Shopify Buy One Get One (BOGO) Apps: BOGO+ | Easy Free Gift Upsell vs Gift Box | Free Gift Motivator

Table of Contents

  1. Introduction
  2. How Does BOGO+ | Easy Free Gift Upsell Work?
  3. How Does Gift Box | Free Gift Motivator Work?
  4. How Much Does BOGO+ | Easy Free Gift Upsell Cost?
  5. How much does Gift Box | Free Gift Motivator cost?
  6. Cost Analysis: BOGO+ | Easy Free Gift Upsell vs. Gift Box | Free Gift Motivator
  7. User Reviews & Customer Support Insights
  8. Integration and Compatibility Comparison
  9. Conclusion


In the realm of e-commerce, the power of incentives cannot be overstated. Buy One, Get One (BOGO) promotions are a classic example, often leading to significant increases in customer satisfaction and sales volumes. BOGO apps like BOGO+ | Easy Free Gift Upsell and Gift Box | Free Gift Motivator have revolutionized how Shopify store owners implement these deals. With a focus on ease of use and seamless integration, these apps help stores elevate the shopping experience by offering enticing incentives. Let’s explore how these solutions enhance customer engagements and boost sales.

How Does BOGO+ | Easy Free Gift Upsell Work?

WizzCommerce's BOGO+ enables Shopify store owners to tap into the power of freebies and discounts. Its intuitive platform allows for a range of strategies such as free gifts with purchase, volume discounts, and more tailored BOGO offers. By being able to target campaigns based on customer tags and locations, even large, multinational stores can offer personalized promotions with ease. A countdown timer or progress bar widget can drive urgency, while the option to include a discount through a URL provides versatility in marketing strategies. Taking a hypothetical store to illustrate, a BOGO campaign executed through BOGO+ could transform a seasonal promotion into a substantial uptick in order volumes.

How Does Gift Box | Free Gift Motivator Work?

Gift Box operates on the principle of incentivized spending, propelling customers to reach certain thresholds to unlock free gifts. Store owners can set conditions, like purchasing from a particular collection, to tailor offers to strategic products. Automated gift addition to carts simplifies the process, while compatibility with other discounts empowers merchants with flexibility. For a store desiring customer-centric promotions, Gift Box’s customizable messaging and gift choice option can directly correlate to enhanced customer loyalty and increased average order value.

How Much Does BOGO+ | Easy Free Gift Upsell Cost?

Cost-effectiveness is crucial for BOGO solutions. BOGO+ provides a tiered pricing structure, ensuring that businesses of all sizes find a suitable plan. From $9.85/month for basic to an advanced plan at $34.85/month, each option offers full campaign features and dedicated live chat support. For businesses in their development phase, a complimentary plan ensures that even startups can benefit from the app's capabilities without immediate investment.

How much does Gift Box | Free Gift Motivator cost?

In a similar vein, Gift Box presents a tiered pricing strategy. The entry point for Shopify Basic stores post-discount is $19.99/month, a figure that ascends to $199.99/month for Shopify Plus stores. Each tier provides unlimited free gifts and orders, no hidden fees, and customer support via chat and email. The half-priced initial three months serve as an appealing trial period for businesses to assess the app's impact on their sales.

Cost Analysis: BOGO+ | Easy Free Gift Upsell vs. Gift Box | Free Gift Motivator

When comparing both apps, BOGO+ stands out for its lower entry-point pricing and broader language support, potentially offering better value for beginners and international stores. Gift Box's higher pricing tiers might reflect its tailored gift rules and choice options, which could justify the investment for stores with a larger operational scale. Both apps' introductory offers, such as the 50% discount and free development store plan, exemplify the industry's competitive nature in securing loyalty from Shopify merchants.

User Reviews & Customer Support Insights

Is BOGO+ | Easy Free Gift Upsell good?

BOGO+’s sterling 4.9-star average rating speaks volumes about its performance and user satisfaction. This high rating likely stems from its versatile campaign features and dedicated customer support, which enhance the user experience.

Is Gift Box | Free Gift Motivator good?

