Table of Contents
- Introduction
- How Does Joy: Loyalty Program & Rewards Work?
- How Does Marsello: Loyalty & Marketing Work?
- How Much Does Joy: Loyalty Program & Rewards Cost?
- How Much Does Marsello: Loyalty & Marketing Cost?
- Cost Analysis: Joy: Loyalty Program & Rewards vs. Marsello: Loyalty & Marketing
- Conclusion
Introduction
Running an e-commerce business can be tough, but with the right strategy, the process becomes easier. One of those winning strategies is a loyalty program. According to HubSpot, companies with strong loyalty marketing programs grow revenues anywhere from 10% to 50%. What better way to enhance customer retention than by rewarding your customers for their loyalty? This brings us to two Shopify apps created to do just that: Joy: Loyalty Program & Rewards and Marsello: Loyalty & Marketing.
How Does Joy: Loyalty Program & Rewards Work?
Joy: Loyalty Program & Rewards, developed by Joy Loyalty, is designed to be user-friendly and to help enhance customer retention without slowing down the loading speed of your shop. At its core, Joy aims to help businesses create custom loyalty programs and VIP tiers based on customer's actions. Startups can benefit from the basic features such as the Earn Point Program. Small to medium businesses, on the other hand, might find the customizable emails on the Pro plan helpful. Large enterprises could make use of the advanced features in the Enterprise option, like unlimited APIs & webhooks, and on-demand development. Think of it this way: an up and coming clothing retailer could score big by rewarding their customers for every sign-up and order placed. That's engagement and retention in action, thanks to the features offered by Joy: Loyalty Program & Rewards.
How Does Marsello: Loyalty & Marketing Work?
Comparatively, Marsello: Loyalty & Marketing, developed by Marsello, is primarily a loyalty and rewards program that also includes email marketing and SMS campaigns. With Marsello, your brand can launch a global loyalty and rewards program that works smoothly with Shopify and any POS system you currently use. The Marsello Pro plan offers an opportunity to reward regulars, drive sales, and gain insights into your customers' behavior. Imagine a well-established electronics store using this app to deliver a seamless loyalty experience by integrating their POS and e-commerce sites. The results? Possibly increased sales and better understanding of their consumer base.
How Much Does Joy: Loyalty Program & Rewards Cost?
When choosing a loyalty and rewards app for your e-commerce business, the price tag is an essential consideration. The Free plan offers a limit of 250 orders per month, making it suitable for startups or small businesses. For $29 per month, the Pro Plan comes with features perfect for a medium business, like customizable emails and unlimited points rewards. The Advanced plan, priced at $99 per month, is worth considering for a growing business ready to take the next step. Lastly, the Enterprise plan costs $499 per month with many premium features, ideal for a large business looking to fully capitalize on customer loyalty.
How Much Does Marsello: Loyalty & Marketing Cost?
Marsello: Loyalty & Marketing simplifies their pricing with their Marsello Pro plan at $135 per month, packed with features capable of benefiting businesses across several stages.
Cost Analysis: Joy: Loyalty Program & Rewards vs. Marsello: Loyalty & Marketing
If we were to compare the two, Joy offers various price points, which can appeal to a more extensive range of businesses. Depending on your business's size and needs, you may find the tiered pricing model more convenient and budget-friendly. On the other hand, Marsello streamlines its offerings into one comprehensive and feature-rich package.
Is Joy: Loyalty Program & Rewards Good?
With an average rating of 4.9 stars over 1279 reviews, customer feedback for Joy: Loyalty Program & Rewards appears to be quite positive. Customers may like how Joy lets them create custom loyalty programs with relative ease.Is Marsello: Loyalty & Marketing Good?
Marsello: Loyalty & Marketing owns a 4.5 star-rating based on 365 reviews. This rating suggests most customers are satisfied with the platform; they might appreciate the seamless way it integrates their POS and eCommerce sites, among other features.Which App is Better according to users?
When it comes to popularity, Joy: Loyalty Program & Rewards appears to be the more well-known application with more reviews gathered. While both apps are highly rated, Joy has a slightly higher rating.Integrations and Compatibility
Joy: Loyalty Program & Rewards Integrations:
Joy incorporates integration with other leading applications which includes Shopify POS, Checkout, Shopify Flow, POS, PageFly, Transcy, Judge.me, Klaviyo, Loox.Marsello: Loyalty & Marketing Integrations:
Key Integrations for Marsello are Shopify POS, Checkout, Shopify Flow, Google My Business, Lightspeed, Cin7, Heartland Retail, Klaviyo, Facebook.Our Top Recommendations For Your Store
While loyalty and rewards programs are key to retaining customers, other tools can also play a significant role in enhancing customer engagement and trust. Here are three apps that can help you build a stronger connection with your customers:
SC Conjured Referrals
Encourage your customers to become brand advocates with SC Conjured Referrals. This app helps you create a referral program that rewards your customers for sharing your products. It’s user-friendly and integrates directly with your Shopify admin, offering a free plan with more robust options starting at $19/month. Merchants appreciate its straightforward setup and the positive impact on sales.
Want to harness the power of word-of-mouth? Try out SC Conjured Referrals today.
Hulk Mobile App Builder
Beyond loyalty programs, providing a seamless mobile shopping experience can significantly increase customer retention. The Hulk Mobile App Builder allows you to create a native mobile app for your Shopify store without any coding. With features like real-time push notifications and a comprehensive dashboard, starting at $79/month, it's a valuable asset for any merchant looking to boost mobile engagement.
Ready to go mobile? Build your app with Hulk Mobile App Builder.
Opinew Product Reviews App UGC
Trust is essential in ecommerce, and displaying authentic customer reviews can help establish that trust. Opinew Product Reviews App UGC enables you to collect and showcase customer reviews, including photo and video reviews. This app offers a free plan and advanced features from $19/month, making it a favorite for its user-friendly interface and excellent customer support.
Looking to build trust with reviews? Start with Opinew today.
Each of these apps offers unique features that can help you improve customer engagement and trust, which are crucial for building loyalty. Which one will you integrate into your Shopify store first?
