Ecommerce upselling is possibly the easiest way to increase your store’s sales… With virtually no extra work. Just look at these stats: Upselling increases revenue by 10-30% on average.70-95% of revenue comes from upsells and renewals on average (for companies who offer them).Upsells are 68% more affordable than acquiring a new customer. Today, I’m going to show you exactly how to use product upselling to increase your sales by at least 10% almost overnight. Let’s dive in! What is Ecommerce Upselling? Upselling is basically the act of offering your customers a better (more costly) thing when they add a product to their cart or reach the checkout page (i.e. “Upselling” them to buy more and increase your average order value). Here’s a visual: When somebody clicks on a sack of coffee, you can update or “upsell” them to a bigger sack of coffee for just $3 more. That’s a pure upsell. What is Ecommerce Upselling? It’s a very similar cousin to eCommerce upselling. It has the same goal — increase average order value — but it does so by selling an additional, usually complementary, product. Like this: Instead of upgrading to a bigger or better version of the same product, you’re now adding an additional product (coffee filters) to the cart. >Here’s how they compare: So, why would you want to do such a thing? Let’s talk about it. THE JUICY BENEFITS OF UPSELLING PRODUCTSLeadsProfitsRevenueAverage Order Value per customerCustomer Lifetime ValueOptimizing Your Upsell and Cross-Sell Opportunities In Shopify Now that you know all of the benefits you can reap by partaking in upselling and cross-selling, how can you optimize the way your business does it? Automate it. 😁 Manual sales processes can make for lost opportunities, especially when it comes to inexperienced or new salespeople. hat’s because manually entering your upsell and cross-sell items makes it impossible to scale and gives you no insight into your customer’s browsing behavior (meaning you can’t serve personalized recommendations). Here are a few ways to optimize your Shopify store for Upselling & Cross-selling techniquesBy adding ClickFunnels to ShopifyBy installing Conversio subscription formBy upselling products on Checkout PageBy displaying a Reorder button on your Shopify MyAccount PageWe’re ready to help 🤗 Collaborate with our exceptional Shopify developers to set your business up and running like never before. We are able to help you build a custom strategy to create upsells in your Shopify store utilizing our team of IN-HOUSE experts. With that said, why don’t you take a walk through our Upselling setup services.