Shopify Direct Marketing - Other Apps: Facebook Chat Box ‑ Chatbot vs WhatsApp Button by EAZE

Table of Contents

  1. Introduction
  2. How Does Facebook Chat Box ‑ Chatbot Work?
  3. How Does WhatsApp Button by EAZE Work?
  4. How Much Does Facebook Chat Box ‑ Chatbot Cost?
  5. How Much Does WhatsApp Button by EAZE Cost?
  6. Cost Analysis: Facebook Chat Box ‑ Chatbot vs. WhatsApp Button by EAZE
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


Direct marketing channels shape customer relationships, building a platform for personal engagement and finely-tuned communication strategies. Within this space, 'Direct marketing - Other' apps on Shopify serve as vital tools for business owners looking to personalize interactions and capitalize on immediate opportunities. Facebook Chat Box ‑ Chatbot and WhatsApp Button by EAZE are two innovative offerings that stand out for their unique capabilities in enhancing the e-commerce experience, streamlining communication, and delivering targeted messages effectively.

How Does Facebook Chat Box ‑ Chatbot Work?

Facebook Chat Box ‑ Chatbot, developed by Autoketing, offers a way for store owners to maintain seamless communication with their clients through Facebook's ubiquitous messaging platform. Notably, the service allows for the storage of conversations, which becomes a goldmine for data-driven marketing campaigns. Moreover, features like live chat, subscription popups, and abandoned cart messages are game-changers for businesses of all sizes. For instance, large enterprises can harness automated marketing campaigns via Facebook Messenger, while startups can benefit from personal touch points provided by order confirmation messages.

How Does WhatsApp Button by EAZE Work?

On the flip side, WhatsApp Button by EAZE, crafted by Gravity Technologies AG, integrates the widely-used WhatsApp messaging service into a Shopify store, enabling customers to reach out with a simple button click. The app's customization options, from styling to positioning, facilitate coherence with brand image, a feature with meaning for businesses of every stature. The Google Analytics integration offers a data-driven approach to understanding customer interaction, favoring all business scales that rely on precise marketing analytics.

How Much Does Facebook Chat Box ‑ Chatbot Cost?

With its focus on a simplified product offering, Facebook Chat Box ‑ Chatbot operates without predefined pricing tiers. This approach indicates a preference for a tailored solution that can be customized to individual business needs. While details on costs are not disclosed, this flexible pricing could potentially cater to a wide range of business sizes, each with differing ambitions and budgetary constraints.

How Much Does WhatsApp Button by EAZE Cost?

EAZE's WhatsApp Button, however, takes a straightforward approach with a free basic plan and a Pro option costing $0.89/month—an accessible price point for small to medium businesses. The Pro version extends the Free Plan's features, providing additional functionality like greeting messages, variable styling options, and analytical integration, making it a robust choice for businesses seeking to expand their customer engagement without hefty investments.

Cost Analysis: Facebook Chat Box ‑ Chatbot vs. WhatsApp Button by EAZE

Comparing these two solutions, WhatsApp Button by EAZE provides clear and cost-effective pricing options, which could sway cost-conscious businesses in its favor. Facebook Chat Box ‑ Chatbot offers an interesting alternative, banking on customization and potentially unlimited scalability – factors that may cater to businesses looking for a more bespoke solution.

User Reviews & Customer Support Insights

Is Facebook Chat Box ‑ Chatbot Good?

Facebook Chat Box ‑ Chatbot's strong rating of 4.6 stars based on 501 reviews paints a picture of a reliable app. Customers likely appreciate its integrative capacity with Facebook, leading to potentially higher conversion rates and better customer experience.

Is WhatsApp Button by EAZE Good?

WhatsApp Button by EAZE boasts an impressive 4.9-star rating from 214 reviews. User feedback may highlight the ease of direct communication, the simplicity of the interface, and its cost-effective pricing model as key reasons for this favorable reception.

