Shopify Product Bundles Apps: Assortion: Upsell & Bundles vs Easy Bundles | Bundle Builder

Table of Contents

  1. Introduction
  2. How Does Assortion: Upsell & Bundles Work?
  3. How Does Easy Bundles | Bundle Builder Work?
  4. How Much Does Assortion: Upsell & Bundles Cost?
  5. How Much Does Easy Bundles | Bundle Builder Cost?
  6. Cost Analysis: Assortion: Upsell & Bundles vs. Easy Bundles | Bundle Builder
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion

Introduction

Did you know that offering product bundles can increase your average order value by up to 30%? In the ever-competitive e-commerce landscape, product bundles apps play a crucial role not only in boosting sales but also in enhancing the customer shopping experience. By smartly combining products and offering added value, businesses can encourage customers to spend more. Today, we're taking a closer look at two of the leading product bundle apps on Shopify: Assortion: Upsell & Bundles and Easy Bundles | Bundle Builder. Both capitalize on robust integration capabilities with Shopify, offering a panorama of bundling options that can transform a store's approach to cross-selling and upselling.

How Does Assortion: Upsell & Bundles Work?

Assortion: Upsell & Bundles empowers e-commerce retailers to elevate their average order value with features like volume discounts, product bundles, and post-purchase upsells. Tailored for businesses of all sizes, this app integrates smoothly with your storefront, maintaining a consistent design and user experience. For fledgling stores, the app's product recommendation feature can be a game-changer, while larger enterprises might leverage volume discounts to push sales volumes to new heights. Unique functionalities include the 'Upsell cart drawer,' which facilitates on-the-spot upsells without disrupting the customer journey. Imagine a customer buying a camera; Assortion can suggest essential accessories at a discounted rate before checkout, thus enhancing their experience and your revenue.

How Does Easy Bundles | Bundle Builder Work?

On the flip side, Easy Bundles | Bundle Builder provides a flexible apparatus for creating fixed-price or discounted bundles, perfect for both novice and experienced merchants. With its customizable UI and bundle flows, sellers can craft personalized experiences, whether for gifting purposes or bespoke product kits. The capability to sync bundle inventory and 3PL fulfills a practical necessity for businesses scaling up operations. For instance, a boutique owner could use Easy Bundles to curate fashion sets with tiered discounts, enticing shoppers to buy a complete look while seamlessly managing stock levels.

How Much Does Assortion: Upsell & Bundles Cost?

Cost-effective solutions are vital for merchants aiming to maximize profit margins. Assortion: Upsell & Bundles' Basic plan starts at $14.99/month, catering to startups with features like product add-ons and recommendations. The Pro plan at $29.99/month introduces popup cross-sells suitable for growing businesses wanting to increase interactivity on their site. At $49.99/month, the Growth plan adds the Upsell cart drawer, an advanced feature likely to appeal to high-volume stores. There are no additional costs outside these tiers, ensuring transparency and predictability in pricing.

How Much Does Easy Bundles | Bundle Builder Cost?

Likewise, Easy Bundles | Bundle Builder offers a cost-transparent model starting with a free Development plan for stores still under construction. The Starter Plan priced at $19/month offers up to 3 bundle flows, suitable for small businesses. At $99/month, the Plus Plan includes Subscription Bundles and advanced personalization, making it a fit for ambitious businesses looking to expand their market. For large-scale operations, the Enterprise Plan at $199/month supports unlimited bundle flows and guarantees support tailored for high sales volumes.

Cost Analysis: Assortion: Upsell & Bundles vs. Easy Bundles | Bundle Builder

A thoughtful evaluation reveals each app's value proposition sits at different tiers appropriate for specific business sizes and needs. While Assortion: Upsell & Bundles positions itself as an all-in-one upscaling toolkit with escalating benefits per plan, Easy Bundles emphasizes flexible bundling and premium support for higher-tier users. Both apps offer trial periods that allow merchants to explore the features before committing financially.

User Reviews & Customer Support Insights

Is Assortion: Upsell & Bundles Good?

With a stellar 4.9 stars from 367 reviews, Assortion is applauded for its multifaceted approach to upselling and cross-selling. Users likely recognize its robust interface and seamless integration. From its descriptions, one can infer its customer support is reliably efficient, contributing to high user satisfaction.

Is Easy Bundles | Bundle Builder Good?

