Table of Contents
- Introduction
- The Importance of an Efficient Order Tracking System
- Setting Up Free Shopify Order Tracking
- The Benefit of Customizing With 17track
- Incorporating Paid Apps for Tracking
- Adding Tracking Numbers to Orders in Shopify
- Removing Unwanted Tracking Buttons
- The Advanced: Adding Conversion Tracking
- Conclusion
- FAQ Section
Introduction
Have you ever experienced the mild irritation of not knowing the status of your online order? That feeling is not uncharted territory for many e-commerce customers. As online shopping continues to evolve, so do the expectations of shoppers who are seeking not just products, but also transparency and reassurance during the shipment process. This is where having a Shopify track order code becomes paramount. The ability to track orders offers peace of mind and improves the overall customer experience. In this post, we will explore the necessity of order tracking, how it can be seamlessly integrated into a Shopify store, and the additional benefits this feature can usher in. By the end of this read, you'll come away with a deep understanding of Shopify order tracking systems and how to implement one in your Shopify store.
The Importance of an Efficient Order Tracking System
Imagine this: your customer makes a purchase and is eagerly awaiting the arrival of their product. Each day that passes without visibility into the shipment fuels frustration and paves the way for a potential loss of trust. This scenario illustrates why an efficient order tracking system is not just a ‘nice to have’ but a ‘must-have’ for any burgeoning e-commerce platform.
Track order functionality holds significance for several reasons. First, it imparts control and transparency to customers over their purchases. Next, it significantly reduces anxiety surrounding shipping and delivery. It also diminishes the number and intensity of support calls and emails asking for order updates, releasing pressure off of customer support. Implementing tracking solutions, therefore, is crucial in nurturing trust and loyalty with customers.
Setting Up Free Shopify Order Tracking
In the sea of possibilities, setting up a free Shopify order tracking page emerges as a beacon of both functionality and cost-effectiveness. One such way to achieve this without dipping into finances is utilizing a free version of a tracking system like 17track. Here’s how you can do so:
- Create a new page on Shopify.
- Paste the 17track code into the HTML editor of the page.
- Adapt the classes of the input and button to match your theme's aesthetic.
- Apply CSS to style the tracking page according to your site design.
This method allows you to leverage a global tracking mechanism without major investment.
However, for those who are not comfortable playing with code, alternative measures exist. Shopify app store is rife with order tracking plugins like Aftership or ParcelPanel that come with the benefit of easy installation and possibly more features like automated notifications and robust tracking capabilities.
The Benefit of Customizing With 17track
Utilizing the 17track system means taking advantage of an international shipment tracking facility. It collaboratively works with numerous global courier services, increasing the chances of compatibility with local services in different countries. If local couriers are not supported, merchants can consider reaching out to these couriers directly to check if they offer an API tracking system that could be integrated manually.
Incorporating Paid Apps for Tracking
Besides the free options, paid tracking solutions offer a higher level of service and additional features worth considering. They might come with comprehensive dashboards displaying all tracking information in one place, detailed analytics, customer interaction opportunities, and multi-carrier support, all tailored to create a branded tracking experience. While it does involve investment, the ROI could be significant in terms of customer satisfaction and retention.
Adding Tracking Numbers to Orders in Shopify
For fulfillment, Shopify eases the process of adding tracking numbers. Here’s an insight into the workflow:
- Access 'Orders' in the Shopify admin.
- Select an order to fulfill and click ‘Fulfill item(s)’.
- Enter the shipment's tracking number.
- Shopify auto-detects or allows manual carrier selection.
- For multiple numbers, ‘Add another tracking number'.
- For unsupported carriers, enter the tracking URL manually.
- Click ‘Fulfill item(s)’ to complete.
Tracking numbers added in this way can be included in shipping confirmation emails, heightening the customer experience with real-time shipping updates.
Removing Unwanted Tracking Buttons
For aesthetic or simplicity reasons, some store owners may choose to remove default tracking options like “Track order with shop”. To accomplish this:
- Access the 'Online Store' section in the Shopify dashboard.
- Opt for 'Edit code' from the Actions dropdown.
- In 'Sections', open 'order-status.liquid'.
- Locate and delete the code linked to the "Track order with shop" button.
- Save these changes to reflect on the order status page.
However, scripting and editing Shopify’s Liquid code is recommended for those with technical knowhow. Novices should consider hiring a professional for such customizations.
The Advanced: Adding Conversion Tracking
Converting customers is one facet, tracking that conversion is another critical aspect. By integrating tracking pixels or scripts from third-party affiliates and conversion tracking platforms on the order status page, merchants can gain insights into customer behavior and trends. These tracking functionalities require changes to checkout settings and sometimes conditional integration based on customer visit parameters.
For instance, conversion tracking pixel might require certain tags like {{ order_number }} or {{ total_price }} to provide detailed tracking information at the browser level.
Conclusion
The inclusion of a Shopify track order code rivals product quality in contributing to a customer's positive shopping experience. It offers a sense of control, reduces support overheads, and feeds crucial conversion data back to the store. Whether you opt for a free solution like 17track or a sophisticated paid service, the advantages are innumerable and contribute heavily towards scalability and customer satisfaction.
As we ring down the curtain on our exploration, adopting an order tracking system in your Shopify store carries the potential to profoundly impact your operational efficiency and brand perception. It’s about choosing the right tool for your unique needs and implementing it with precision for maximum effect.
FAQ Section
Q: How do I add a tracking number to an order on Shopify? A: To add a tracking number, go to ‘Orders’ in your Shopify admin, click on the specified order, and upon fulfilling it, enter the tracking number in the ‘Tracking information’ section.
Q: Can I track orders with local couriers not supported by global systems like 17track? A: If local couriers are not natively supported, contact them directly to check if they have an API that can be integrated into your Shopify store.
Q: Will adding a track order code slow down my Shopify store? A: Usually, adding a tracking code is a lightweight process and should not significantly affect the speed of your Shopify store.
Q: Are there any free tracking options for Shopify stores? A: Yes, systems like 17track offer free solutions which you can include in your Shopify store by creating a dedicated page and pasting the provided code.
Q: Should I opt for a paid tracking app? A: Consider investing in a paid tracking solution if you require advanced features, decorating analytics, or a seamless branded tracking experience.
