focus on what you do best — growing your business.

Pricing:

The app is free to install, with a fee model that scales with your success. You pay nothing for the first $1,000 in order volume per month, and only a 1% revenue share thereafter.

Moreover, the app's reviews speak volumes. Merchants praise its user-friendly platform and the seamless integration with other Shopify services, like Sky Pilot for digital product delivery. While no service is without its challenges, the overall sentiment from users is one of satisfaction and improved operational efficiency. So, if you're looking for a subscription management solution that is both powerful and user-friendly, why not give Subscription Plus a closer look? It might just be the partner you need to streamline your subscriptions and bolster your recurring revenue. Have you experienced the ease of managing subscriptions with Subscription Plus? If not, what's holding you back from trying a solution that could transform your business? Learn More.