Shopify Direct Marketing - Other Apps: WhatsApp Button by EAZE vs BestChat ‑ Live Chat & Chatbot

Table of Contents

  1. Introduction
  2. How Does WhatsApp Button by EAZE Work?
  3. How Does BestChat ‑ Live Chat & Chatbot Work?
  4. How Much Does WhatsApp Button by EAZE Cost?
  5. How much does BestChat ‑ Live Chat & Chatbot cost?
  6. Cost Analysis: WhatsApp Button by EAZE vs. BestChat ‑ Live Chat & Chatbot
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


With over 1.7 billion websites online, standing out in the digital marketplace is no small feat. Direct marketing tools are pivotal in distinguishing one's brand in a sea of competitors. These tools not only enhance customer communication but also streamline the path to conversion. Enter the realm of Shopify's direct marketing apps, among which WhatsApp Button by EAZE and BestChat ‑ Live Chat & Chatbot have carved a niche in boosting customer engagement. Their integration ease and user-centric design improve customer interaction, morphing browsers into loyal customers.

How Does WhatsApp Button by EAZE Work?

WhatsApp Button by EAZE simplifies customer interaction by embedding a chat button into your Shopify store. It offers customers instantaneous access to communication via WhatsApp. A potent mix of features including customizable button designs, mobile adaptability, and desktop visibility, enable businesses of every scale to personalize the shopper's experience. Larger organizations will benefit from the Google Analytics integration, which helps track customer engagement, whereas the straightforward button placement and simplicity of use are perfect for startups and SMEs. Envision a customer pondering a purchase; a single click connects them directly to a support agent, transforming hesitation into a successful transaction.

How Does BestChat ‑ Live Chat & Chatbot Work?

BestChat drives engagement through a dynamic live chat service and chatbot. This system not only allows real-time interaction with visitors but also tracks their browsing behavior, offering valuable insights. The integration capabilities with various stores and platforms make it an ideal candidate for businesses operating across multiple digital locations. The inclusion of a customizable interface, chatbots, and multilingual support makes BestChat versatile for global enterprises looking to automate and personalize customer interactions.

How Much Does WhatsApp Button by EAZE Cost?

Cost-efficiency is vital to any marketing strategy. WhatsApp Button by EAZE presents a free plan with basic features such as prefilled messages and appearance customization, suitable for startups. The Pro Plan charges a modest $0.89/month and introduces enhanced features like greeting messages and notification badges, ideal for growing businesses looking to deepen customer engagement without significant investment.

How much does BestChat ‑ Live Chat & Chatbot cost?

BestChat streamlines the decision-making process by offering a single, free plan. This model removes financial barriers and grants businesses access to all core features, including live chat and chatbot services. It's particularly beneficial for new businesses seeking to build direct communication channels without initial financial commitment.

Cost Analysis: WhatsApp Button by EAZE vs. BestChat ‑ Live Chat & Chatbot

Comparing these two apps, BestChat offers a straightforward, free package, while WhatsApp Button by EAZE's pricing structure caters to businesses willing to invest slightly for enhanced functionalities. While both apps provide free access to essential services, potential users must consider the incremental benefits of WhatsApp Button by EAZE's Pro Plan against their operational needs.

User Reviews & Customer Support Insights

Is WhatsApp Button by EAZE good?

Reflecting a near-perfect average rating of 4.9 stars, WhatsApp Button by EAZE is lauded for its user-friendly approach and customization capabilities. The high rating may indicate efficient communication streams and an enriched shopping experience. Customer support likely plays a significant role, although the provided data doesn't offer explicit insights into the support structure.

Is BestChat ‑ Live Chat & Chatbot good?

BestChat, with a 4.8-star rating, suggests a high user satisfaction level, attributable to its real-time chat capabilities and multiplicity of integrations. Although just shy of perfect, the app demonstrates strong performance and utility in direct marketing solutions. Its support for multiple languages could also be a contributing factor to its positive reception.

User Preference: WhatsApp Button by EAZE or BestChat ‑ Live Chat & Chatbot?