User Preference: Facebook Chat Box ‑ Chatbot or WhatsApp Button by EAZE?

Judging from ratings and reviews, WhatsApp Button by EAZE sits slightly higher in user favoritism, potentially due to its straightforward design and accessible pricing. However, the choice between the two will largely depend on user priorities, be it deep Facebook integration or the ubiquity of WhatsApp as a communication medium.

Integration and Compatibility Comparison

Facebook Chat Box ‑ Chatbot Integrations:

While the information on integrations for Facebook Chat Box ‑ Chatbot is not specified, its natural synergy with the Facebook messaging platform implies a focused approach, likely offering streamlined conversations and marketing automation through this single but powerful channel.

WhatsApp Button by EAZE Integrations:

For WhatsApp Button by EAZE, WhatsApp integration stands front and center, tapping into the app's massive user base. The additional perk of Google Analytics compatibility suggests a boon for those looking to meticulously track and refine their direct marketing strategies.


In the realm of Shopify's 'Direct marketing - Other' category, Facebook Chat Box ‑ Chatbot and WhatsApp Button by EAZE present impactful ways to foster customer relationships. Both apps exhibit strengths vital to enhancing e-commerce experiences, though EAZE's clarity on pricing and customization may appeal more to small-scale operations or those very cost-sensitive. Considering overall value, features, and customer satisfaction, the ideal choice will vary based on the unique needs and preferences of each business. When direct customer engagement is the battleground, the right app can indeed turn conversations into conversions.

Still Searching for the Right Fit?

Discover the streamlined efficiency of SC Customer Tagging to elevate your direct marketing strategy within Shopify's robust ecosystem.

Introducing SC Customer Tagging by Shop Circle

When it comes to direct marketing in e-commerce, personalization and segmentation are crucial for standing out and connecting meaningfully with customers. SC Customer Tagging, developed by Shop Circle, offers a sophisticated approach to customer interactions on Shopify.

Key Features of SC Customer Tagging

Automated Customer Segmentation

Apply and remove tags automatically based on customer behavior. Craft customer segments with ease using multi-condition workflows tailored to your business needs.

Seamless Integration

Works harmoniously with powerful tools like Shopify Flow, Zapier, Zapiet, and Segment, creating a connected and efficient marketing framework.

Custom Workflows & Emails

Automate your marketing and customize your customer communications. Use the smart tags to facilitate targeted campaigns and workflows.

These features are designed to save time, reduce manual errors, and create a personalized shopping experience for your clientele.

Why We Recommend SC Customer Tagging

Not only does SC Customer Tagging streamline your marketing efforts with automation, but it also ensures your messages reach the right ears. With the right tags in place, you can:

  • Boost Engagement: Trigger the most relevant emails and campaigns for different customer segments.
  • Enhance Efficiency: Minimize the time spent on manual tasks, allowing you to focus on strategy and growth.
  • Improve Customer Retention: By understanding and catering to customer behaviors, you can increase satisfaction and loyalty.

Pricing Structure

SC Customer Tagging understands that businesses come in different sizes and has a pricing plan to suit each one:

  • Free Plan: Perfect for getting started, with a 1-day free trial to explore the app's features.
  • Additional Plans: As you scale, choose from several tiered paid plans that offer expanded capabilities and support.

Please note that additional charges may apply depending on your chosen plan.

Merchant Feedback

With a sterling 5-star rating from 72 reviews, SC Customer Tagging has proven to be an invaluable asset for businesses. Merchants appreciate the app for its impact on targeted marketing and customer retention.

Find Your Marketing Match

Has your quest for the ultimate direct marketing tool led you to a dead end? SC Customer Tagging is your solution. Its powerful features, varied pricing, and positive reviews make it an outstanding choice for businesses of all magnitudes.

Ready to transform how you connect with your customers? Explore SC Customer Tagging today and experience the difference that smart segmentation and automation can make in your marketing strategy.

Your customers are not all the same; why should your marketing be?