Gift Box also boasts a 4.9-star rating, indicative of its ability to fulfill its promises of sales boosts and customer retention. Its specialized free gifts rules and simplicity in setting up could be main drivers of customer contentment.

User Preference: BOGO+ | Easy Free Gift Upsell or Gift Box | Free Gift Motivator?

With nearly equivalent ratings and a close number of reviews, it's challenging to declare a definitive user favorite. However, this shared rating indicates a high level of satisfaction across both apps, with preferences likely influenced by individual business needs and the specific functional nuances of each app.

Integration and Compatibility Comparison

BOGO+ | Easy Free Gift Upsell Integrations:

Despite the lack of listed integrations, the seamless functionality of BOGO+ within Shopify’s ecosystem ensures that users can expect an app working in harmony with their existing storefront.

Gift Box | Free Gift Motivator Integrations:

Gift Box lists integrations with apps such as Currency Converter and Candy Rack, hinting at its adaptability and additional layers of personalization it could provide in a diverse market scenario.


Both BOGO+ | Easy Free Gift Upsell and Gift Box | Free Gift Motivator are commendable in bolstering the BOGO strategy within Shopify stores. The positive sentiment in user reviews is a testament to their efficacy. Strengths & Weaknesses: BOGO+ illustrates robust strengths in versatile promotions, linguistic adaptability, and a cost-effective entry point, while continuous updates based on user feedback reveal a dynamic improvement approach. Gift Box differentiates itself with customizable gifting rules and the ability for customers to choose their free gifts, although at a higher price point. Recommendations: For shops needing extensive customization in their promotion campaigns, Gift Box would be the go-to app, while BOGO+ might appeal more to those focusing on reaching a broad customer base with varying needs. Ultimately, both apps contribute substantially to the Shopify ecosystem, proving that the right BOGO solution can indeed turn a good deal into a great shopping experience.

Still Searching for the Right Fit?

When it comes to enhancing your Shopify store's offering with Buy One, Get One (BOGO) deals, it's vital to have the tools that allow for seamless product customization and options. While BOGO apps focus on promotions, the SC Product Options app by Shop Circle goes a step further, providing in-depth product customization that can be an excellent complement to any promotion you run.

Key Features

SC Product Options (formerly known as Bold) offers an arsenal of tools to enrich your product pages:

  • Limitless customization: Introduce infinite variants and options.
  • Advanced conditional logic: Exhibit smart and related product choices.
  • Color swatches and variant images: Make it visually appealing and user-friendly.
  • Text boxes and file uploads: Cater to personalized customer requests.
  • Reduce returns: Offer exact customization to minimize unnecessary returns.

Why We Recommend SC Product Options

Selecting the right app to complement your BOGO deals and overall business strategy is crucial. Here’s why we stand behind SC Product Options:

  1. Enhance Product Value: By offering tailored options, you add intrinsic value to your products, which can work hand-in-hand with BOGO deals to provide customers more reasons to purchase.
  2. Upsell Opportunity: This tool can be the engine behind increased Average Order Values (AOV) by promoting complementary customized products alongside BOGO offers.
  3. High Compatibility: The app's compatibility with other Shopify services ensures a smooth operational flow within your store.
  4. Customer Satisfaction: Customization can lead to higher satisfaction as customers receive products tailored to their specific needs.

Pricing Structure

Whatever your store's size, there's a plan that fits:

  • Basic: For $14.99/month, unlock unlimited options and round-the-clock support.
  • Premium: At $39.99/month, you get everything from Basic plus upsell features and more advanced customization capabilities.
  • Developer: Experiment with the app for free on your dev store, and only start paying once you go live.

Merchant Feedback

A strong average rating of 4.7 stars garners trust, and feedback from merchants highlights the value SC Product Options adds — both to the store management process and the bottom line.


A BOGO deal attracts, but the ability to thoroughly personalize a product is what endears customers to your brand. Hence, integrating SC Product Options into your Shopify store could be the differentiator you need.

Ready to elevate your customers' shopping experience? Explore SC Product Options today and see how a simple integration can lead to meaningful outcomes for your store.