Similarly, Easy Bundles | Bundle Builder also boasts a 4.9-star rating across 150 reviews. Its diverse bundling options and impressive integration with marketing tools suggest a user-friendly experience that resonates well with its clientele. Exceptional support is indicated by the provision of dedicated account managers in higher-tier plans.

User Preference: Assortion: Upsell & Bundles or Easy Bundles | Bundle Builder?

While both apps enjoy nearly identical high ratings, Assortion's larger number of reviews might imply a broader user base or longer market presence. User preference may hinge on the spectrum of features each app offers, with Assortion being potentially more favorable for businesses focused on varied upsell strategies and Easy Bundles excelling in personalized bundling experiences.

Integration and Compatibility Comparison

Assortion: Upsell & Bundles Integrations:

Integration with the Shopify Checkout process is Assortion's key compatibility feature ensuring that bundled offers fit smoothly into the existing purchase flow, enhancing the customer experience while maintaining conversion rates.

Easy Bundles | Bundle Builder Integrations:

Easy Bundles offers a wide array of integrations with popular marketing and subscription platforms like Klaviyo and Recurpay, enhancing the effectiveness of bundled promotions and long-term customer engagement strategies.

Conclusion

Assortion: Upsell & Bundles and Easy Bundles | Bundle Builder offer robust and distinctly nuanced approaches to product bundling on Shopify. User reviews reinforce their reputations as effective tools in their respective domains. The acknowledgment of dedicated support coupled with efficient integrations stands as a testament to both apps' commitment to seamless merchant experiences. Strengths & Weaknesses: Assortion: Upsell & Bundles Strengths: Comprehensive upselling and cross-selling functionalities, intuitive UI, and rapid integration with Shopify checkout. Weaknesses: Less focus on personalized bundle creation might limit appeal to businesses with a heavy emphasis on customization. Easy Bundles | Bundle Builder Strengths: Extensive bundling customization options, dedicated support in the higher-tier plans, and a broad selection of integrations. Weaknesses: A higher price point for advanced features could be a barrier for small businesses. Recommendations: Select Assortion: Upsell & Bundles if your priority is to employ a wide variety of upselling and cross-selling tactics seamlessly integrated within your Shopify checkout. Easy Bundles | Bundle Builder is recommended for stores that require comprehensive bundling customization, especially for gifting purposes, and companies that can benefit from its rich integration ecosystem. Both apps have proven their value, with the choice ultimately resting on the specific needs and strategies of your business.


Still Searching for the Right Fit?

Searching for the optimal product bundling app for your Shopify store can be an exhausting task with a plethora of choices out there. But have you considered the one app that could potentially align seamlessly with your e-commerce vision? Let's delve into why "Frequently Bought Together" by Code Black Belt might just be the cog you need within your selling machine.

Key Features

  • AI-Driven Recommendations: Personalized recommendations powered by a sophisticated AI algorithm.
  • Custom Bundle Creation: Allows merchants to fine-tune recommendations and create unique product bundles.
  • Flexible Discount Options: Offers four types of bundle discounts to entice customers and enhance conversion rates.
  • Seamless Integration & Customization: Adapts effortlessly with your Shopify theme and is fully customizable.
  • Scalable Performance: Manages any amount of products, orders, or traffic smoothly.
  • Dedicated Support: Attentive customer service and support team readily available.

Why We Recommend This App

We believe that "Frequently Bought Together" could be an irreplaceable addition to your store. Its AI-driven technology is continuously perfected, ensuring that your customers receive the most pertinent product suggestions. This not only enhances user experience but also opens avenues for increased revenue with higher order values. Moreover, the app provides the flexibility for personalized bundles, driving customer satisfaction up and creating a sense of value and appeal.

Pricing Structure

Starting at just $9.99 per month after a 30-day free trial, "Frequently Bought Together" presents an affordable investment with a potentially high return due to its conversion-driven features and capabilities.

Merchant Feedback

Merchants who have integrated "Frequently Bought Together" with their stores have observed a notable lift in conversion rates. They appreciate the power to manually adjust recommendations coupled with bundling discounts. The app's capacity to assimilate with store themes and manage substantial product ranges and traffic efficiently has been met with positive feedback. Praise has also been directed toward the support team for their effectiveness in resolving issues.

Ready to Elevate Your Sales Game?

The search for the ideal product bundling app could very well conclude here. With "Frequently Bought Together," you gain access to a tool designed to enrich the shopping experience on your site while simultaneously driving your sales upwards. Equip your Shopify store with this powerhouse and witness the transformative outcome firsthand.

Embrace smarter selling. Try "Frequently Bought Together" now!