Shopify Subscription Apps: Assortion: Upsell & Bundles VS Easy Bundles | Bundle Builder

Table of Contents

  1. Introduction
  2. How Does Assortion: Upsell & Bundles Work?
  3. How Does Easy Bundles | Bundle Builder Work?
  4. How much does Assortion: Upsell & Bundles Cost?
  5. How much does Easy Bundles | Bundle Builder Cost?
  6. Cost Analysis: Assortion: Upsell & Bundles vs. Easy Bundles | Bundle Builder
  7. User Reviews & Customer Support Insights
  8. Integrations and Compatibility
  9. Conclusion

Introduction

In recent years, the e-commerce industry has witnessed a positive shift towards subscription services. Driven by the ability to provide predictable revenue and increased customer retention, the subscription model is increasingly becoming a cornerstone of successful online businesses. In this blog, we’ll delve into two leading Shopify apps - Assortion: Upsell & Bundles and Easy Bundles | Bundle Builder - that allow businesses to make the most of this booming trend. From Assortion, a promising developer with a solid reputation, we have Assortion: Upsell & Bundles, launched on December 28, 2021. This app has since garnered a stunning 4.9-star rating based on 341 reviews, making it a formidable contender. On the other hand, debuting later on September 15, 2022, is Skai Lama’s Easy Bundles | Bundle Builder. Despite its later launch, it has already carved its niche with an impressive 5-star rating from 128 reviews.

How Does Assortion: Upsell & Bundles Work?

Assortion: Upsell & Bundles presents itself as a solution that offers a collection of upsell and cross-sell benefits. It is a one-stop-shop for businesses at all stages from startups to large enterprises, providing a streamlined approach to volume discounts, product addons, and recommendations, among others. For instance, it empowers store owners to create enticing offers by bundling frequently bought together products. Similarly, store owners can reap the benefits of volume discounts to motivate customers to purchase more. Interestingly, it doesn't stop at purchase. The app can also create special post-purchase offers, thereby enhancing the overall customer buying journey. To sum it up, Assortion simplifies the process of increasing Average Order Value for Shopify businesses.

How Does Easy Bundles | Bundle Builder Work?

Easy Bundles | Bundle Builder’s core functionality revolves around boosting the Average Order Value (AOV) through customizable Bundles, Box Builder, and Mix and Match bundles. The app is a smart choice, especially for businesses wanting to give their customers the autonomy of creating their custom bundles. It replicates the real-world experience of creating gift boxes, offering tiered bundle discounts, and allows the creation of unique product kits. Customers can explore tag-based filtering for effortless product discovery and selection of bundles. Now let's dissect its pricing tiers.

How much does Assortion: Upsell & Bundles Cost?

Being mindful of cost-effectiveness is key for businesses when choosing a subscription app. The pricing plans for Assortion: Upsell & Bundles are: 1. Basic: Priced at $14.99/month, it covers volume discounts, frequently bought together, product addons, and product recommendations. 2. Pro: For $29.99/month, it offers everything in the Basic plan and additionally provides Popup upsell, Popup cross-sell, and Post-purchase upsell. 3. Growth: Costs $49.99/month, includes all features from the Pro plan and Upsell cart drawer.

How much does Easy Bundles | Bundle Builder Cost?

Easy Bundles | Bundle Builder also offers several pricing plans: 1. Development only: It's free, designed for stores in the development stage. 2. Starter Plan: Costs $19/month, offers up to 3 Bundle Flows, Tiered Discount rules, Gift Box Bundles, White labeling, and more. 3. Plus Plan: Priced at $99/month, it caters to Shopify Plus Merchants and offers up to 10 Bundle Flows, Subscription Bundles, Klaviyo Integration, and more. 4. Enterprise Plan: This plan comes at $199/month and includes everything in the Plus plan with an unlimited number of Bundle Flows, and dedicated account management.

Cost Analysis: Assortion: Upsell & Bundles vs. Easy Bundles | Bundle Builder

Both apps offer a range of pricing options catering to different business sizes and requirements. Assortion: Upsell & Bundles has a more straightforward, streamlined pricing structure starting from $14.99/month, while Easy Bundles | Bundle Builder offers a wider array of features spread over its pricing plans.

User Reviews & Customer Support Insights

Is Assortion: Upsell & Bundles Good?

Assortion: Upsell & Bundles scores a high average rating of 4.9 stars from 341 reviews. Users likely appreciate the diverse functionality and simplicity of the app. In terms of customer support, Assortion: Upsell & Bundles provides direct interface support, promising a smooth customer experience.

Is Easy Bundles | Bundle Builder Good?

Easy Bundles | Bundle Builder mirrors this excellence, boasting a perfect 5-star rating from 128 reviews. Users are seemingly appreciative of its customizable nature and well-rounded features. Assisted by a strong support team, Skai Lama’s app ensures a pleasant journey for all users.

Integrations and Compatibility

Assortion: Upsell & Bundles Integrations:

Assortion: Upsell & Bundles offers key integration with Shopify’s checkout process.

Easy Bundles | Bundle Builder Integrations:

Easy Bundles | Bundle Builder provides a broader scope of integrations, including Klaviyo, Appstle, Rebuy, Recurpay, Seal Subscriptions, and all Side Cart Apps.

Still Searching for the Right Fit?

Choosing the right subscription app for your Shopify store can be a pivotal decision. Have you found yourself wondering if there's a tool that can simplify your subscription management while providing valuable insights into your customer’s journey?

Consider Subscription Plus. Launched in June 2021, this app has swiftly aligned with Shopify's high standards for speed, ease of use, and merchant value. But what makes it stand out?

Ease of Use:

Subscription Plus is designed to integrate seamlessly with your Shopify admin and the latest themes, making the setup a breeze. You can manage your subscriptions directly within the Shopify environment, ensuring a smooth workflow.

Flexibility:

Whether you're selling monthly mystery boxes or offering premium content, the app allows you to create flexible subscriptions for a variety of products and collections. This flexibility extends to your customers as well, who can easily update their information after placing an order.

Insights and Management:

Understanding why customers cancel is just as important as managing active ones. Subscription Plus provides unique insights into subscriber retention, helping you make informed decisions to keep your customer base growing.

Customer Support:

A dedicated support team is ready to assist you, ensuring that any hiccups are resolved promptly, allowing you to focus on what you do best — growing your business.

Pricing:

The app is free to install, with a fee model that scales with your success. You pay nothing for the first $1,000 in order volume per month, and only a 1% revenue share thereafter.

Moreover, the app's reviews speak volumes. Merchants praise its user-friendly platform and the seamless integration with other Shopify services, like Sky Pilot for digital product delivery. While no service is without its challenges, the overall sentiment from users is one of satisfaction and improved operational efficiency. So, if you're looking for a subscription management solution that is both powerful and user-friendly, why not give Subscription Plus a closer look? It might just be the partner you need to streamline your subscriptions and bolster your recurring revenue. Have you experienced the ease of managing subscriptions with Subscription Plus? If not, what's holding you back from trying a solution that could transform your business? Learn More.