While both apps have close ratings, the larger number of reviews for WhatsApp Button by EAZE may suggest a broader user base or longer presence in the market. User preference can be swayed by specific functionalities, with WhatsApp Button by EAZE standing out for customization and BestChat for its robust chat integration.

Integration and Compatibility Comparison

WhatsApp Button by EAZE Integrations:

WhatsApp Button integrates smoothly with WhatsApp, providing the benefit of a widely-used communication platform. Google Analytics integration expands its utility for data-driven businesses, creating synergy for marketing and customer interaction analysis.

BestChat ‑ Live Chat & Chatbot Integrations:

BestChat leverages integrations with OpenAI and ChatGPT to enhance its live chat and chatbot services, showcasing significant versatility. The app promises ease of deployment across devices and systems, increasing its appeal to a tech-savvy user base.


Both WhatsApp Button by EAZE and BestChat ‑ Live Chat & Chatbot offer invaluable tools in the Shopify direct marketing realm. Users seem to appreciate the streamlined communication both apps facilitate, as reflected in their ratings. Regarding integrations, WhatsApp Button by EAZE provides analytics tracking, while BestChat boasts advanced AI chat capabilities. Businesses poised for immediate, no-cost integration will find BestChat advantageous, while those seeking refined control over customer interactions may lean towards WhatsApp Button by EAZE. In the end, the choice hinges on the unique needs and strategies of each Shopify store owner, with both apps presenting compelling features that cater to a wide range of marketing approaches.

Still Searching for the Right Fit?

Discover the streamlined efficiency of SC Customer Tagging to elevate your direct marketing strategy within Shopify's robust ecosystem.

Introducing SC Customer Tagging by Shop Circle

When it comes to direct marketing in e-commerce, personalization and segmentation are crucial for standing out and connecting meaningfully with customers. SC Customer Tagging, developed by Shop Circle, offers a sophisticated approach to customer interactions on Shopify.

Key Features of SC Customer Tagging

Automated Customer Segmentation

Apply and remove tags automatically based on customer behavior. Craft customer segments with ease using multi-condition workflows tailored to your business needs.

Seamless Integration

Works harmoniously with powerful tools like Shopify Flow, Zapier, Zapiet, and Segment, creating a connected and efficient marketing framework.

Custom Workflows & Emails

Automate your marketing and customize your customer communications. Use the smart tags to facilitate targeted campaigns and workflows.

These features are designed to save time, reduce manual errors, and create a personalized shopping experience for your clientele.

Why We Recommend SC Customer Tagging

Not only does SC Customer Tagging streamline your marketing efforts with automation, but it also ensures your messages reach the right ears. With the right tags in place, you can:

  • Boost Engagement: Trigger the most relevant emails and campaigns for different customer segments.
  • Enhance Efficiency: Minimize the time spent on manual tasks, allowing you to focus on strategy and growth.
  • Improve Customer Retention: By understanding and catering to customer behaviors, you can increase satisfaction and loyalty.

Pricing Structure

SC Customer Tagging understands that businesses come in different sizes and has a pricing plan to suit each one:

  • Free Plan: Perfect for getting started, with a 1-day free trial to explore the app's features.
  • Additional Plans: As you scale, choose from several tiered paid plans that offer expanded capabilities and support.

Please note that additional charges may apply depending on your chosen plan.

Merchant Feedback

With a sterling 5-star rating from 72 reviews, SC Customer Tagging has proven to be an invaluable asset for businesses. Merchants appreciate the app for its impact on targeted marketing and customer retention.

Find Your Marketing Match

Has your quest for the ultimate direct marketing tool led you to a dead end? SC Customer Tagging is your solution. Its powerful features, varied pricing, and positive reviews make it an outstanding choice for businesses of all magnitudes.

Ready to transform how you connect with your customers? Explore SC Customer Tagging today and experience the difference that smart segmentation and automation can make in your marketing strategy.

Your customers are not all the same; why should your marketing be?